Jaz Smanova

Jaz Smanova

Global Communications and Digital Marketing Manager at Arkema HPP

France
943 abonnés + de 500 relations

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À propos

Project Management graduate with international experience, team skills and language proficiency. Strong background in Digital marketing and customer experience gained in high-performing industrial companies. Highly motivated and passionate about languages.

Activité

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Expérience

  • Arkema

    Arkema

    5 ans 6 mois

    • Graphique Arkema

      Global Marketing Communications Manager

      Arkema

      - aujourd’hui 2 ans

    • Graphique Arkema

      Digital Marketing Manager

      Arkema

      - 3 ans 7 mois

      Colombes, Île-de-France, France

      - Multi BU coordination of one-Arkema marketing projects, consolidations of portfolio and alignment for marketing actions by market: 3D printing, batteries, electronics and detergents etc;
      - Multi channel content marketing and performance monitoring: web, social media and emailing campaigns;
      - Internal coordination between business unites, Corporate communications, Events, Commercial Excellence teams;
      - Management of the business content hub through creation and promotion of the B2B…

      - Multi BU coordination of one-Arkema marketing projects, consolidations of portfolio and alignment for marketing actions by market: 3D printing, batteries, electronics and detergents etc;
      - Multi channel content marketing and performance monitoring: web, social media and emailing campaigns;
      - Internal coordination between business unites, Corporate communications, Events, Commercial Excellence teams;
      - Management of the business content hub through creation and promotion of the B2B content: white papers, case studies, webinars and articles.

  • Graphique Saint-Gobain

    International Market Managment Intern, Technical Insulation Activity

    Saint-Gobain

    - 8 mois

    Paris Area, France

    • Marketing and product go-to-market of a new insulation material developed for LNG tanks: creating marketing collaterals and international harmonization
    • Market Survey for Heating, Ventilation and AC insulation products by interviewing clients to understand local competition and product requirements in Russia
    • Built customer journeys (CX) for Industry and Marine, by mapping complex buyer decision processes (specifiers, contractors, distributors) through organizing workshops with…

    • Marketing and product go-to-market of a new insulation material developed for LNG tanks: creating marketing collaterals and international harmonization
    • Market Survey for Heating, Ventilation and AC insulation products by interviewing clients to understand local competition and product requirements in Russia
    • Built customer journeys (CX) for Industry and Marine, by mapping complex buyer decision processes (specifiers, contractors, distributors) through organizing workshops with internal stakeholders in Russia and Netherlands

  • KHIDI

    KHIDI

    1 an 2 mois

    • Graphique KHIDI

      Project Manager/ CIS, Europe, Americas Team

      KHIDI

      - 4 mois

      Korea

      • Developed an international marketing strategy, deployed through healthcare providers and partners, focused on Korea’s competitive advantage in the medical landscape
      • Functional lead for the creation of a medical tourism digital platform bridging foreign clients and domestic healthcare providers
      •Relationship management with Korean and international stakeholders for International Public-private partnership hospital projects in Kazakhstan and Russia

    • Graphique KHIDI

      Junior Project Manager/ Office of Overseas Patient Attraction Support

      KHIDI

      - 11 mois

      Korea

  • Graphique Severance Hospital

    General Affairs Partnership Manager

    Severance Hospital

    - 1 an 1 mois

    Seodaemun-gu, Seoul, Korea

    • Signing new partners (medical tourism agencies and online platforms) in APAC and CIS region and growing existing partners’ revenue
    • Worked on the development of medical packages and a revenue model for partners

Formation

  • Graphique ESCP Business School

    ESCP Europe

    Specialised Master in International Project Management International Project Management

    -

  • EGADE Business School

    Executive program “Doing Business in Mexico”

    -

  • Graphique Insper

    Insper Instituto de Ensino e Pesquisa

    Executive Program “Doing Business in Brazil”

    -

  • Graphique Universidad de los Andes - Colombia

    Universidad de Los Andes

    Executive program “Doing business in Colombia”

    -

  • Graphique Yonsei University

    Yonsei University

    Master's degree of Area Studies (Multi-disciplinary Program) Russia and Central Asia

    -

  • Graphique Kyung Hee University 경희대학교

    Kyung Hee University

    Bachelor's degree Korea Studies

    -

  • Bishkek Humanities University

    Bachelor of Oriental Studies and International Relations Korean Studies

    -

Langues

  • Kyrgyz

    Bilingue ou langue natale

  • Korean

    Capacité professionnelle complète

  • English

    Capacité professionnelle complète

  • Russian

    Bilingue ou langue natale

  • French

    Capacité professionnelle complète

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