Rob Pearson
Head of Sponsorship - Teneo Sports Advisory
Ireland
2K followers
500+ connections
About
Over a decade of experience working with Irish and international brands and rightsholders helping them to unlock the power of strategic partnerships and sponsorship.
Most recently guided the team to be named European Sponsorship Agency of the year (2021 & 2022) and drove significant growth in our client base, team members and turnover through the pandemic.
I have learnt that the Irish sponsorship industry is among the most sophisticated and advanced in the world and that our people are some of the brightest, hardest working and most talented.
My day job consists of:
- Leading, coaching and mentoring a team of 15
- Managing complex, large scale and high budget campaigns
- Introducing brands to sponsorship using research, insight and a clear understanding of their business objectives
- Development and implementation of award winning through the line activation campaigns
- Proving the success of sponsorship through development of robust measurement and evaluation frameworks
- Assisting right-holders to structure their assets and build market ready propositions
- Strategic communications for brands and sporting organisations
If you want to talk sponsorship or sports business please drop me a line.
Articles by Rob
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Olympic effort pays off for Tokyo sponsors
Olympic effort pays off for Tokyo sponsors
By Rob Pearson
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Increasing our physical activity is silver lining on coronavirus cloud
Increasing our physical activity is silver lining on coronavirus cloud
By Rob Pearson
Activity
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What a weekend! We were a very proud partner of Manchester Pride this year with Eoin Byrne, Lauren McCartney, Emma Ward, Orla Stanley, Brian…
What a weekend! We were a very proud partner of Manchester Pride this year with Eoin Byrne, Lauren McCartney, Emma Ward, Orla Stanley, Brian…
Liked by Rob Pearson
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And…. Breathe! An incredible day yesterday across the Aer Lingus team with two superb events taking place ☘️ The Aer Lingus College Football…
And…. Breathe! An incredible day yesterday across the Aer Lingus team with two superb events taking place ☘️ The Aer Lingus College Football…
Liked by Rob Pearson
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I was asked to share some insight on how to track down lost pension pots for this article. Losing track of an old pension scheme is a very common…
I was asked to share some insight on how to track down lost pension pots for this article. Losing track of an old pension scheme is a very common…
Liked by Rob Pearson
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Join now to viewMore activity by Rob
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Great to be back at Electric Picnic with Neon Agency this year, where we worked with Today FM to bring their #SoundGarden to life. Some set up this…
Great to be back at Electric Picnic with Neon Agency this year, where we worked with Today FM to bring their #SoundGarden to life. Some set up this…
Liked by Rob Pearson
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Delighted our lead host Conor Brophy will be a part of the TG4 broadcast team for this weekend’s big Aer Lingus College Football Classic clash at the…
Delighted our lead host Conor Brophy will be a part of the TG4 broadcast team for this weekend’s big Aer Lingus College Football Classic clash at the…
Liked by Rob Pearson
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I am delighted to share that Bank of Ireland have became the Official Partner for Rugby on Off The Ball. The multi platform partnership aligns with…
I am delighted to share that Bank of Ireland have became the Official Partner for Rugby on Off The Ball. The multi platform partnership aligns with…
Liked by Rob Pearson
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I'm delighted to announce that Bank of Ireland has signed an agreement to become the official partner for rugby on Off The Ball. We are really…
I'm delighted to announce that Bank of Ireland has signed an agreement to become the official partner for rugby on Off The Ball. We are really…
Liked by Rob Pearson
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Delighted to have the opportunity to be a part of the STEPS programme as a mentor this year, and alongside my colleague Nicola Halloran, fly the flag…
Delighted to have the opportunity to be a part of the STEPS programme as a mentor this year, and alongside my colleague Nicola Halloran, fly the flag…
Liked by Rob Pearson
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Today was a special day for us all at Aer Lingus as we said ‘you’re very welcome’ to Paralympics Ireland. Members of Team Ireland were departing for…
Today was a special day for us all at Aer Lingus as we said ‘you’re very welcome’ to Paralympics Ireland. Members of Team Ireland were departing for…
Liked by Rob Pearson
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That’s all she wrote! After 20 years, it’s time for a change and for me to move on from Leinster Rugby. It was a privilege to have a front row seat…
That’s all she wrote! After 20 years, it’s time for a change and for me to move on from Leinster Rugby. It was a privilege to have a front row seat…
Liked by Rob Pearson
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Thrilled to see the Aer Lingus sponsorship team nominated for three awards in this year’s Irish Sponsorship Awards for our work with the Irish Rugby…
Thrilled to see the Aer Lingus sponsorship team nominated for three awards in this year’s Irish Sponsorship Awards for our work with the Irish Rugby…
Liked by Rob Pearson
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Delighted to be joining the Football Association of Ireland at such an important time, and really excited to get started!
Delighted to be joining the Football Association of Ireland at such an important time, and really excited to get started!
Liked by Rob Pearson
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After five and a half years working at the Football Association of Ireland, alongside fantastic people and great partners, it is time for a move…
After five and a half years working at the Football Association of Ireland, alongside fantastic people and great partners, it is time for a move…
Liked by Rob Pearson
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Local Enterprise Office Fingal and their team have been incredibly helpful to our venture. Considering starting a business? Contact your LEO first.
Local Enterprise Office Fingal and their team have been incredibly helpful to our venture. Considering starting a business? Contact your LEO first.
Liked by Rob Pearson
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