Fashion & Beauty

Earth Day 2020: Sustainable fashions to buy now — under $100

Feel as good as you look, simply by shopping to support Mother Earth.
And there’s no better time to start than on Wednesday, Earth Day 2020. You can choose from a plethora of small or independent brands that operate with a world-conscious approach, whether it’s ethical labor, producing in small batches, using eco-friendly fabrics, recycled packaging — or all of the above.
Here are eight brands that promote sustainable practices without sacrificing style.


Tie-dye for

Elevated basics, including a killer, ’90s-inspired T-shirt of heavy-duty organic cotton, come with a unique code on the care label.  Use that code to vote for a social or environmental charity. The London-based brand’s e-store will distribute 90 percent of its profits to its shoppers’ favorites.Earth day sustainable fashion brands 2020 Ninety Percent NET SUSTAIN

Ninety Percent T-shirt, $80 at Net-A-Porter 

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Purple reign

Street style meets sustainability in the fortune-cookie silhouette of this affordable handbag, made with vegan materials by a Los Angeles husband-and-wife design duo. Talk about a lucky number!
 
Earth day sustainable fashion brands 2020 JW PEI

“Rantan” bag, $99 at JW PEI 
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Love note

Sleep tight knowing your adorable bedtime shorts are made from 100 percent deadstock cotton — fabric that would otherwise be wasted. These sweet shorts were made in the heart of Los Angeles.
Earth day sustainable fashion brands 2020 Evewear

“The Sweetheart” shorts, $70 at Evewear
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Happy feet

Walk on sunshine in these ethically handcrafted sneaks. They’re made in Rio from fair-trade cotton canvas, natural rubber harvested from Brazil’s hevea brasiliensis trees using ethical tapping methods and with 100 percent vegan insoles of organic mamona oil and cork. They’re even shipped in carbon-neutral recycled packaging.
Earth day sustainable fashion brands 2020 Cariuma

“OCA Low” sneakers, $79 at Cariuma

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Spring blossom

Don’t shade this blooming bucket hat quite yet: An Indonesia-based company ethically and locally produced it, along with all its whimsical frocks and bikinis, via Bali artisans. (P.S.: It looks vacation-chic when paired with the matching minidress.)
Earth day sustainable fashion brands 2020 Faithfull The Brand

Corduroy sun hat, $89 at Faithfull The Brand

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Golden hour

This Lower East Side jewelry designer creates versatile pieces from recycled and reclaimed metals alongside a local Brooklyn brass mill. Wear these minimalist stunners to jazz up your casual WFH look, or pair ’em with a pretty top for a virtual date. Earth day sustainable fashion brands 2020 Laura Lombardi

“Mini Portrait” earrings, $92 at Laura Lombardi

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Under the hood

One man’s trash is this innovative South LA brand’s treasure. The unisex hoodie below was sourced entirely from waste, and voila:  100 percent recycled cotton fleece.
Earth day sustainable fashion brands 2020 Everybody.World

“100%” hoodie, $100 at Everybody.World

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Fresh squeeze

Bikini season is upon us. This Bella Hadid- and Elsa Hosk-approved swimwear was made in an Italian mill entirely from regenerated materials, including sunken fishing nets found in the ocean.
Earth day sustainable fashion brands 2020 Ookioh

“Como” top and “Dominican” bottom, $49 each at Ookioh
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