Water Sports Center, Decathlon

Today marks an unprecedented moment as we finally launch the Decathlon Yulex100 - the world’s first-ever wetsuit made using 100% certified natural rubber. This is a major breakthrough because it emits 80% less CO2 compared with neoprene foam. Years of in-house development, alongside Yulex LLC, went into cracking the code to create this first-of-its-kind innovative wetsuit. We’ve started with our junior wetsuit because it accounted for the largest quantity of wetsuit sales in 2023, but this is just the beginning… We’re dreaming of a neoprene-free future. Bit by bit, we want to reduce the use of neoprene from as many of our watersports products as possible, as quickly as possible. We're committed to reducing our impact on the planet through our innovative, high-quality products and the Yulex100 is a major step forward for us in our conception of wetsuits. Check out the campaign video below, created solely using surf cams that were already in place on beaches… practical and beautiful! Liz Bui #Decathlon #Yulex100  #Innovation #naturalrubber

Neoprene diving suits have enabled us to see underwater magic for many years. But neoprene is a material intrinsically tied to petroleum. What if there was a more environmentally friendly solution than neoprene? Developed jointly with Yulex LLC, this suit replaces neoprene with natural rubber. Our collaboration with the passionate family-driven American business, Yulex, introduced us to the future of wetsuits. The YULEX 100, designed exclusively for water sports, is crafted from 100% natural rubber. This material drastically reduces CO2 emissions by 82% compared to traditional foam. And the benefits don't stop there; the rubber we use is ethically sourced from certified forests, emphasizing our deep commitment to sustainability. A sincere thank you to Yulex and our ingenious teams for working hard on this sustainable shift. Water-sports enthusiasts and ocean lovers, as we navigate this transformative journey, what's the next wave of innovation you hope for? #Innovation #Yulex100 #SustainableDiving #Decathlon #DecathlonLinkedIn Jeff Martin I Kyrrha Martin I Franck Vigo I FABIEN BROSSE I Tommaso Luccini I Guillaume Guery I Julien Cazelles I Jerome Dussillols I caroline REVET I Thibaut Vierling