Thank you, MARKETECH APAC, for the feature! Our team thoroughly enjoyed working on this campaign. Thank you to SIRIM QAS International for trusting us to bring this beautiful story to life. ✨ #merdeka #campaign #creative #teamwork
In line with this year’s Malaysia Madani: Jiwa Merdeka theme, the film by SIRIM QAS International and M&C Saatchi Group Malaysia conveys the heartwarming story of how Cikgu Yam’s simple acts of kindness and generosity over the years are still remembered by those around her. Aminudin Abd Aziz, senior general manager at SIRIM QAS International, said, “This film is more than just a tribute, it is also a reflection of our group’s values, namely unity. As diverse as Malaysians are, our ability to relate and understand each other is what unites us as one." Meanwhile, marzuki maani, executive creative director at M&C Saatchi Kuala Lumpur, commented, “The film visibly depicts all of Cikgu Yam’s good values that inspire Malaysia’s future generations, and also the importance of such values in the development of a progressive and inclusive tomorrow.” #marketingcampaign #merdeka #malaysia ------ -[Conferences] Our "What's NEXT" series is in full swing for 2024 and 2025, and will be held in Indonesia, Malaysia, Philippines, and Singapore to lead the discussion on the future of the marketing industry in the region. Check out our events lineup HERE: https://bit.ly/3AOYWKA -[Webinar] Join us for an insightful event where industry experts delve into the transformative power of conversational marketing to forge deeper, more personalised relationships. Register your interest for this webinar happening on October 3 HERE: https://bit.ly/4dI06WE -[Workshop] Exclusive for brand marketers in Singapore. Embark on a journey to harness the full potential of WhatsApp for Business from discovery to re-engagement, upselling, and beyond. Ready to level up Your WhatsApp marketing game? Register for this workshop HERE: https://bit.ly/3XcOZxU