SKIP TO MAINSKIP TO FOOTER

Free standard shipping on any $35 purchase

Beauty to go

Buy online, ready in 2 hours or less.

Shop. Earn points. Get rewarded.

Join Ulta Beauty Rewards™.

Get exclusive features.

Download our app.

ENds August 29

As low as two for $25

Now’s the time to get your fave shampoo and conditioner pairs!

Shop now

Show-stopping shine

Wash day faves and styling picks for your shiniest hair.

Shower must-haves

Shampoo, conditioner, treatment & more to boost shine.

Post-shower TLC

Tools, leave-ins & treatments for maintaining shine.

Free 19 piece gift

with select $75 fragrance purchase.

Get the gift

20% off

qualifying purchase with code 159744
View details

Today's Deals

Use previous and next buttons to navigate the slides of the Today's Deals Carousel

1/3

Today only

Diamond & Platinum exclusive offers

Up to 40% off plus free gifts. Must be signed in to redeem.

View details

Today only

Diamond & platinum exclusive

Free 12 piece gift

with any $60 online purchase. $75 value

Get the gift

Ends Sept 28

Free 3 piece Tarte Must Have Minis Set

with select Full Size Shape Tape Purchase. $32 value

Get the gift

reintroducing

Ulta Beauty Collection

They’re saying it’s our biggest glow up yet. Cruelty free beauty with clean ingredients.

Discover your new faves

UBC Makeup

For the artist in you.

UBC Skin care

Ingredient magic that delivers.

UBC Candles & body care

Craveable scents for every mood.

What's new

Shop all

12 items

Use previous and next buttons to navigate the slides of the What's new Product Carousel

WHY WE LOVE IT

Soft-focus glow

A light-coverage, hydrating foundation stick in 20 shades. Instantly smooths, blurs and blends.

Free Shipping

at Ulta Beauty using your Ulta Beauty Rewards™ Credit Card. Offer ends November 2. Excludes Apple Pay, Paypal & Afterpay.*
View details

Now trending

Shop all

12 items

Use previous and next buttons to navigate the slides of the Now trending Product Carousel

Shop by Category

Beauty Services

Your best look. Our promise. Each service begins with a complimentary consultation with a licensed beauty pro. Ask questions and share ideas—we'll do the same.

Learn more
Book appointment
The Salon at Ulta Beauty

Try a Redken gloss

Add shine and silkiness with a clear gloss or go for a colored gloss to boost vibrancy between appointments.

Brand of the moment

Try Nioxin at The Salon at Ulta Beauty from Aug 9-29.

Back to school shimmer

Add a little glitz to your style with shimmering hair tinsels. We’ve got 30 to choose from!

Our corporate commitments

Diversity, Equity & Inclusion

Diversity, Equity & Inclusion

We're committed to creating a more inclusive world.

Learn more
Ways to shop

Ways to shop

Ulta Beauty has many ways to shop—choose what’s right for you!

Learn more
Corporate Responsibility

Corporate Responsibility

We use the power of beauty to enhance the world around us.

Learn more