Maartje Hendrickx MBA

EXBERRY® is the global market leader in Coloring Foods – plant-based concentrates manufactured from edible fruit, vegetables, and plants using only gentle physical methods such as chopping, boiling, and filtering. The brand provides the widest range on the market, comprising more than 400 shades. It is suitable for practically all food and drink, including confectionery, dairy and bakery products, soft and alcoholic beverages, and savory applications. The vertical supply chain provides benefits including full traceability as well as price and stock stability. EXBERRY® is the favored color solution used by more than 2,000 food and beverage companies including the leading food and beverage producers in the world.

About GNT
The GNT Group is a family-owned company pioneering in the creation of specialized, future-proof products from only natural ingredients. It is internationally renowned for its EXBERRY® portfolio, the leading global brand in Coloring Foods. Founded in 1978, the company offers unparalleled agricultural competence combined with first-rate process-engineering expertise. GNT delivers a full range of color concentrates sourced exclusively from edible fruits, vegetables, and plants. Sustainability is a key priority for GNT and the company has set a series of ambitious targets for 2030 to optimize its environmental and social impacts. The company is headquartered in Mierlo, The Netherlands, and has global reach with customers in 75 countries and offices in North and South America, Asia, Europe and the Middle East.


My experience:
With extensive experience in international (agri food) marketing and sales, I am customer focused and results oriented. My analytical approach to growing businesses and goal-driven expertise allows me to approach challenges in different ways and solve them with surprising solutions. I am an accomplished leader and I enjoy inspiring other people to succeed at a higher level. With my skill and knowledge in B2B market deveopment and marketing, I am able to develop a marketing strategy that considers all facets of an organization and its goals and converts that understanding into practical and effective recommendations. Knowledge is key but it is the implementation that brings results in order to achieve goals and grow the company.

Market and business development, strategic marketing, digital (online) marketing, managing professionals and students, product portfolio management, customer segmentation and proposition, customer satisfaction management, project management, B2B and B2C marketing.