The Baby Diaper market in India is set to grow at an impressive 6.53% (CAGR 2024-2029). Diapers offer numerous benefits, including convenience, enhanced hygiene, and reduced skin damage. However, the market remains price-sensitive, as parents seek quality and value for money. Innovation is driving the market, with new designs, ease of use, and improved absorbency setting brands apart and giving them a competitive edge. We have conducted a comprehensive Brand Perception, Pricing, and Positioning Mapping study for a leading diaper brand. Our research provides valuable insights into price sensitivity and consumer willingness to pay a premium for additional features. 🔍 Discover actionable insights that transformed the brand’s strategy. Download the case study now: https://bit.ly/46YEW49. #BabyDiapers #marketlyticsinsights #MarketGrowth #ConsumerInsights #BrandStrategy #Innovation #PricingStrategy #MarketResearch #DiaperMarket #MarkelyticsSolutions #BrandPerception #Markelytics #mrx #mrservices #mrsolutions #mrproducts #mrpanels #datainsights #multicountrystudies #dataquality #marketanalysis #dataanalytics #globalreach #datacollection #consumerresearch #researchsolutions #businessintelligence #markettrends #globalmarkets #strategicinsights #businessgrowth #globalpanel #costeffectivesolutions #customizedresearch #insightsprovider
Markelytics Solutions
Market Research
Bangalore, Karnataka 9,151 followers
More than 25+ Research offerings including, Global Online Panels, Digital Research, Global Data Collection & DIY Product
About us
Markelytics Solutions Ltd. is a leading global Market Research agency providing end-to-end research solutions, trusted by the best. Established in 2003, Markelytics has a worldwide presence to facilitate real market intelligence using the latest methodology, best-in-class research techniques, and cost-effective measures for the world’s leading research professionals and agencies. Headquartered in Bangalore, India, we have offices in Mumbai (India), Hamilton, New Jersey (US), Dubai (UAE), Singapore, & Seoul (South Korea). We do business with clients in 80+ markets across the globe covering Asia, Africa, the Middle East, America, and Europe, and use state-of-the-art technology and operational excellence to best serve our clients. Our services include MR-Full Service, Global Project Management, Data Collection, Survey Programming, Data Processing, Analysis, and Reporting. Our specialty panels include a dedicated proprietary Healthcare panel set up with extensive reach in North America and Europe. Our team's collective expertise, talent, and proficiency help us deliver best-in-class services to our clients across different time zones with unmatched efficiency.
- Website
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http://www.markelytics.com/
External link for Markelytics Solutions
- Industry
- Market Research
- Company size
- 501-1,000 employees
- Headquarters
- Bangalore, Karnataka
- Type
- Privately Held
- Founded
- 2003
- Specialties
- Global Project Management, Global Data Collection, Survey Programming & Hosting, Data Processing / Tabulation & Analysis, Full-Service Research, Offshore Delivery Services, Consumer & Specialty Online Research panels, market research , research panel , Qualitative Research, Quantitative Research, Consulting & Advisory, Healthcare Research, Consumer Insights, and Car Clinics
Locations
Employees at Markelytics Solutions
Updates
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Mark your calendars for an exciting September as we dive into the future of Research & Technology at three key research events across the US! 📅 Intellus Worldwide Institute 2024 📍 Hyatt Regency New Brunswick, New Jersey, USA 🗓️ September 11-13, 2024 📅 2024 Corporate Researchers Conference 📍 New York Hilton Midtown 🗓️ September 17-19, 2024 📅 IIEX Latin America 📍 Miami, Florida 🗓️ September 25-26, 2024 With over 21 years of experience and an operational reach in 80+ countries, we are your one-stop shop for all market research needs. As the preferred research agency for global clients, we’re known for our commitment to trust, transparency, and business transformation across our 360° portfolio of Research Services, Solutions, Insights, Consulting, Panels, and Products. Meet our MD/CEO Jasal Shah and Founding Director Rajesh Bodke, and explore how our synergies & technological advancements can boost your business. To schedule a meeting with them, visit https://bit.ly/3XnHUvK. Intellus Worldwide Insights Association Greenbook #IntellusInstitute2024 #IntellusAwards #IntellusWorldwide #IntellusInstitute #Intellus2024 #CorporateResearchersConference #InsightsCRC2024 #CRC2024 #InsightInnovationExchange #GreenbookIIEX #IIEX2024 #GreenbookInsights #InsightsAssociation #MarketTrends #IndustryEvents #ResearchInnovation #ThoughtLeadership #Networking #MarketingStrategy #EventNetworking #Innovation #MarketResearch #Markelytics #mrx #mrservices #mrsolutions #mrproducts #mrpanels #datainsights #dataquality #marketanalysis #dataanalytics #globalreach #datacollection #consumerresearch #researchsolutions #businessintelligence #markettrends #globalmarkets #strategicinsights #businessgrowth #globalpanel
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Before launching a product or service, organizations often roll out various marketing campaigns. Analyzing these campaigns is crucial for understanding customer perceptions and reactions. It strengthens the campaign's impact and informs future strategies. In one of our case studies, we evaluated the marketing strategy of two newly launched concepts from a leading telecom service provider, focusing on: 👉 Concept evaluation 👉 Customer responses 👉 Improvement suggestions Discover how we helped measure campaign effectiveness and drive results. Read the complete Case Study: https://bit.ly/3X6qFPo #MarketingStrategy #CustomerInsights #DataDrivenDecisions #ConceptEvaluation #CustomerFeedback #MarketResearch #MarketingImpact #Markelytics #mrx #mrservices #mrsolutions #mrproducts #mrpanels #datainsights #multicountrystudies #dataquality #marketanalysis #dataanalytics #globalreach #datacollection #consumerresearch #researchsolutions #businessintelligence #markettrends #globalmarkets #strategicinsights #businessgrowth #globalpanel #costeffectivesolutions #customizedresearch #insightsprovider #marketlyticsinsights
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Social Research is the ultimate key to an accurate assessment of policy needs, evaluation, and public opinion. These insights are not just crucial, they are transformative for organizations, enabling them to develop effective strategies and make informed decisions that drive impactful outcomes. At Markelytics, we offer comprehensive Social Research services designed to uncover the dynamics of social behavior and community attitudes. Our services include Program Monitoring and Evaluation, Need and Initiative Impact Assessment, Public Opinion Research, Public Policy Effectiveness Measurement, and Institutional Ethics Committee (IEC) research. We utilize a large global field force, trained and monitored by local supervisors and partners, to ensure precise and reliable data collection. 🌟 What We Provide: 👉 Census Research: Detailed analysis of population data to guide policy-making and resource allocation. 👉 CSR Activity Effectiveness Research: Evaluation of your Corporate Social Responsibility initiatives to measure their impact and effectiveness. 👉 NGOs Research: Insights into the activities and impact of non-governmental organizations to optimize their strategies and outreach. Discover how our Social Research can enhance your decision-making. Reach out to us at [email protected]. #SocialResearch #MarketInsights #PublicOpinion #StrategicPlanning #Markelytics #DataDriven #CensusResearch #CSR #NGOsResearch #mrx #mrservices #mrsolutions #mrproducts #mrpanels #datainsights #multicountrystudies #dataquality #marketanalysis #dataanalytics #globalreach #datacollection #consumerresearch #researchsolutions #businessintelligence #markettrends #globalmarkets #strategicinsights #businessgrowth #globalpanel #costeffectivesolutions #customizedresearch #insightsprovider #marketlyticsinsights
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There are plenty of market research techniques to understand which features are most important to customers. Clients can adjust attributes, benefits, and pricing levels to gauge their impact on preference shares for their brand and key competitor brands. It is imperative to gain valuable insights into how customers trade off different features and how much they are willing to pay for them. This information can be incredibly helpful for product development, pricing, and marketing decisions. Conjoint analysis is one such technique that helps you to: 👉 Identify which features of your product are most important to customers 👉 Determine the ideal price point for your product 👉 Develop new products that are more likely to be successful At Markelytics, we have our own in-house statisticians and experts who can help clients devise their brand, product, and pricing strategies. Reach out to us at [email protected]. #ConjointAnalysis #MarketResearch #ConsumerInsights #ProductStrategy #BusinessGrowth #DataDriven #PricingStrategy #ProductDevelopment #CustomerPreferences #MarketInsights #Markelytics #mrx #mrservices #mrsolutions #mrproducts #mrpanels #datainsights #multicountrystudies #dataquality #marketanalysis #dataanalytics #globalreach #datacollection #consumerresearch #researchsolutions #businessintelligence #markettrends #globalmarkets #strategicinsights #businessgrowth #globalpanel #costeffectivesolutions #customizedresearch #insightsprovider #marketlyticsinsights
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In today's era, data is wealth, but its true value lies in its accuracy and reliability. We understand that Data Quality Checks are non-negotiable for eliminating errors, enhancing decision-making, and driving business success at scale & speed. To bring scale & speed, we have taken a proactive approach, implementing the latest technological integrations in data checks to ensure thoroughness and accuracy. We have implemented a 10-tiered automated data check system to ensure we match speed with accuracy that meets the highest international standards for information security. Furthermore, we adhere to all international data privacy guidelines, with certifications like ISO 9001:2015 and 27001:2013. Our 10-tiered Automated Data Checks Include: 👉IP Geo-Fencing 👉Digital Fingerprinting 👉 Proxy & Browser Detection 👉Postal Address Verification 👉Automatic Fraud Detection Technology 👉Triple Opt-In Panelists 👉Registration Checks 👉Continuous Monitoring of Responses 👉Conducting Survey Campaigns 👉PEEP (Panel Engagement & Elimination Process) For any data quality concerns or queries, our Data Protection Officer is always available at [email protected]. We are committed to addressing your concerns and ensuring the security of your data. #DataQuality #DataAccuracy #DataSecurity #InformationSecurity #DataPrivacy #ISOCertified #TechInnovation #BusinessSuccess #DigitalTransformation #Markelytics #DataProtection #QualityAssurance #FasterDecisions #ScaleAndSpeed #mrservices #mrsolutions #mrproducts #mrpanels #datainsights #multicountrystudies #dataquality #marketanalysis #dataanalytics #globalreach #datacollection #consumerresearch #researchsolutions #businessintelligence #markettrends #globalmarkets #strategicinsights #businessgrowth #globalpanel #costeffectivesolutions #customizedresearch #insightsprovider #marketlyticsinsights
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The global home decor market was valued at $856.26 billion in 2022 and is projected to reach $1,522.02 billion by 2031, growing at a CAGR of 6.60% during the forecast period (2024-2031). Brand health tracking provides crucial insights into your brand’s performance, market position, and growth potential. Regular analysis is key for driving strategic growth and innovation. Benefits of Analyzing Brand Health: 👉 Measure Brand Equity: Understand your brand’s market perception and value. 👉 Identify Strengths and Weaknesses: Discover what’s working and where improvements are needed. 👉 Enhance Customer Loyalty: Tailor strategies to meet customer expectations and foster loyalty. 👉 Adapt to Market Changes: Stay ahead of trends and refine strategies for continued relevance. See how a leading home furnishing brand leveraged brand health analysis to drive its growth in this expanding market. Download the case study to learn more https://bit.ly/3YEgVNy #BrandHealth #GrowthStrategy #MarketInsights #CustomerLoyalty #BrandEquity #BusinessSuccess #StrategicGrowth #MarketAdaptation #DataDriven #CaseStudy #BrandTracking #BusinessInnovation #Markelytics #mrx #mrservices #mrsolutions #mrproducts #mrpanels #datainsights #multicountrystudies #dataquality #marketanalysis #dataanalytics #globalreach #datacollection #consumerresearch #researchsolutions #businessintelligence #markettrends #globalmarkets #strategicinsights #businessgrowth #globalpanel #costeffectivesolutions #customizedresearch #insightsprovider #marketlyticsinsights
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According to Harvard Business School, around 30,000 new products are launched yearly, but an overwhelming 95% miss the mark. This is often due to unclear product alignment, shifting priorities, and insufficient innovation investments. In today's constantly evolving landscape, having a robust product strategy is more crucial than ever. Markelytics offers expert product strategy consulting services tailored to help businesses like yours thrive. We craft strategies that are not just innovative but also data-driven and customer-centric, ensuring you get the pulse of the market and an in-depth understanding of the level of your product acceptance. Why Choose Markelytics? 👉 Global Reach: We can help you understand the pulse of the global market with local cultural nuances. 👉 Extensive Research Portfolio: Whether your product or its concept needs a quant or qual approach, a bespoke solution, or a standard offering, Markelytic's one-stop-shop for all your research needs ensures you don't search for research elsewhere. 👉 Faster Time to Market: Our streamlined processes significantly reduce time to market, giving you a competitive edge. Ready to take your product to the next level? Reach out to us at [email protected] #ProductStrategy #Innovation #MarketSuccess #BusinessGrowth #StrategicPlanning #ConsultingServices #GoToMarket #Markelytics #mrx #mrservices #mrsolutions #mrproducts #mrpanels #datainsights #multicountrystudies #dataquality #marketanalysis #dataanalytics #globalreach #datacollection #consumerresearch #researchsolutions #businessintelligence #markettrends #globalmarkets #strategicinsights #businessgrowth #globalpanel #costeffectivesolutions #customizedresearch #insightsprovider #marketlyticsinsights
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E-commerce has undoubtedly pushed us towards a convenient, comfortable, and efficient future in many ways. Businesses have acknowledged its purpose and meaning, and utilize it to reap the benefits to the maximum. Understanding how consumers make choices in the ever-evolving world of online shopping is crucial. E-commerce faces challenges like shifting customer mindsets, high cash-on-delivery orders, reachability issues, and inconsistent courier services. To thrive, brands must ensure customer satisfaction and maintain a strong reputation. In one of our case studies, we explore how fashion brands fare in online shopping, including: 🔹Overall brand awareness compared to competitors 🔹Consumer behavior towards the brand 🔹Brand image and endorsement 🔹Barriers affecting the brand Dive into the details in our Case Study: https://bit.ly/3WSV2Jf #Ecommerce #FashionIndustry #OnlineShopping #ConsumerBehavior #BrandAwareness #DigitalMarketing #CustomerExperience #BrandStrategy #FashionBrands #Markelytics #mrx #mrservices #mrsolutions #mrproducts #mrpanels #datainsights #multicountrystudies #dataquality #marketanalysis #dataanalytics #globalreach #datacollection #consumerresearch #researchsolutions #businessintelligence #markettrends #globalmarkets #strategicinsights #businessgrowth #globalpanel #costeffectivesolutions #customizedresearch #insightsprovider #marketlyticsinsights #MarketResearch
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In today's competitive landscape, staying ahead requires leveraging the power of data. Did you know that insight-driven businesses are growing at an average of 30% annually? This is because they make decisions based on data and are outpacing their competitors significantly. Digital research involves collecting and analyzing data from digital sources to gain actionable insights. It helps companies understand consumer behavior, optimize marketing strategies, and make informed decisions that drive growth and innovation. Our Digital Research Capabilities: 🔹 Online Surveys: Gather valuable feedback and insights with customizable online survey solutions. 🔹 Online Focus Groups: Conduct virtual focus groups to gather qualitative insights on specific topics or products. 🔹 Online Communities and Forums: Engage with online communities to gather feedback and opinions from target audiences. 🔹 Digital Customer Journey Mapping: Study consumer behavior to uncover patterns, preferences, and motivations. 🔹 Social Media Listening: Monitor and analyze social media conversations to understand consumer sentiment, trends, and brand perceptions. At Markelytics, we understand that each business is unique. Our tailored approach ensures you get insights that matter to your needs. Whether in healthcare, fintech, or any other industry, we have the expertise to help you succeed. Reach out to us at [email protected]. #DataDriven #DigitalResearch #BusinessGrowth #MarketInsights #ConsumerBehavior #Innovation #DataAnalytics #MarketingStrategy #BusinessSuccess #DigitalTransformation #ResearchSolutions #SocialMediaListening #CustomerJourney #FocusGroups #OnlineSurveys #Markelytics #mrx #mrservices #mrsolutions #mrproducts #mrpanels #datainsights #multicountrystudies #dataquality #marketanalysis #dataanalytics #globalreach #datacollection #consumerresearch #researchsolutions #businessintelligence #markettrends #globalmarkets #strategicinsights #businessgrowth #globalpanel #costeffectivesolutions #customizedresearch #insightsprovider #marketlyticsinsights
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