About
Hey, I am working as a Product Marketing Manager in NowFloats and helping them in their…
Articles by Namrata
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Are You Becoming An “Accidental Spammer”??
Are You Becoming An “Accidental Spammer”??
By Namrata Kashyap
Contributions
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How can you showcase your writing skills for different brand personalities?
To showcase your writing skills for different brand personalities, tailor your tone, style, and content to match each brand's unique identity. Research the brand's values, target audience, and communication style. Practice adapting your writing to convey professionalism, playfulness, or any specific traits associated with the brand. Create diverse samples that demonstrate your versatility in crafting content that aligns with various brand personalities.
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What are the best ways to write persuasive ad copy without resorting to clickbait tactics?
Our emotional self doesn’t care about the tech jargon-oriented features! That part of us wants to imagine the gain. We all believe that we’re intelligent buyers who make rational decisions. But, we all forget that our emotional side has a lot to play when it comes to our buying process. I have seen many marketing campaigns using some trending jargon like "AI" before everything. Your features can convince the rational self in some users, but they tend to not affect their emotional quotient. It’s important to focus on both in your ads. These are my 3 mantras which have given me some outstanding results from many campaigns. 1. Speak like a human. 2. Use emotive language. 3. Talk about benefits, not features.
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What are the best strategies for increasing social media engagement during live events?
According to me, to boost social media engagement during live events, use strategies like pre-event teasers, live streaming, influencer collaborations, UGC campaigns, and post-event follow-ups. Engage with your audience in real-time, share behind-the-scenes content, and create a unique event hashtag to encourage participation.
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How can you effectively use webinars to drive sales and generate leads in B2B marketing?
Some tried and tested ways which has helped me in creating some really successful B2B webinars are- 1. Develop a multi-channel webinar promotion strategy- Try to make your multi-promotional promotion plan directly personal to your audience. Email, social media, your own website, push notifications, and text messages are among the best. 2. Focus on pre-event engagement plan- Try promoting pre-event contests, polls, and more to remind your audience of your upcoming event. 3. Collaborate with Industry Influencers and Experts- Thanks to the established reputation of the experts, you work with as they make Lead generation easier. Not only this but their credibility builds trust and confidence in your brand.
Activity
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A PHD in economics became the CTO of Netflix ❤️ A waiter in his first role became the Head of Instagram ❤️ A maths professor at the age 50…
A PHD in economics became the CTO of Netflix ❤️ A waiter in his first role became the Head of Instagram ❤️ A maths professor at the age 50…
Liked by Namrata Kashyap
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In personal relationships… People might forget what you said but they will not forget how you made them feel. In business… Customers would…
In personal relationships… People might forget what you said but they will not forget how you made them feel. In business… Customers would…
Liked by Namrata Kashyap
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Looking for brand m̶a̶n̶a̶g̶e̶r̶s̶ owners! If you breathe brand, we are looking for you. You will be planning the GTM, writing copies, obsessing…
Looking for brand m̶a̶n̶a̶g̶e̶r̶s̶ owners! If you breathe brand, we are looking for you. You will be planning the GTM, writing copies, obsessing…
Liked by Namrata Kashyap
Experience
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Education
Volunteer Experience
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Young Leaders Summit Performer
Indian Institute of Management Bangalore
- Present 6 years 10 months
Education
Publications
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http://blog.sarv.com/
https://sarv.com/
Other authors -
Languages
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English
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HIN
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More activity by Namrata
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As a customer, I love this and would be using it...From a biz perspective though, are there enough margins to cover the cost involved in this one?…
As a customer, I love this and would be using it...From a biz perspective though, are there enough margins to cover the cost involved in this one?…
Liked by Namrata Kashyap
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Bengaluru is the city where : - You would find "No-code" tuitions more than "School" tuitions - People running Instagram ads to find leads for…
Bengaluru is the city where : - You would find "No-code" tuitions more than "School" tuitions - People running Instagram ads to find leads for…
Liked by Namrata Kashyap
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Ever needed passport-sized photos for visa documentation, admit cards or rent agreements at the last-minute? Starting today, Blinkit customers in…
Ever needed passport-sized photos for visa documentation, admit cards or rent agreements at the last-minute? Starting today, Blinkit customers in…
Liked by Namrata Kashyap
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#Hiring Interns in the Talent Acquisition team at SuperStuff! 🌈 🌟 Brief overview of the position : Assist in sourcing, screening, and managing…
#Hiring Interns in the Talent Acquisition team at SuperStuff! 🌈 🌟 Brief overview of the position : Assist in sourcing, screening, and managing…
Liked by Namrata Kashyap
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A few weeks ago, I had the opportunity to attend a Product Management event where I connected with many professionals looking to make the leap from…
A few weeks ago, I had the opportunity to attend a Product Management event where I connected with many professionals looking to make the leap from…
Liked by Namrata Kashyap
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A few weeks ago, a student of mine was fired from his role by his CEO for writing a LinkedIn post about a case study he had written a PRD on He…
A few weeks ago, a student of mine was fired from his role by his CEO for writing a LinkedIn post about a case study he had written a PRD on He…
Liked by Namrata Kashyap
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Your real danger isn't failure. It's stagnation. Most people play it safe, avoid risks, and stay in their comfort zone. The result? Same…
Your real danger isn't failure. It's stagnation. Most people play it safe, avoid risks, and stay in their comfort zone. The result? Same…
Liked by Namrata Kashyap
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Every brand wants to become a creator. Every creator wants to become a brand. Every marketer wants to become a consultant. Every consultant wants…
Every brand wants to become a creator. Every creator wants to become a brand. Every marketer wants to become a consultant. Every consultant wants…
Liked by Namrata Kashyap
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The one tool you're not using to sell your product: Your customer testimonials. Picture this: what's more convincing to buy - a.) You saying you're…
The one tool you're not using to sell your product: Your customer testimonials. Picture this: what's more convincing to buy - a.) You saying you're…
Shared by Namrata Kashyap
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