The next major player in the sports betting industry just launched across the United States.
In a free-to-play capacity, Betr will be the first direct-to-consumer micro-betting-focused platform. Micro-betting refers simply to wagers you can make on something to happen in a sporting event that does not directly involve the final outcomes of the game.
This is going to be an app that focuses solely on the nitty-gritty aspects of games. In baseball, bettors will be able to bet on every pitch in an at-bat or every possession in an NFL or NBA game.
Typical spread, moneyline, and total bets won’t be available here. Instead, bet on the Golden State Warriors to hit a three-pointer on their next possession or on the Los Angeles Lakers, Russell Westbrook or LeBron James to turn the ball over the next time down the floor.
The company was started by former SimpleBet founder Joey Levy with YouTuber-turned-boxer Jake Paul. Levy uses his background at SimpleBet along with some experience in the DFS industry with one goal in mind: to make things easier.
That means no more -175 moneylines, confusing point spreads, and — as he called it — “spreadsheet-like user interface,” Levy told The Post.
The interface is far different than anything you see on FanDuel or BetMGM, but it is a completely differentiated product. The concept as a whole does not offer futures bets, parlays, or anything else of the sort.
It is a platform offering bets on individual plays in sports like college football, college basketball, NFL, MLB, and NBA, with hopes to grow into tennis, golf and combat sports.
