College Basketball

Caitlin Clark mania spurs Women’s March Madness ticket prices to surge past Men’s

It is not cheap to see Caitlin Clark in person.

The Iowa star has driven ticket prices for the Women’s NCAA Tournament regional in Albany past even what the men’s tickets cost for the same round.

Clark has become a must-see star in college basketball this season and that will continue when her Hawkeyes take on the Colorado Buffaloes in the Sweet 16.

Caitlin Clark #22 of the Iowa Hawkeyes passes the ball in the second half against guard J.J. Quinerly #11 of the West Virginia Mountaineers during their second round match-up in the 2024 NCAA Division 1 Women's Basketball Championship
Caitlin Clark #22 of the Iowa Hawkeyes passes the ball in the second half against guard J.J. Quinerly #11 of the West Virginia Mountaineers during their second round match-up in the 2024 NCAA Division 1 Women’s Basketball Championship. Getty Images

Clark drove viewership of last year’s Women’s NCAA Final between her Iowa and Angel Reese’s LSU up to 9.9 million. And this year looks to be no different.

Below, we dove into the relative ticket prices for this weekend’s men’s and women’s Sweet 16.

Women’s NCAA March Madness ticket prices 2024

Women’s NCAA Sweet 16Ticket prices starting at
All Sessions
March 29 though April 1 at MVP Arena in Albany, NY
Oregon State v. Notre Dame, South Carolina v. Indiana
LSU vs. UCLA, Colorado vs. Iowa
$630
Session 2
March 30
LSU vs. UCLA, Colorado vs. Iowa
$187

The all sessions ticket for the women’s bracket in Albany, featuring Clark and Iowa, reigning national champion LSU and national champion favorite South Carolina, begins at $630 before fees on Vivid Seats.

Compare those prices with the cost of a Women’s NCAA All Sessions ticket in Portland, headlined by perennial powers in UConn and Stanford, starting at just $163 for the weekend.

And how much should you plan to spend for a one-session ticket to a few high profile games in Portland? As little as $30.

There’s a hefty price differential between All Sessions tickets to the women’s Sweet 16 and the men’s, but one factor to consider is that because the Men’s tournament is divided across four cities (Los Angeles, Boston, Detroit, Dallas) versus just two for the women’s tournament (Albany, Portland), those buying Men’s All Session tickets will get access to three games compared to six.

Men’s NCAA Sweet 16Ticket prices
start at
West Regional All Sessions
March 28 – 30 at Crypto Arena in Los Angeles, CA
$205
East Regional All Sessions
March 28 – 30 at TD Garden in Boston, MA
$423
Midwest Regional All Sessions
March 29 – 31 at Little Caesars Arena in Detroit, MI
$358
South Regional All Sessions
March 29 – 31 at American Airlines Center in Dallas, TX
$361

So, the Caitlin bump is real! But that doesn’t mean you can expect to pay less than $200 for Men’s Sweet Sixteen tickets anytime soon.

Your March Madness bracket may have a few surprises left in store, but as far as tournament ticket pricing goes, you already know what to expect.

Sure, tickets cost a pretty penny, but can you really put a price on witnessing history?