Marketing team
What they’re doing
on monday.com
- Centralizing all the resources, calendar
and tools in one place - Having one source of truth for their plans,
actual work, and communication - Coordinating and executing launches
and campaigns - Managing requests and production processes
![persona Marketing](https://dapulse-res.cloudinary.com/image/upload/f_auto,q_auto/remote_mondaycom_static/uploads/NogaGrinberg/Marketplace_dev_minisite/persona-Marketing.png)
![Roles](https://dapulse-res.cloudinary.com/image/upload/f_auto,q_auto/remote_mondaycom_static/uploads/NogaGrinberg/Marketplace_dev_minisite/Roles.png)
CMO
![Roles](https://dapulse-res.cloudinary.com/image/upload/f_auto,q_auto/remote_mondaycom_static/uploads/NogaGrinberg/Marketplace_dev_minisite/Roles.png)
Head of marketing
![Roles](https://dapulse-res.cloudinary.com/image/upload/f_auto,q_auto/remote_mondaycom_static/uploads/NogaGrinberg/Marketplace_dev_minisite/Roles.png)
Marketing manager
![Roles](https://dapulse-res.cloudinary.com/image/upload/f_auto,q_auto/remote_mondaycom_static/uploads/NogaGrinberg/Marketplace_dev_minisite/Roles.png)
Product marketer
![Roles](https://dapulse-res.cloudinary.com/image/upload/f_auto,q_auto/remote_mondaycom_static/uploads/NogaGrinberg/Marketplace_dev_minisite/Roles.png)
Content writer
![Roles](https://dapulse-res.cloudinary.com/image/upload/f_auto,q_auto/remote_mondaycom_static/uploads/NogaGrinberg/Marketplace_dev_minisite/Roles.png)
Creative manager
![Roles](https://dapulse-res.cloudinary.com/image/upload/f_auto,q_auto/remote_mondaycom_static/uploads/NogaGrinberg/Marketplace_dev_minisite/Roles.png)
Designer
![Roles](https://dapulse-res.cloudinary.com/image/upload/f_auto,q_auto/remote_mondaycom_static/uploads/NogaGrinberg/Marketplace_dev_minisite/Roles.png)
Video producer
![Roles](https://dapulse-res.cloudinary.com/image/upload/f_auto,q_auto/remote_mondaycom_static/uploads/NogaGrinberg/Marketplace_dev_minisite/Roles.png)
Video editor
Pain
points
- Collaborating with multiple stakeholders from different teams and departments: content, design, sales, product
- Monitoring and updating status and results for every step of their workflow
- Prioritizing requests and tasks
- Slow edits, proofing and approvals process
Common
use cases
- Campaign management
- Content management
- Events management
- Product launch
- Video/media production
Tools they use regularly
- Miro
- Social media
- Gmail
- Advertising platforms
- Mailchimp
- Hubspot
- Canva
- Figma