If you’re hoping to get the celebrity look for less, search no further than Ulta Beauty’s Forever Fabulous sale.
Running for just two days only — today through Thursday, August 4 — the retailer’s annual sale features some incredible deals, with up to 50% off selected items from brands like Kate Somerville, Juice Beauty, Coola, Benefit Cosmetics, Cover Girl, Hot Tools, Honest Beauty, and more.
Whether you’re in the market for some clean, lengthening mascara, a duchess-approved exfoliator or an A-list recommended beauty tool, check out some of the best products beloved by celebs and royals alike with our top picks from the Forever Fabulous sale, below.
Juice Beauty: 30% off entire brand
Kate Bosworth, Gwyneth Paltrow and Kate Hudson have all backed this clean beauty brand, featuring organic, cruelty-free skincare and makeup. Shop the sale and score a free Freshly Squeezed Glow 20% Vitamin C Serum with any $30 Juice Beauty purchase, and a free 4-piece gift set with a $40 purchase from the brand.
Our pick: Green Apple Firming Body Moisturizer ($14, originally $20)
Ardell: 30% off entire brand
You don’t have to buy pricey designer faux lashes to get that red carpet look — in fact, stars like Lady Gaga, Demi Lovato, Kaley Cuoco and Gabrielle Union use drugstore fave Ardell to up their lash game at events.
Our pick: Double Up Wispies ($5, originally $7)
Kate Somerville: 30% off entire brand
Meghan Markle has been a longtime fan of the celebrity facialist’s products, writing on her now-defunct blog “The Tig” that Somerville’s ExfoliKate scrub “will do the trick for that homegrown glow” when you can’t make it to the spa. The duchess isn’t the only famous face who loves the brand; others include Kirsten Dunst, Eva Mendes, Demi Moore and Olivia Wilde.
Our pick: ExfoliKate Intensive Exfoliating Treatment ($69, originally $98)
Honest Beauty: 30% off entire brand
Jessica Alba was one of the OG celebrities when it came to launching a clean beauty brand, and her cruelty-free, consciously made Honest Beauty line includes everything from cleansers and eye cream to lip gloss and mascara.
Our pick: 2-in-1 Extreme Length Mascara + Lash Primer ($13, originally $18)
Coola: 20% off entire brand
Stars like Kourtney Kardashian and Selena Gomez are fans of Coola’s vegan, 70% organic sunscreen — Kardashian even gifted her sister Kim a bottle of the brand’s sunblock in a Poosh package back in 2019, according to In Touch.
Our pick: Full Spectrum 360° Mineral Sun Silk Crème SPF 30 ($34, originally $42)
The Original MakeUp Eraser: 20% off entire brand
Ditch those disposable makeup wipes and grab this sustainable solution that removes makeup with just water. Demi Moore shared her love for the product with Harper’s Bazaar in 2019, saying, “One of the key things that I think that’s totally saved my skin is the Makeup Eraser Cloth … I’m telling you, this thing literally takes everything off.”
Our pick: Original Pink MakeUp Eraser ($16, originally 20)
Colourpop: 30% off brow products
Kristen Stewart, Jaime King, Rumer Willis and Alessandra Ambrosio are among the stars who use the influencer-loved makeup line — and many of its cheerfully packaged products come in at under $15. While the entire brand isn’t on sale, their must-have brow products are included in the deals.
Our pick: Brow Long-Wearing Pencil ($5, originally $7)
Baby Foot: 20% off entire brand
Chances are, you’ve probably heard about Baby Foot’s grossly satisfying foot-exfoliating peel, and if it’s good enough for Zendaya, it’s good enough for us. In a since-deleted 2017 post on her website, the actress said she bought the product for her “rough ass feet,” and while “they looked a mess and were seriously peeling like crazy” the end result was worth it. “It worked really well and my feet were so smooth after!” she raved.
Our pick: Original Exfoliant Foot Peel ($20, originally $25)