Albert Budica Ph.D.
CEO & Marketing Professor specializing in Social Media, Quality Management, Market Analysis, and Digital Marketing
Valencia/València, Comunidad Valenciana / Comunitat Valenciana, España
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My professional journey has encompassed a diverse range of experiences across different industries and continents. It all began in Istanbul, Turkey, where I specialized in direct sales, particularly in the niche of exquisite, handcrafted carpets. This phase of my career afforded me a deep understanding of luxury sales and the art of cultivating enduring client relationships.
Following my time in Istanbul, I embarked on a transformative traineeship as a business analyst in Basel, Switzerland. During this period, I had the privilege of working with Syngenta, one of the world's largest agribusiness companies. This experience equipped me with strong analytical acumen and a global perspective on the agricultural sector.
My journey further led me to SwissPlan.biz, where I played a pivotal role in shaping the company's strategies and operations, gaining valuable insights into business management and entrepreneurship within the Swiss landscape.
Moreover, my career ventured into the dynamic world of online marketing and communication, servicing esteemed global brands such as Toyota, Disney, Sony, and ASUS. Through these endeavors, I have honed my expertise in online marketing and sales, consistently delivering measurable results for my clients.
Today, I've expanded my horizons to the beautiful city of Valencia, Spain, where I have embraced the role of an educator. Currently, I teach a range of courses at Universidad Europea, including Quality Management and Customer Support, where I impart my knowledge on maintaining high standards of product and service excellence while ensuring customer satisfaction. Additionally, I offer instruction in Marketing and Social Media, helping students navigate the complexities of these ever-evolving fields.
My dedication to teaching not only involves passing on the knowledge I have accumulated but also inspiring and empowering the next generation of business professionals. I am committed to education, underlining my passion for continuous learning and my desire to contribute to the growth and development of others.
In summary, my journey reflects a passion for excellence, a commitment to delivering tangible results, and a dedication to both personal and professional growth. I look forward to utilizing my diverse skill set to drive success in new endeavors and make a meaningful impact on the world of business and marketing, both through my own work and by educating and guiding future professionals.
Artículos de Albert
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Building a tiny house under 10.000 euro
Building a tiny house under 10.000 euro
Por Albert Budica Ph.D.
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New times, new skills in the age of AI
New times, new skills in the age of AI
Por Albert Budica Ph.D.
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The power of AI in marketing companies
The power of AI in marketing companies
Por Albert Budica Ph.D.
Contribuciones
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How can you create lead magnets that convert for e-commerce businesses?
Often, people misuse this lead generation strategy. They create eye-catching titles, fancy designs, and misleading content just to grab customers' attention and contact information. However, the correct approach involves understanding your target audience and their issues so well that you can create content that genuinely provides value during their search for a solution. Therefore, the proper way to capture their attention with any type of lead magnet begins with a deep understanding of the client's problems and developing a superior service or product. When you share information in exchange for their contact details and trust, you can naturally and effectively explain why your solution is the perfect fit at the right price.
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You're hiring a sales manager. How do you find the perfect candidate?
We were hiring a sales manager. The candidate, having previously confirmed with the HR manager that the meeting would be a one-to-one discussion as initially agreed upon, politely requested the unannounced individual in the room to leave before commencing the interview. This unexpected visitor was the CEO. Despite this encounter, the candidate's performance in the interview was exceptional. Unaware of the person's identity, he showcased remarkable professionalism and skills, and he got the job. His capabilities as both a sales representative and manager were among the best I've ever encountered. This reinforced the notion that for a sales manager, having clarity about the situation and confidently navigating interactions is paramount.
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What are some tips to increase confidence when rehearsing for an online presentation?
If you have a visual presentation to support your speech (Power Point, Prezi, PDF etc.), you could consider to use only a few words. Steve Jobs used fonts size 60 in his presentations, so he could include only few words. If you master your craft, many full pages of text are not needed. Consider to add more images and multimedia content to support your ideas and keep your public's attention.
Actividad
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Excited to be back at Munster Technological University a few weeks early before the start of my third year, and even more thrilled to return to my…
Excited to be back at Munster Technological University a few weeks early before the start of my third year, and even more thrilled to return to my…
Recomendado por Albert Budica Ph.D.
Licencias y certificaciones
Experiencia de voluntariado
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Produce interviews with celebrities (Helmuth Duckadam, Alex Velea and more)
Let's Do It, Romania!
- actualidad 12 años 5 meses
Medio ambiente
I was involved with my agency in filming and editing a number of interviews with celebrities to support "Let's Do It, Romania!" social campaign.
Here are two examples:
HaHaHa Production - youtube.com/watch?v=zwWp5kJYwUA
Helmuth Duckadam - youtube.com/watch?v=KlFG9mCZzjA
Publicaciones
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Manageri - «specii» si comportament
Blog: http://albertbudica.blogspot.ro
Inca din scoala am observat ca oamenilor de stiinta le place mult sa clasifice :) In toate domeniile se fac clasificari. Lumea afacerilor nu face exceptie, ajungandu-se chiar si la o tipologie a managerilor. Nu stii in ce tipar se incadreaza seful tau sau tu insati, daca esti manager? Descopera acum!
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Cum sa fii un bun sef
121.ro
Multi isi doresc sa acceada in cariera la functii de conducere, unii chiar reusesc, dar putini ajung sefi excelenti. Ce inseamna sa fii un bun sef este o intrebare pe care oricine are ganduri de ascensiune in ierarhia profesionala ar trebui sa si-o puna. Afla cum poti fi un bun manager, pentru ca sefia sa nu te ia pe nepregatite...
Proyectos
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Teaching Digital Marketing
In February 2022, we had the chance to meet a wonderful group of students at Universidad Europea in Valencia at the invitation of Professor Mrs. Maria Sanchez de Mora Vidal. We prepared a 70 pages presentation and covered Digital Marketing and tourism, and also discussed about topics that make or brake an online marketing campaign.
In this presentation we have shared our understanding of concepts such as: #strategy, #meceframework, #digitalplatforms #excel, #workfromhome, #onlinepromotion…In February 2022, we had the chance to meet a wonderful group of students at Universidad Europea in Valencia at the invitation of Professor Mrs. Maria Sanchez de Mora Vidal. We prepared a 70 pages presentation and covered Digital Marketing and tourism, and also discussed about topics that make or brake an online marketing campaign.
In this presentation we have shared our understanding of concepts such as: #strategy, #meceframework, #digitalplatforms #excel, #workfromhome, #onlinepromotion, #buyerpersona, #marketingmix #conversionfunnel, #customerjourney, #attentionspan and many other related topics, offering examples and discussing freely on #marketing and digital.
We used the SmartBoard in the teaching process, so no more non-permanent marker presentations. It’s absolutely sensational to be able to jump to a YouTube content to give an example and connect the theoretical concepts with the real world. Technology makes life much easier.Otros creadoresVer proyecto -
Video production for Lexus IS 300h launch event in Romania
The SwissPlan.biz team produced the video for Lexus IS 300h launch event in Romania. New Lexus design language revolves around the perfect combination between functionality, advanced technology and art. The new IS model perfectly emphasizes this through all its components.
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SuperBlog - creative blogging competition
- actualidad
Creative blogging contest. Since 2008.
SuperBlog is a creative blogging contest creating a communication bridge between bloggers and businesses. It gives bloggers the opportunity to prove their skills as online communicators and allows brands to communicate to and via bloggers. Thus SuperBlog aims to support bloggers become professional and help brands to identify proficient online communicators for their campaigns.
In the 5 SuperBlog editions organized until now (2008-2012), more…Creative blogging contest. Since 2008.
SuperBlog is a creative blogging contest creating a communication bridge between bloggers and businesses. It gives bloggers the opportunity to prove their skills as online communicators and allows brands to communicate to and via bloggers. Thus SuperBlog aims to support bloggers become professional and help brands to identify proficient online communicators for their campaigns.
In the 5 SuperBlog editions organized until now (2008-2012), more than 1000 competitors got enrolled, and almost 13000 articles have been written. The competition has steadily grown over the years, so that in the latest edition, SuperBlog 2012, 88 bloggers completed the contest, after having written on 30 topics during 2 months, as compared to 2010, when only 35 bloggers managed to complete the contest.
SPONSORS who have supported SuperBlog: ASUS, AMD, Azerty.ro, BitDefender, BlogWay, BlogMoney.ro, Borealy, COTY, Delaco, Edimax, eMAG.ro, Hostway, LuxuryGifts, MagazinulTau.ro, MarketOnline.ro, Nemira, OKTAL.ro, OneStop.ro, PCGarage.ro, Quelle.ro, real, Hypermarket, SONY, Sony Pictures, SpringShop, TaraFashion.ro, TAROM, Toyota, TNT Games etc.
MEDIA PARTNERS: 121.ro, Connect, Photo Magazine, Prima TV, PRwave, RadioLynx, Trilulilu, TVR, as well as #1st ranked bloggers in the previous SuperBlog editions.Otros creadoresVer proyecto -
SuperBlog - Creative blogging contest. Since 2008.
SuperBlog is a creative blogging contest creating a communication bridge between bloggers and businesses. It gives bloggers the opportunity to prove their skills as online communicators and allows brands to communicate to and via bloggers. Thus SuperBlog aims to support bloggers become professional and help brands to identify proficient online communicators for their campaigns.
In the 5 SuperBlog editions organized until now (2008-2012), more than 1000 competitors got enrolled, and…SuperBlog is a creative blogging contest creating a communication bridge between bloggers and businesses. It gives bloggers the opportunity to prove their skills as online communicators and allows brands to communicate to and via bloggers. Thus SuperBlog aims to support bloggers become professional and help brands to identify proficient online communicators for their campaigns.
In the 5 SuperBlog editions organized until now (2008-2012), more than 1000 competitors got enrolled, and almost 13000 articles have been written. The competition has steadily grown over the years, so that in the latest edition, SuperBlog 2012, 88 bloggers completed the contest, after having written on 30 topics during 2 months, as compared to 2010, when only 35 bloggers managed to complete the contest. ?
SPONSORS who have supported SuperBlog: ASUS, AMD, Azerty.ro, BitDefender, BlogWay, BlogMoney.ro, Borealy, COTY, Delaco, Edimax, eMAG.ro, Hostway, LuxuryGifts, MagazinulTau.ro, MarketOnline.ro, Nemira, OKTAL.ro, OneStop.ro, PCGarage.ro, Quelle.ro, real, Hypermarket, SONY, Sony Pictures, SpringShop, TaraFashion.ro, TAROM, Toyota, TNT Games etc.?
MEDIA PARTNERS: 121.ro, Connect, Photo Magazine, Prima TV, PRwave, RadioLynx, Trilulilu, TVR, as well as #1st ranked bloggers in the previous SuperBlog editions.Otros creadores -
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Online promotion of "Borg vs. McEnroe" movie release in Romanian cinema theaters
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Online promotion in Romanian language for the local market of "Borg McEnroe" movie. The movie in also known as "Borg vs McEnroe", a 2017 English-language Swedish biographical sports drama film focusing on the famous rivalry between famous tennis players Björn Borg and John McEnroe. Initial release: September 6, 2017 (Sweden), directed by Janus Metz Pedersen, box office: 16.66 million USD.
Otros creadoresVer proyecto -
Documentary: Romanian winners of Dream Car Art Contest 2013 for Toyota Romania
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Toyota Dream Car Art Contest invites children from all corners of the globe to share ideas about the future of mobility by drawing their dream cars. The documentary we have produced for Toyota Romania is about Mrs. Elena Stoica, a painting teacher from Corbeni, Arges County - Romania, that helps children form a village to win every year at the Dream Car Art Contest competition, but also about other Romanian kids that send their own drawings and win.
Idiomas
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English
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Recomendaciones recibidas
13 personas han recomendado a Albert
Unirse para verloMás actividad de Albert
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In marketing, the easy path is often the wrong path. Dare to take the more challenging route, for that’s where the true treasure lies.
In marketing, the easy path is often the wrong path. Dare to take the more challenging route, for that’s where the true treasure lies.
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Explorando el legado de las mujeres en la animación y los videojuegos. En la industria de la animación y los videojuegos, ha habido mujeres que, con…
Explorando el legado de las mujeres en la animación y los videojuegos. En la industria de la animación y los videojuegos, ha habido mujeres que, con…
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Are you just spending budgets on Google and Facebook Ads or you have an actual full-funnel online marketing strategy to increase your client base and…
Are you just spending budgets on Google and Facebook Ads or you have an actual full-funnel online marketing strategy to increase your client base and…
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Being effective at thoughtful disagreement requires one to be openminded (seeing things through the other's eyes) and assertive (communicating…
Being effective at thoughtful disagreement requires one to be openminded (seeing things through the other's eyes) and assertive (communicating…
Recomendado por Albert Budica Ph.D.
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La Universidad Europea de Madrid ha sido reconocida como la mejor universidad en España en el ODS 3 (Salud y Bienestar) por Times Higher Education…
La Universidad Europea de Madrid ha sido reconocida como la mejor universidad en España en el ODS 3 (Salud y Bienestar) por Times Higher Education…
Recomendado por Albert Budica Ph.D.
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Most people do not look thoughtfully at the facts and draw their conclusions by objectively weighing the evidence. Instead, they make their decisions…
Most people do not look thoughtfully at the facts and draw their conclusions by objectively weighing the evidence. Instead, they make their decisions…
Recomendado por Albert Budica Ph.D.
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Think your blog is already perfect? Guess again. We created a template on how to format your blog for easy reading, better engagement, and higher…
Think your blog is already perfect? Guess again. We created a template on how to format your blog for easy reading, better engagement, and higher…
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Kicking off #ScoalaDeVaraGPeC cu situația pieței de #ecommerce
Kicking off #ScoalaDeVaraGPeC cu situația pieței de #ecommerce
Recomendado por Albert Budica Ph.D.