Jennifer Gould

Jennifer Gould

Celebrity Real Estate

The NYC duplex where Taylor Swift shot her iconic Polaroids is now $500K cheaper

Taylor Swift fans can peek inside this Manhattan duplex, where the artist shot her fun and moody Polaroids that captured the essence of her album “1989 (Taylor’s Version).”

And for Swifties who can afford it, it’s now available for less. 

The Union Square home — owned by heiress Sarah Johnson, the daughter of billionaire financier and San Francisco Giants majority owner Charles Johnson — is now on the market for $3.2 million. That’s a hefty half million dollars off its last asking price of $3.7 million in October and just under half of its original $6.25 million ask in 2017. 

The apartment is a combo of two units, including one that was formerly owned by Tannaz Hazemi, a film director who helped Swift out on the famous photo shoot at 874 Broadway, known as the McIntyre Building.

The third- and fourth-floor corner unit combination created a striking three-bedroom, 3½-bath home with 12-foot ceilings, two giant window walls to let in light and a custom steel-and-glass staircase that’s partially wrapped with tree branches.

Superstar Taylor Swift. AFP via Getty Images
One of three bedrooms inside the Broadway duplex. Carli Choi
Spiral stairs lead to the main bedroom inside the home. Carli Choi
Like the singer herself, the home has quirky and cool touches, like a copper tub. Carli Choi
You’ll find Swift’s love-themed lyrics scrawled on the front door. Taylor Nation
The open kitchen sports oak cabinetry. Carli Choi

Swift shot 464 Polaroids for the album, and around 65 were taken inside the apartment, with much of the floor where Swift’s photos were taken remaining true to the way it was back then. “It’s almost like two separate apartments. We have serious interest from buyers who want to use it as a live-work set up,” listing broker Shane Boyle, of the Agency, told Gimme Shelter.

The handwritten words, “If you leave me, I’m still coming with you,” are still scrawled on the inside of the door. “It is without doubt the coolest apartment I have had the opportunity to work on,” added Boyle.

Other unusual touches include a copper tub and a rolling library ladder that leads to a loft-style storage space. It’s all in a 12-story building dating back to 1892 on the corner of Broadway and 18th Street. Other details include the encasing of a former exposed elevator shaft in glass instead of covering it up. While the $8,568.05 monthly maintenance fee is hefty, the seller has agreed to pay it for five years, according to the listing. 

The unit opens to a hallway that leads to an open living and dining area and an open chef’s kitchen, with cabinets made of reclaimed chestnut, along with a Tiffany-blue vintage fridge.

The spiral stairs lead to the main bedroom with a custom platform bed, a walk-in closet, an ensuite bath and an adjacent windowed home office. 

“The famous pictures from the Polaroids were mostly taken from the windows, which haven’t been touched,” Boyle said. “They are these huge 6-foot-long wooden, double-hung windows that are very cool. Most [potential] buyers want to take a picture against the door and on the windows when I share the back story of the apartment. As if they didn’t already know!”