Neha Kirpalani

Neha Kirpalani

India
10K followers 500+ connections

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    Copywriting, Diversity & Inclusion, Brand Consulting, Marketing Consulting, Content Marketing, Content Strategy, Demand Generation, Product Marketing, and Marketing Strategy

About

Hi 👋🏽, I'm Neha, and I’m on a mission to help elevate the C-suite with impactful…

Articles by Neha

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Contributions

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Activity

Experience

  • Harvard Business Review Graphic

    Harvard Business Review

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    North America

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    Manchester, United Kingdom

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    Manchester, United Kingdom

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    Bangalore, India

Education

  • The University of Manchester Graphic

    The University of Manchester

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    Activities and Societies: International Society Francophone Society

    • Semester 1 core units – Strategic Marketing and New Product Development, Marketing Management, and Marketing & Communications Professional Analytics
    • Semester 2 elective units – Integrated Marketing Communication & Advertising, Digital Business, and International Marketing
    • Dissertation title – " Investigating the Antecedents and Outcomes of Social eWOM: A Consumer-Focused Approach"

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    Product Marketing Core packs everything any product marketer needs to propel their product - and career - to the next level.

    Modules include: Research, Pricing, Objectives & key results, Personas, Positioning & messaging, Go-to-Market, Communication, Sales enablement, Onboarding, Analysis & Optimization.

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    Activities and Societies: Francophone Society | Indian Society of Manchester

  • Activities and Societies: • Volunteered with Salaam Baalak Trust, devoting 4-5 hours a week to teach English to street children. This helped me develop my interpersonal and leadership skills • Led a group project in community service. Painted and redecorated homes and shelters in an Indian village, thus developing teamwork and project management skills • Participated in inter-house table tennis

    • Awarded top grades in – Accounts (96%), English (88%), Economics (95%), and Commerce (94%)

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  • • Awarded top grades in – Security Analysis & Portfolio Management (83%), Advanced Financial Management (90%), and Marketing Management (85%)
    • Underwent an intensive, 6-month training in Effective Communication, which enhanced my general and business communication skills
    • Participated in Essay Writing and Poetry competitions, which helped me gain rich experience in different forms of writing

  • Activities and Societies: • Awarded top grades in – English (92%), Mathematics (95%), and Science (PHY–A, CHE–A, BIO–B) • Awarded Grade A in SUPW and Community Service • Participated in inter-school throwball and volleyball

Licenses & Certifications

Publications

  • What’s the #1 Productivity Tool? For Me, It’s Timeboxing.

    Harvard Business Review

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  • QS World University Rankings 2022 Report

    QS Quacquarelli Symonds

    My piece focused on the renaissance of arts programmes around the world. I interviewed:
    - Carol Becker, Dean of Columbia University's School of Arts
    - Steve Dixon, President of LASALLE College of the Arts
    - Abhilasha Singh, Vice President for Academic Affairs at American University in the Emirates
    - Ana Maria Rivera, CEO of Yoobee Colleges
    - Diane Brand, Dean of Creative and Performing Arts at the University of Auckland
    - Frances Hwei-Cheh Liu, Dean of the College of the Arts…

    My piece focused on the renaissance of arts programmes around the world. I interviewed:
    - Carol Becker, Dean of Columbia University's School of Arts
    - Steve Dixon, President of LASALLE College of the Arts
    - Abhilasha Singh, Vice President for Academic Affairs at American University in the Emirates
    - Ana Maria Rivera, CEO of Yoobee Colleges
    - Diane Brand, Dean of Creative and Performing Arts at the University of Auckland
    - Frances Hwei-Cheh Liu, Dean of the College of the Arts at National Dong Hwa University

    Other authors
    See publication

Projects

  • LinkedIn Creator Accelerator Program

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    The LinkedIn Creator Accelerator Program is an initiative designed to support creators on LinkedIn through coaching, recognition, and resources. A 10-week incubator-style program in which I, along with 199 other leading creators, were tasked with bringing new and innovative concepts and visions to life. My project was in the DE&I space – "Helping women, especially women of color, overcome imposter syndrome and accelerate their position in the workplace".

    Through the 10-week incubator, I…

    The LinkedIn Creator Accelerator Program is an initiative designed to support creators on LinkedIn through coaching, recognition, and resources. A 10-week incubator-style program in which I, along with 199 other leading creators, were tasked with bringing new and innovative concepts and visions to life. My project was in the DE&I space – "Helping women, especially women of color, overcome imposter syndrome and accelerate their position in the workplace".

    Through the 10-week incubator, I worked on growing my audience and engaging the LinkedIn community. As a selected program participant, I received support from the LinkedIn team worldwide, a financial grant, and early access to LinkedIn tools to start conversations, build engaged communities, and connect to meaningful opportunities on the platform.

    See project

  • Discovery & User Insights

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    Participated in QS' Discovery & User Insights project as User Champion
    Provided inputs and guidance in defining and verifying user personas
    Participated in qualitative user research and provided actionable inputs and insights

Honors & Awards

  • Employee of the Quarter (Q3 2022 – QS Applaud)

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    Neha has been a great colleague. She works exceptionally hard and is making really good progress in bringing clarity to plans and messaging for D&E. It has been a very busy time with a push on improving targeting and messaging in email campaigns. This has highlighted her excellent organisational skills and resilience (patience!). Her positive, can-do attitude is much appreciated, and we look forward to continuing to build the collaborative relationship between IM, Content and D&E with her…

    Neha has been a great colleague. She works exceptionally hard and is making really good progress in bringing clarity to plans and messaging for D&E. It has been a very busy time with a push on improving targeting and messaging in email campaigns. This has highlighted her excellent organisational skills and resilience (patience!). Her positive, can-do attitude is much appreciated, and we look forward to continuing to build the collaborative relationship between IM, Content and D&E with her support.

  • Employee of the Quarter (Q1 2021 - Global Wellness Team)

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  • Employee of the Quarter (Q3 2020)

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  • Employee of the Quarter (Q1 2020)

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    Department: Digital and Events

    Values: Collaboration, Innovation

    Neha has focused on self-learning a new system with great attitude. She has turned around campaigns quickly before agreed timelines and is constantly innovating by testing new ideas. She collaborated closely with regional teams in meeting their goals through the fall tour to deliver better conversions from internal databases.

  • Project Manager Award - Client Website

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  • Spot Award - Top Performer of the Month

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Languages

  • French

    Professional working proficiency

  • English

    Native or bilingual proficiency

  • Hindi

    Native or bilingual proficiency

  • Sindhi

    Professional working proficiency

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