Franck Vinchon

Franck Vinchon

Amsterdam, Noord-Holland, Nederland
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Publicaties

  • Cycles - the simplest, proven method to innovate faster while reducing risks

    Die Keure Publishing

    Change the way you think about innovation and give yourself every chance of success!

    There are lots of books, courses, and videos on innovation. They are fun and usually motivating, but seldom deliver long-term results. Cycles is a fun book, but more importantly, it explains how to innovate at every stage. Consistent winners are idea builders that make good or even mediocre ideas great over time. With Cycles you’ll learn by doing how to grow ideas up to 6x faster while cutting risks by…

    Change the way you think about innovation and give yourself every chance of success!

    There are lots of books, courses, and videos on innovation. They are fun and usually motivating, but seldom deliver long-term results. Cycles is a fun book, but more importantly, it explains how to innovate at every stage. Consistent winners are idea builders that make good or even mediocre ideas great over time. With Cycles you’ll learn by doing how to grow ideas up to 6x faster while cutting risks by over 50%. This book brings together 4 years of research and the work of 22 innovation experts into a simple system with easy-to-use canvases and tools. The foundation of this system is thinking of idea building as an ongoing process of cycles. Some cycles are short, and some are long. The best cycles include the ABCs of innovation.

    A = Align
    B = Build Ideas
    C = Communicate and Check
    S = Systematically Improve

    This system ties the theories and research from hundreds of books into something easy to understand and something you can do right now. If you want to be a better innovator, Cycles will change the way you think about innovation. More importantly, with easy hands-on tools, Cycles will make it easier to innovate faster while reducing risks.

    A straightforward and effective method that you can start applying right away!

    Andere auteurs
    Publicatie weergeven
  • Tranches de Mort

    Societe des Ecrivains

    A digital campaign on Facebook was created for the launch of the book. Case Study https://www.youtube.com/watch?v=nfC3w8v63s4

    Qu'on le choisisse ou non, mourir est toute une histoire. Un homme décide de se noyer dans sa salle de bains transformée en caisson étanche; les derniers jours dun aveugle solitaire devant son poste de télévision; dans le métro, un pickpocket choisit très mal sa dernière victime; un disquaire pense deviner l'avenir dans des paroles de chansons; un supporter de…

    A digital campaign on Facebook was created for the launch of the book. Case Study https://www.youtube.com/watch?v=nfC3w8v63s4

    Qu'on le choisisse ou non, mourir est toute une histoire. Un homme décide de se noyer dans sa salle de bains transformée en caisson étanche; les derniers jours dun aveugle solitaire devant son poste de télévision; dans le métro, un pickpocket choisit très mal sa dernière victime; un disquaire pense deviner l'avenir dans des paroles de chansons; un supporter de foot traqué par son ombre tente le tout pour le tout en rejoignant Las Vegas; à Hollywood, un acteur de films d'horreur finit par s'identifier à un véritable vampire ; le destin dAlain dans un monde régi par les chiffres Jouant avec l'absurde, le hasard et le fatalisme, Franck Vinchon manie les mots avec un sens de la dérision déconcertant et sculpte un authentique bijou dhumour noir. Débordant d'imagination, truffées de références à la pop culture, brandissant cynisme et légèreté comme armes de destruction tragicomique, ces Tranches de mort sont des plus revigorantes.

    Publicatie weergeven
  • The Lovemarks Effect: Winning in the Consumer Revolution

    powerHouse Books

    A business revolution is changing all the rules of the marketplace. Power is shifting from manufacturers and retailers directly to consumers, freshly enabled with information, choice, and connectivity. Price, service, quality, and design advantages are no longer enough to win.

    In 2000, Kevin Roberts, CEO Worldwide of ideas company Saatchi & Saatchi said that brands were running out of juice. In Lovemarks: the future beyond brands, Roberts showed how Mystery, Sensuality, and Intimacy can…

    A business revolution is changing all the rules of the marketplace. Power is shifting from manufacturers and retailers directly to consumers, freshly enabled with information, choice, and connectivity. Price, service, quality, and design advantages are no longer enough to win.

    In 2000, Kevin Roberts, CEO Worldwide of ideas company Saatchi & Saatchi said that brands were running out of juice. In Lovemarks: the future beyond brands, Roberts showed how Mystery, Sensuality, and Intimacy can create powerful emotional connections with consumers. The response to the book was electric. Now in 16 languages, Lovemarks has generated a wave of consumer conversations stretching over 100-plus countries.

    In this follow-up book, The Lovemarks Effect: Winning in the Consumer Revolution, the people speak: consumers, owners, and marketers show the impact of Lovemarks on their lives, their businesses, and their aspirations. How consumers feel about your company—their emotional connection to you—is what now determines success. The Lovemarks Effect: Winning in the Consumer Revolution offers instruction and inspiration about creating emotional connections and winning in a consumer-empowered future.

    From the aisles of the in-store experience to the power of sustainable design, from Lovemarks research to consumer stories, The Lovemarks Effect is a joyride through the evolving business landscape.

    Andere auteurs
    • Kevin Roberts
    • Many people in Saatchi & Saatchi WW
    Publicatie weergeven
  • Plume Noire (Los Angeles - Paris)

    Independent

    http://www.plumenoire.com
    Contributor for this international online magazine created in 1998 and based in Los Angeles, Plume Noire specializes in the coverage of film and music album festivals and offers exclusive movie reviews of foreign, art house and cult films as well as a movie blog.

    Publicatie weergeven
  • Screenwriter/Music Composer in Movie Business

    Abracadabra Productions - others

    Different short films and video contents e.g. 'Magma' (Grand Prix in Toulouse Festival.
    Grand Prix, Best Director and Best Soundtrack in Festival Iberico de Cinema 2007 in Badajoz. Selected by Cortogenia 2007. Shortlisted for Goyas and Oscars 2006)

  • Unleash.pdf

    Independent

    http://www.unleashpdf.com
    Chief Editor of Unleash.pdf - a communication trend and art online magazine becoming a knowledge platform on brand and entertainment content (white papers, trends spotting, in-depth studies and research...)

    Publicatie weergeven

Projecten

  • MSK Eastside Gallery

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    Modern Art Gallery - One of the most regarded and inspirational in Moscow.
    Partnerships and events for Yves Saint Laurent, Adidas, Absolut Vodka...

  • Production Company Abracadabra

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    Partner in short film and brand content specialized production company. Based in Madrid, Spain

  • Tech Makers Amsterdam

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    Andere bijdragers

Onderscheidingen

  • 5 Cannes Lions, 7 short lists in Cannes Lions, 6 pencils D&AD, 3 Clios, 6 Epica Awards, 6 Eurobest, 1 Silver Euro Effie, 1 WW Effie More than 80 local/regional awards

    -

Talen

  • English

    Moedertaal of tweetalig

  • French

    Moedertaal of tweetalig

  • Spanish

    Moedertaal of tweetalig

  • Russian

    Professionele werkvaardigheid

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