Saurabh Das

5 future trends for travel industry

The article titled Digital Transformation: The Changing-Room has Changed highlights how to understand the customer better with the help of Service Design. It has never been easy to know what they expect and how they experience everything. In fact, times and that thing called ‘industry blur’ have gotten only harder that way. But Digital Transformation could be just the key to unlock that maze.

Saurabh was a speaker at ZEE MELT: 2017 held at NSCI, Mumbai. Saurabh as part of the Disruptive Marketing chapter introduced the concept of Service Design to think holistically about Brand's service architecture and find ways to stay "purposefully distinct". And moreover monetize.

http://bestmediainfo.com/2017/05/zee-melt-2017-announces-speakers-for-disruptive-marketing/

Saurabh was at Adobe Symposium Mumbai speaking on #ServiceDesign. A frame brands have to adopt to start organizing better for big T transformation.

Tata Sons Business Excellence Group invited Saurabh Das, SapientNitro as one of the two external speakers for their annual executive forum for Financial vertical. The session was chaired by Harish Bhat, COO Titan. Saurabh presented his views on:
1. Increasing relevance of a brand in a customer centric economy (Premiumisation of a Brand)
2. Thinking of technology in context of customer journeys (Service Design)
3. How to execute transformational changes

Technology coupled with consumer expectations of services will force banks to re-imagine banking in a digital world. Saurabh in his session lends a perspective on what future could look like and how banks would need to evolve.

Lines are getting blurred between physical and digital. The experience-technology trends that are most likely to change how brands think about "consumer experience"​.
And how "Consumer-obsessed" brands will need to re-imagine the canvas for building the next generation customer experience.

Impact of customer experience in Retail sector, an interview published in Retail & Loyalty magazine's Russia edition. Short excerpt of the interview on the above link.

Short interview on Digital's impact on Banking sector in Moscow, Russia.

Adam Smith Conference organized this thought leadership forum for Mobile and Digital in Banking. Saurabh represented SapientNitro as speaker on the above mentioned session.

Adobe Digital Marketing Symposium is a thought leadership forum for Digital Marketing and Customer experience innovation. Australia chapter was held in Sydney. Saurabh represented SapientNitro and was the speaker for the above session.

IEX is a SapientNitro thought Leadership forum for innovation in Customer experience enabled using technology. Saurabh was the speaker for above mentioned session.

IEX is a SapientNitro thought Leadership forum for innovation in Customer experience enabled using technology. Saurabh was the speaker for above mentioned session.