İrem Erkin

İrem Erkin

Creative Strategist | Curator | Writer

Barcelona, Cataluña, España
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I'm a creative strategist from Istanbul based in Barcelona. I translate insights and visions of brands into creative and innovative concepts, and create dynamic relevant content for projects, institutions and spaces. I curate and organize exhibitions, events, talks, conferences related with art, design, and innovation and I write articles about music, advanced technologies and art.

Actividad

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Experiencia

  • Gráfico Pocko

    Artist Agent

    Pocko

    - actualidad 1 año 2 meses

  • Creative Strategist & Curator

    Freelance

    - actualidad 9 años

    Barcelona Area, Spain

    I’ve been curating art & design events, exhibitions, talks and workshops from idea to execution. In the process I design the concept, manage the relationship with the artists, designers or any involved third parties such as sponsors, supervise the organization and production, create the communication strategy and promote the event.
    www.iremerkin.com

  • Gráfico Esade Alumni

    Event Coordinator

    Esade Alumni

    - 8 mes

    Barcelona, Catalonia, Spain

  • Innovation Project Manager

    Esade Creapolis

    - 2 años 10 meses

    Barcelona Area, Spain

  • Gráfico FIRMA

    Brand Strategist & Curator

    FIRMA

    - 1 año

    Barcelona Area, Spain

    I was assigned to create the brand strategy and annual activity programme for the new space of Seat, CASA SEAT to enrich & enhance its brand image. I designed the structure of the annual programme, relations with the third parties, the annual programme budget, concept of the different areas of the space, strategic alliances to activate the space.

    I was also assigned to re-activate Firma's innovation hub, Apart. With my team we designed the new concept, the website, activities…

    I was assigned to create the brand strategy and annual activity programme for the new space of Seat, CASA SEAT to enrich & enhance its brand image. I designed the structure of the annual programme, relations with the third parties, the annual programme budget, concept of the different areas of the space, strategic alliances to activate the space.

    I was also assigned to re-activate Firma's innovation hub, Apart. With my team we designed the new concept, the website, activities, collaborations with the third parties, two edition of debates about innovation which included the selection of the subject, the content and the selection of the speakers. We promoted the space and events through newsletter and press.

  • Gráfico droog

    Communication Consultant

    droog

    - 6 mes

    Amsterdam Area, Netherlands

    Droog Design Studio is one of the pioneer design studios of the world, founded by designer and curator Renny Ramakers. I was assigned as creative and communication consultant for Renny Ramakers’ new project “Design & Desires” a people-centered research-and-do program by Droog Design and OScity, that explores the diversity of dreams, passions and propositions of city dwellers in order to translate their needs into new products, places, services, models and strategies. Design&Desires is a social…

    Droog Design Studio is one of the pioneer design studios of the world, founded by designer and curator Renny Ramakers. I was assigned as creative and communication consultant for Renny Ramakers’ new project “Design & Desires” a people-centered research-and-do program by Droog Design and OScity, that explores the diversity of dreams, passions and propositions of city dwellers in order to translate their needs into new products, places, services, models and strategies. Design&Desires is a social design project that tackles the contemporary city problems, the new ideas and desires of the public and connect them with policy makers for building the “future city”.
    I created the communication strategy, designed the context for the new website, oversaw the design with web designers and searched for potential collaborators for the project.

  • Gráfico University School of Design and Engineering of Barcelona

    Guest Lecturer

    University School of Design and Engineering of Barcelona

    - 1 mes

    Barcelona Area, Spain

    I was invited to conduct a branding workshop in the 18th Edition of the “Creative Marathon”. I created the concept and the content of the workshop " Life On Mars ?", incorporating a new focus on city branding methodologies. The objective of the workshop was, through an utopic and futuristic approach, provoke the imagination of the participants and apply branding methodologies to create a concept and a visual system to interpret and communicate the daily needs of an aspired fictional city and…

    I was invited to conduct a branding workshop in the 18th Edition of the “Creative Marathon”. I created the concept and the content of the workshop " Life On Mars ?", incorporating a new focus on city branding methodologies. The objective of the workshop was, through an utopic and futuristic approach, provoke the imagination of the participants and apply branding methodologies to create a concept and a visual system to interpret and communicate the daily needs of an aspired fictional city and society in Mars. The one week duration workshop was attended by 22 design & engineering students, and was concluded with an exhibition of the workshop results.

  • Gráfico Institute for Advanced Architecture of Catalonia

    Summer Workshops Coordinator

    Institute for Advanced Architecture of Catalonia

    - 4 mes

    Barcelona Area, Spain

    I was in charge of curating, organizing and coordinating the “Summer School” program which hosted 4 workshops by famous local designers, artists and architects. The format of the workshops was to realize the workshops for a week, and live experience the nature, in the campus in Valldaura,Barcelona. I was also promoting the programme with the in house communication team of the institute, through press contacts, creation of the website and promotional videos. The workshop had 40 participants and…

    I was in charge of curating, organizing and coordinating the “Summer School” program which hosted 4 workshops by famous local designers, artists and architects. The format of the workshops was to realize the workshops for a week, and live experience the nature, in the campus in Valldaura,Barcelona. I was also promoting the programme with the in house communication team of the institute, through press contacts, creation of the website and promotional videos. The workshop had 40 participants and ended with an exhibition for 150 VIP guests, with an opening speech by Ferran Adria.

  • Gráfico University School of Design and Engineering of Barcelona

    Guest Lecturer

    University School of Design and Engineering of Barcelona

    - 4 mes

    Barcelona Area, Spain

    I was invited by the ‘Master of Illustration of Elisava’ to formulate relations with the professional design industry. I organized studio visits with local renown designers, panel talks, and conduct a lecture for the students. I created the concept and the content of the course “Branding for Artists”, which explores the branding and communication methodologies and promotion strategies, for the art market.

  • Curator & Communication Director

    Mitte-Barcelona Gallery

    - 4 años 6 meses

    Barcelona

    Mitte Barcelona was an Art&Design Gallery located in Barcelona. From the opening of the space I was in charge of the communication and content of the space. During 4 years of its existence I curated and promoted monthly exhibitions and activities which involved the selection of the artists and designers, creating the statement and concepts of the exhibitions, organization of the space before and after exhibition process, managing the communication, relations with the press and the collaborative…

    Mitte Barcelona was an Art&Design Gallery located in Barcelona. From the opening of the space I was in charge of the communication and content of the space. During 4 years of its existence I curated and promoted monthly exhibitions and activities which involved the selection of the artists and designers, creating the statement and concepts of the exhibitions, organization of the space before and after exhibition process, managing the communication, relations with the press and the collaborative third parties. We created a dynamic multidisciplinary community more than a physical space.
    www.mitte-barcelona.com

  • Gráfico Wunderman

    Account Executive

    Wunderman

    - 1 año 1 mes

    Istanbul, Turkey

    I was the account executive of the fashion brand Fabrika. I managed the client relations and the creative team for the advertising campaigns of the brand.

  • Marketing Executive

    Istanbul Formula 1 Circuit

    - 2 años

    Istanbul, Turkey

    I was the marketing executive and director of the “VIP Paddock Club” of the Istanbul Formula 1 Circuit. During the first Turkish Grand Prix Formula 1, Moto GP, Le Mans, WTCC, DTM events, I was in charge of the VIP client relations, sponsorships, logistics and organization of the hospitality area which hosted up to 6000 VIP guests. I was the direct contact with managing organization team Formula 1 Allsports Management.

Educación

Idiomas

  • English

    Competencia profesional completa

  • Spanish

    Competencia profesional completa

  • Catalan

    Competencia básica

  • Turkish

    Competencia bilingüe o nativa

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