374 episodes

'Sporticast' is a new podcast hosted by business journalists Scott Soshnick and Eben Novy-Williams from Sportico that will deliver the inside scoop on the intersection of money and sports. From billion-dollar valuations to team sales, sponsorship contracts and media rights, go behind the scenes on the deals that power the global sports economy. For more coverage and information, be sure to check out sportico.com

Sporticast Sportico

    • News
    • 4.3 • 37 Ratings

'Sporticast' is a new podcast hosted by business journalists Scott Soshnick and Eben Novy-Williams from Sportico that will deliver the inside scoop on the intersection of money and sports. From billion-dollar valuations to team sales, sponsorship contracts and media rights, go behind the scenes on the deals that power the global sports economy. For more coverage and information, be sure to check out sportico.com

    NFL Valuations Jump Again, With Cowboys at $10.3 Billion

    NFL Valuations Jump Again, With Cowboys at $10.3 Billion

    Scott and Eben are joined by Sportico valuations guru Kurt Badenhausen to talk about his latest NFL list, which runs from the Dallas Cowboys ($10.32 billion) to the Cincinnati Bengals ($4.71 billion). 
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    • 44 min
    Olympic Flame Revived in France / NWSL’s New CBA

    Olympic Flame Revived in France / NWSL’s New CBA

    Scott and Eben recap the end of the Summer Olympics in Paris—a rejuvenation of the Games themselves and a template for media coverage of future mega-events. They also talk about the NWSL and its players union agreeing to a new CBA. 
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    • 32 min
    Dale! Why Is Pitbull Buying Stadium Naming Rights?

    Dale! Why Is Pitbull Buying Stadium Naming Rights?

    Scott and Eben discuss Pitbull’s $6 million deal to put his name on FIU’s football stadium. They also talk about an oddity of Olympics marketing, and Manchester United doing the unthinkable.
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    • 34 min
    Noah Lyles Wants A Shoe / Howard Basketball Wants $100M

    Noah Lyles Wants A Shoe / Howard Basketball Wants $100M

    Scott and Eben break down U.S. sprinter Noah Lyles’s demands for a sneaker—not sprinting spikes—built around him at Adidas. They also talk about an audacious plan at Howard University, a new high-tax surcharge at DraftKings, and the most valuable executives in sports. 
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    • 34 min
    U.S. Gymnastics Swagger Strikes Gold at Paris Summer Olympics

    U.S. Gymnastics Swagger Strikes Gold at Paris Summer Olympics

    Scott and Eben discuss the U.S. women’s gymnastics team’s early success at the Paris Summer Olympics. They also talk about the Kelce Brothers seeking a $100M podcast deal, and the MLB trade deadline.
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    • 33 min
    Athletes Are Revolutionizing How We Watch the Olympics

    Athletes Are Revolutionizing How We Watch the Olympics

    Scott and Eben discuss how athletes are revolutionizing coverage of the Olympics via their own channels. They also talk about Peacock and NBC’s versions, WBD’s NBA lawsuit, and the latest in the major legal settlement that could forever change the business of college sports. 
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    • 38 min

Customer Reviews

4.3 out of 5
37 Ratings

37 Ratings

JaManfredi ,

Dude… scale it back

Love the show, since the Bloomberg days! But the focus group of 1, the poking at the intro, the same tired stories from Scott are taking its toll.

Fan456789!! ,

Scott tone it down

I never write reviews but Scott is very annoying. Cringe at times.

g3423 ,

scott?

The pod is so much better without Scott. When he’s gone, the subs have been great along with Eben.

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