“Zania is a genuinely passionate, caring and enthusiastic person who demonstrates dedication and care for both our customers and her colleagues. Her empathy makes Zania a great leader - she fostered an environment of collaboration and teamwork, supporting the well-being of every team member. Her enthusiasm is infectious and encourages others to push boundaries to achieve outstanding results. Her passion for digital is inspiring. She always demonstrates a deep understanding and knowledge of the digital marketing landscape, nurturing relationships and staying up-to-date with the latest trends, innovations and strategies.”
About
As a prominent figure in New Zealand's digital and social media marketing landscape…
Contributions
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How do you develop a brand strategy that works for your business?
We are bombarded everyday with thousands of messages. The most important thing you need to focus on is, how are you going to get your audiences attention? This means creative is more important than ever. If you do succeed in getting my attention, how are you going to come across? My litmus test for great creative is if I would like, love, share or tell someone about it, then you’ve hit the nail on the head.
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How do you develop a brand strategy that works for your business?
Your brand is what people say about you when you’re not in the room. A brand is more than just fonts and logos and colors. The most successful brands bring people together, they evoke connection. And when the relationship is nurtured, they can become your biggest advocates, driving growth. Think about it, you don’t wanna have a relationship with someone who only ever talks to you in one colour and one way. With social media being such a driving force today, you need to take your brand on a date and start to flesh out your brands world, so you can join in on the conversations you’re community are having, and add value to the moment.
Activity
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I've been so out of my depth the last two weeks. (But I'm slowly coming through it). I've been buried in a more technical side of genAI, learning…
I've been so out of my depth the last two weeks. (But I'm slowly coming through it). I've been buried in a more technical side of genAI, learning…
Liked by Zania Guy
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NZ On Air's latest "Where Are The Audiences?" report is out, and it's time for a reality check. While many are still clinging to TV spots like it's…
NZ On Air's latest "Where Are The Audiences?" report is out, and it's time for a reality check. While many are still clinging to TV spots like it's…
Liked by Zania Guy
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An exciting and energetic launch of the Pasifika Workforce Strategy for Port of Auckland was amazing to be part of on Monday night. Along with…
An exciting and energetic launch of the Pasifika Workforce Strategy for Port of Auckland was amazing to be part of on Monday night. Along with…
Liked by Zania Guy
Experience
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Recommendations received
43 people have recommended Zania
Join now to viewMore activity by Zania
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We held our annual Marketing Summit in Auckland last week that was attended by 50 team members from across New Zealand. The event featured…
We held our annual Marketing Summit in Auckland last week that was attended by 50 team members from across New Zealand. The event featured…
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Imma be blunt. Last year, I made the best smokeless fire pit famous. This year, I invented a new kind of marketing with Solo Stove. Peep the…
Imma be blunt. Last year, I made the best smokeless fire pit famous. This year, I invented a new kind of marketing with Solo Stove. Peep the…
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