Aarushi Babbar

Aarushi Babbar

Senior Manager- Merchant Partnerships at Adneto Technology Pvt Ltd

Delhi, India
8K followers 500+ connections

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BIRLA INSTITUTE OF MANAGEMENT TECHNOLOGY (BIMTECH)

About

I am an ambitious girl, always keen on learning something from the environment.
Life experience is the best platform for learning and I have learnt a lot from it, like, from childhood i am fond of communicating with people, travelling, and exploring new things.
Participation in various events, research competitions made me able to observe things and communicate better with people.
Skilled in Microsoft Excel, Microsoft Word, Strategic Planning, and Communication. Strong business development professional with a PGDM from BIRLA INSTITUTE OF MANAGEMENT TECHNOLOGY (BIMTECH), GREATER NOIDA.

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Activity

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Experience

  • Adneto Graphic

    Senior Manager- Merchant Partnerships and Alliances

    Adneto

    - Present 1 year 3 months

    Delhi, India

    Specialized in merchant onboarding for targeted brand offers. Dedicated to empowering merchants to achieve their revenue goals and aspirations through strategic collaboration.
    Roles & Responsibilities:

    - Merchant Onboarding: Expertise in identifying and onboarding merchants for targeted brand offers, facilitating seamless integration with bank partnership programs.
    - Strategic Collaboration: Dedicated to forging strong partnerships between merchants and banks, leveraging synergies…

    Specialized in merchant onboarding for targeted brand offers. Dedicated to empowering merchants to achieve their revenue goals and aspirations through strategic collaboration.
    Roles & Responsibilities:

    - Merchant Onboarding: Expertise in identifying and onboarding merchants for targeted brand offers, facilitating seamless integration with bank partnership programs.
    - Strategic Collaboration: Dedicated to forging strong partnerships between merchants and banks, leveraging synergies to drive revenue growth and business success.
    - Revenue Goal Alignment: Tailoring brand offers to align with merchants' revenue goals and aspirations, ensuring mutual benefit and long-term sustainability.
    - Relationship Cultivation: Building and nurturing relationships with merchants and banking partners, fostering trust and collaboration to maximize outcomes.
    - Performance Optimization: Monitoring and analyzing partnership performance metrics, implementing strategic adjustments to enhance merchant profitability and satisfaction.
    - Communication and Support: Serving as a proactive liaison between merchants and banks, providing ongoing support, guidance, and troubleshooting assistance to optimize partnership outcomes.

  • Insense Pvt Ltd

    Insense Pvt Ltd

    1 year

    • Insense Pvt Ltd Graphic

      Manager- Merchant Partnerships & Operations

      Insense Pvt Ltd

      - 2 years 5 months

      Noida, Uttar Pradesh, India

      Insense develops innovative fintech and engagement solutions that help banks and merchants to personalize the shopping experience for customers and build a higher customer lifecycle value.

      Key Responsibilities:
      1. Primarily responsible for the P&L and leading the merchant partnerships team.
      2. Formulating the merchant acquisition and growth strategy and lead the execution of the same.
      3. Advising brands for achieving their growth objectives through various marketing campaigns…

      Insense develops innovative fintech and engagement solutions that help banks and merchants to personalize the shopping experience for customers and build a higher customer lifecycle value.

      Key Responsibilities:
      1. Primarily responsible for the P&L and leading the merchant partnerships team.
      2. Formulating the merchant acquisition and growth strategy and lead the execution of the same.
      3. Advising brands for achieving their growth objectives through various marketing campaigns through banking channels.
      4. Help formulating the roadmap for the launch of the world’s first cross promotion network – Madneto!

    • Insense Pvt Ltd Graphic

      Senior Manager- Merchant Partnerships & Operations

      Insense Pvt Ltd

      - 11 months

      Noida, Uttar Pradesh, India

  • ORA RENTAL Graphic

    Business Development Manager

    ORA RENTAL

    - 2 months

  • The Reader's Space Graphic

    Marketing Strategist

    The Reader's Space

    - 4 months

  • Rudraksha Welfare Foundation Graphic

    Digital Marketing and Content Expert

    Rudraksha Welfare Foundation

    - 8 months

    A Section-8 Company (Non-Profit Organization) under Companies Act 2013, Ministry of Corporate Affairs, Govt. of India
    https://www.rudraksha.org.in/

  • Internshala Graphic

    Face of Internshala

    Internshala

    - 4 months

  • Modlingua Certified Translation and Interpreting Services in New Delhi Graphic

    Summer Intern

    Modlingua Certified Translation and Interpreting Services in New Delhi

    - 2 months

  • Nursery Nitra Graphic

    Digital Marketing and Social Media Marketing

    Nursery Nitra

    - 3 months

  • Decoracion Digital Marketing Services Graphic

    Sales And Marketing- Ed Tech

    Decoracion Digital Marketing Services

    - 2 months

    Lead generation among Students and Corporates, Promoted the need of Digital Marketing.

  • Social Media Marketing

    We are Crazy (Crazy for Success Foundation)

    - 1 month

    Promoted the organization on Social Media through graphics, blogs.

  • Digital Marketing

    Chilekotha Studios

    - 2 months

  • Grey Gon Cosmetics - India Graphic

    Short Term Project

    Grey Gon Cosmetics - India

    - 1 month

    Delhi, India

    10 days short term project

  • Katyal Auto Industries Graphic

    Short Term Project

    Katyal Auto Industries

    - 1 month

    kundli, sonipat

    10 days short term project on "expanding the manufacturing of indian based products"

  • Procter & Gamble Graphic

    Business Development

    Procter & Gamble

    - 5 months

    Delhi

    worked as a Campaign Influencer

  • AirTheWorld.com Graphic

    Social Media Marketing

    AirTheWorld.com

    - 1 month

    Delhi

    Social Media Marketing

  • MKJ International Graphic

    Business Development

    MKJ International

    - 2 months

    New Delhi Area, India

Education

  • BIRLA INSTITUTE OF MANAGEMENT TECHNOLOGY (BIMTECH)

    PGDM Marketing

    -

  • Rukmini Devi Institute of Advanced Studies Graphic

    Rukmini Devi Institute of Advanced Studies

    BBA - Bachelor of Business Administration Business Administration and Management, General 7.84

    -

  • Daulat Ram College

    Certificate course in Italian Language

    -

Licenses & Certifications

Publications

  • Conference on Emerging Trends in Management Practices 2019

    Organised by Rukmini Devi Institute of Advanced Studies

    Research Paper titled "A study on the awareness about Artificial Intelligence in Marketing among Management Students."

  • International Conference on Business and Management

    Organised by Delhi Technological University

    Research Paper titled "A study on the Perception of students of IP University on E-Learning."

  • International Conference on Disruptive Technologies: Path Ahead 2023

    Organised by Rukmini Devi Institute of Advanced Studies

    Research Paper titled " A study on the perception of students of IP University on E- Learning."

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