Ankit Malhotra

Projects:
-Jab Harry Met Sejal
-Raees
-Dear Zindagi
-Ittefaq
-Zero

Brand Sponsorships and Media alliances

• Working on brand sponsorships & media alliances for Red Chillies Entertainment.
• Identifying & pitching to perspective brands & partners, coordinating with agencies & vendors.
• Plan & execute in-film integrations and co-branded associations with brands like: Heineken, TBZ, Cox and Kings,
DFS, Ebay, Shaadi.com, KOOVS, Skype, Croma… Show more

Projects:
-Jab Harry Met Sejal
-Raees
-Dear Zindagi
-Ittefaq
-Zero

Brand Sponsorships and Media alliances

• Working on brand sponsorships & media alliances for Red Chillies Entertainment.
• Identifying & pitching to perspective brands & partners, coordinating with agencies & vendors.
• Plan & execute in-film integrations and co-branded associations with brands like: Heineken, TBZ, Cox and Kings,
DFS, Ebay, Shaadi.com, KOOVS, Skype, Croma, Tinder amongst various others.
• Assist in managing media planning, communication strategy and creative development for co-branded campaigns.
• Assist in structuring of deliverables, evaluation of Legal Contracts and Financial components of all brand alliances.

Event/ Production management & coordination

• Planned and operationally executed milestone events like trailer launch, music launch, film premiere, co-branded events, brand meet & greet and film success parties.
• Production coordination and execution of co branded shoots, TV integration (fiction & non fictional) & other promotional shoots.

Film Marketing Campaigns

• Brainstorm & ideate for a 360-degree marketing campaign, creating overall marketing presentation to present stakeholders.
• Plan, strategize & execute cinema & radio partnerships, creating innovative properties with each partner. • Assist in conceptualizing and creating Promotional Merchandise in sync with the content and marketing
strategy of the films. Show less

WPP Marketing Communications India

•Assisting the country finance director on building the WPP India CSR Foundation, coordination with the WPP agencies, identifying implementation partners, building a strategy for the foundation, setting interventions, goals and aims. Working closely with our CSR consultants KPMG & partner NGOs. Building a brief for the foundation, communication strategy & working closely with the JWT to set branding for the foundation, follow up & coordinate with… Show more

WPP Marketing Communications India

•Assisting the country finance director on building the WPP India CSR Foundation, coordination with the WPP agencies, identifying implementation partners, building a strategy for the foundation, setting interventions, goals and aims. Working closely with our CSR consultants KPMG & partner NGOs. Building a brief for the foundation, communication strategy & working closely with the JWT to set branding for the foundation, follow up & coordinate with agency committees on approvals from board of directors.

•Working under the country manager on ISDI | WPP School of Communication. Identifying faculty for the school. Coordinating with the visiting faculty from WPP agencies, research on the modules and workshops at the school, work with ISDI to build a strategic plan for there lectures, organise and manage events for the school launch, press conference, conduct sessions with potential students along with the admission team, conduct personal interview and group discussions with students. Show less

Worked with the Brand building department as a Intern manager for on ground activation and promotions for AXE. Launch of AXE Signature, build BTL strategies and plan promotional events , sponsorships at college festivals, sampling team recruitment and management, building KPIs for team, Worked on the AXE boat party campaign & event. .

Worked with the creative department as a copy intern, building copy for campaigns and advertisements Worked with clients like Taj mahal tea, Red label tea, Three roses tea, Cadbury bournville, Secret temptation deodorant, Mumbai police safety campaign and ambient advertising.

Sales and Marketing Representative for the Car showroom. Communicate with various consumers on ground.