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Obi Asika passionately argued that every region in Nigeria must take charge of its narrative by promoting its self-image through intentional storytelling. He expressed concern that the lack of focus on telling the right stories is holding Nigeria back. “Some of the things we’re trying to push at NCAC include the Nigeria Original Slate, which will air on Nigerian television. If we’re not sharing the right stories, we’re not helping ourselves at all.”
Ngozi Akande#creativity#storytelling#promotion#entertainment#arts#innovation#talentdevelopment
In line with the Federal Government's visionary initiative to diversify the economy, the creative industry is now basking in the spotlight, receiving unprecedented attention. The government is unveiling a wealth of opportunities to harness and optimize the incredible talents that abound within the nation.
At the electrifying 54th Art, Culture, and Creative Economy Summit in Abuja, the spotlight shone brightly on i-DICE, a groundbreaking Federal Government of Nigeria (FGN) program designed to ignite investment in Information and Communications Technology (ICT) and the creative industries. This bold initiative is a pivotal part of the government's strategy to rebuild the economy in a way that is not only stronger but also greener and more inclusive.
The core mission of i-DICE is to fuel entrepreneurship and spark innovation within the realms of digital technology and creative industries. By doing so, the program directly supports the government's ambitious agenda to generate sustainable jobs, with a particular focus on empowering the nation's youth.
Obi AsikaNgozi Akande#creativeeconomy#innovation#nationaldevelopment#global#entrepreneurship#technology
Our #vision to expand the frontiers of #knowledge and inspire the energetic youth of our nation is an #investment we're committed to, as it is crucial to securing our collective #future. We are driven by the profound impact this mission is making, and we're thrilled to continue this journey tonight. Join us as we engage with an esteemed figure in the broadcasting industry, who will share her invaluable experiences with us on The Brand Colossus Student Parliament Show at 8 PM
Unaisa AbdullahiDestiny Eyakwaire#mentorship#inspiration#impact#learning
The recent Indomie Nigeria 'Mama Do Good' campaign goes beyond merely rekindling nostalgic feelings—it masterfully reminds consumers of the brand's rich journey while showcasing its unwavering commitment to innovation. This advert is not just a trip down memory lane; it is a celebration of Indomie’s evolution, highlighted by its diverse range of flavors that cater to every palate.
Through this brilliant campaign, Indomie reinforces its position as a brand that transcends generations, adapting and innovating to meet the needs of all consumer categories. It’s a strategic blend of nostalgia and modernity, ensuring that while the brand honors its past, it remains firmly focused on the future, continually striving to offer something for everyone.
Emeka Obia, arpa our distinguished Ad Review Board member examines the creative ingenuity behind this Ad.
Full video available on https://lnkd.in/dv6s7whF