Viva Las Vegas!
The National Football League’s championship game is heading to Sin City this year, marking the first time the state of Nevada has ever hosted a Super Bowl.
This year’s matchup will feature defending Super Bowl champs, the Kansas City Chiefs, taking on the San Francisco 49ers at Allegiant Stadium on Feb. 11.
Ahead of the big game, Page Six has put together a guide on everything fans need to know about Super Bowl 2024, including all the hottest events, star-studded parties, concerts, tailgates and more taking place in Las Vegas.
WEDNESDAY, FEB. 7
Super Bowl Experience presented by Toyota
Fans looking to get gameday ready with new gear should make this their first pit stop in Sin City!
Beginning Feb. 7 and running through Feb. 10, guests can stop by the Super Bowl Experience at the Mandalay Bay Convention Center (ticket information here) to purchase official NFL merchandise, including T-shirts, jerseys, hats, jackets and more from the Usher Super Bowl LVIII Collection. Plus, get an up-close glimpse of the Vince Lombardi Trophy and all 57 Super Bowl rings.
For those looking to shop at home, merchandise will also be available at NFLshop.com/USHER.
Fred Minnick & Friends Big Game Bourbon
World’s leading spirits authority Fred Minnick will host his second annual Super Bowl week event from 5-9 p.m. PT at the Foundation Room, located inside Mandalay Bay.
The event will feature live musical performances and appearances by various NFL legends, fellow spirits experts and celebrities. “Vanderpump Rules” star Tom Sandoval will also be on hand to deliver opening remarks and bartend a special pop-up cocktail hour. All proceeds from the event will benefit Las Vegas veterans charity Forgotten Not Gone. For tickets, visit eventbrite.com.
THURSDAY, FEB. 8
Playmakers Party presented by FHM and Babes in Toyland
With invited guests including NFL legends like Terrell Owens, Larry Fitzgerald, Donovan McNabb and Jay Cutler, this is certainly a bash you won’t want to miss!
The third annual Playmakers Party – in collaboration with FHM, Babes in Toyland and a partnership with the Hounds & Heroes charity – kicks off at 9 p.m. PT at the AZILO Ultra Lounge and Pool at the all-new SAHARA.
The full list of special guests is yet to be announced, but we hear Hall of Famer Michael Irvin will make an appearance with music by DJ Shift and DJ Stephi K. Tickets available here.
SiriusXM and Pandora Present Maluma
Maluma will kick off football’s biggest weekend with an exclusive concert for SiriusXM and Pandora at The Theater at Virgin Hotels Las Vegas.
The Colombian singer is expected to perform songs from his latest album, “Don Juan,” including “Según Quién” and “COCO LOCO,” as well as other fan favorites like “Hawái.”
The concert event will be open to SiriusXM subscribers and Pandora listeners. Tickets here.
NFL Honors
This year’s annual awards special, which recognizes the NFL’s best players, performances and plays from the 2023 season, will take place at the Resorts World Theatre.
The star-studded event will kick off with the NFL’s most prestigious stars walking the red carpet before actor Keegan-Michael Key takes the stage to host for the third time.
The awards announced at NFL Honors include AP Most Valuable Player presented by Invisalign, AP Coach of the Year presented by Verizon, AP Assistant Coach of the Year and AP Comeback Player of the Year, among others.
Fans can tune into the ceremony starting at 9 p.m. ET on CBS and NFL Network, or stream via Paramount+ and NFL+.
Sports Illustrated Invitational
Hosted by Country Club Adjacent, the second annual SI Invitational will kick off at TPC Las Vegas with Las Vegas Raiders star Maxx Crosby and professional golfer Paige Spiranac serving as special guests.
The event, which celebrates the most notable names in the sports and entertainment industries, will host invited foursomes to tee it up for 18 holes of championship-level golf – with the winners taking home the coveted SI Invitational Cup.
An official afterparty will follow at Vegas’ Hakkasan Nightclub at MGM Grand.
FRIDAY, FEB. 9
Playboy’s Super Bowl Party with Tyga
Playboy is making its highly anticipated return to the nightlife scene with an exclusive party featuring live photo shoots and a special performance by Tyga at Vegas’ Hakkasan Nightclub.
The bash – hosted by a select group of Playmates and Playboy Bunnies including Madisyn Shipman – is specially curated for Members of The Playboy Club.
Tickets and more information on how to become a Member of The Playboy Club can be found at playboy.com/app/membership.
The Bud Light Backyard Tour
Grammy-nominated country music star Zach Bryan is set to perform at The Chelsea at The Cosmopolitan, marking the beginning of the singer’s new partnership with Bud Light.
Doors for the already sold-out show open at 8 p.m. PT with Bryan scheduled to go on stage one hour later. The event is open to fans age 21+.
The One Party by Uber
This members-only party kicks off at 7 p.m. PT at the BleauLive Theater at Fontainebleau Las Vegas. Post Malone is headlining the exclusive event with special guests to be announced in the coming weeks.
The bash will also feature bites from top Vegas restaurants and a sure to be star-studded guest list. Last year’s event notably saw Paris Hilton taking the stage to DJ and perform her classic hit, “Stars Are Blind.”
Shaq’s Fun House
NBA legend Shaquille O’Neal is bringing his over-the-top music festival experience to Super Bowl weekend for the the sixth consecutive year, this time at XS at Wynn Las Vegas.
In addition to the signature carnival rides, games and food for guests to enjoy, the evening will feature live performances by Lil Wayne and Diplo, along with DJ DIESEL (aka Shaq himself), and more. Tickets available here.
H.wood Homecoming Celebration
Returning for the third year in a row, The h.wood Group and Uncommon Entertainment will host their annual “Homecoming” bash in partnership with REVOLVE over the course of two epic nights.
Friday’s affair, presented by Taco Bell, will begin at 9 p.m. with David Guetta and Future as headliners. The full lineup for Saturday’s party has yet to be announced – but we’re hearing it will include a roster of A-list talent, including Jack Harlow and Kaytranada.
Visit hwoodhomecoming.com for tickets and VIP tables.
SATURDAY, FEB. 10
Fanatics VIP bash
Fanatics CEO Michael Rubin is hosting his annual VIP affair at Vegas’ Marquee Nightclub at the Cosmopolitan one day before kickoff. This year’s star-studded bash will include performances by Travis Scott, The Chainsmokers, lce Spice, A$AP Ferg, Meek Mill, Lil Baby, Fabolous, Ludacris, Ne-Yo and The Kid LAROI, with more to come.
The private party features an exclusive guest list, with one sports insider telling us, “This is one party you cannot buy your way into. You have to be invited by Fanatics.”
Gronk Beach
Four-time Super Bowl champion Rob Gronkowski is heading to Sin City to host Gronk Beach, his annual beach party-meets-music festival.
Dubbed as Big Game Weekend’s No. 1 daytime event, this year’s soirée will take place from 12- 6 p.m. PT at the Encore at Wynn Las Vegas, featuring Afrojack and a yet-to-be-announced surprise guest as headliners.
Tickets and VIP tables available here.
Sports Illustrated: The Party presented by Captain Morgan
Later in the evening, the celebrations will continue at Wynn Las Vegas with SI The Party kicking off at XS from 10 p.m. – 4 a.m PT.
Bebe Rexha, The Chainsmokers and KYGO have all been announced as performers for the ultra-luxe evening, produced by Authentic Entertainment and Medium Rare.
Fans can purchase tickets and VIP tables here.
The Michelob ULTRA Country Club
Lil Wayne, T-Pain and other A-list celebrities will be taking over Topgolf Las Vegas for a sure-to-be-epic party hosted by Michelob ULTRA from 7 p.m. to 12:30 a.m. PT.
The pre-Super Bowl bash will also include a celebrity golf shootout, all-inclusive premium food and drinks and surprises, with more performers and celebrity guests to be announced in the coming weeks.
Tickets and private tables available here.
Maxim x Vivid Seats Big Game Experience
50 Cent and 21 Savage are featured on the musical guest lineup for this year’s “Casino Royale”-themed bash at Resorts World Las Vegas, along with Elderbrook, DJ Shift, Plastik Funk and DJ unKommon.
The exclusive event will also feature an interactive luxury lounge curated by Vivid Seats, which includes signature cocktails, silent auctions and photo ops.
Tickets available here.
Taste of the NFL
Described as the “largest culinary philanthropic event held during Super Bowl weekend,” the Taste of the NFL returns this year at Vegas’ Keep Memory Alive Event Center to serve as the ultimate celebration on the eve of Super Bowl Sunday.
From 3-7 p.m. PT, culinary superstars Andrew Zimmern, Carla Hall, Tim Love, Lasheeda Perry, Mark Bucher and Todd English will all make appearances at the food festival, along with 30+ guests from the NFL, including Eli Manning and Doug Flutie, and entertainers from Cirque de Soleil.
All net proceeds from the event, presented by Frito-Lay, Quaker, and the PepsiCo Foundation, will benefit national nonprofit GENYOUth’s commitment to end student hunger. Tickets available here.
LIDS Starter Vegas Showcase
Starter has teamed up with New York Giants star linebacker and President of G-III, Carl Banks, and Michael Strahan for a new apparel drop in celebration of Super Bowl LVIII.
The Starter x MSX by Michael Strahan collection is designed to “subtly reflect the aesthetics of the Vegas strip, featuring elements like iconic Vegas landmarks, neon lights, famous Las Vegas Strip landscapes, and casino motifs,” a press release states, with sequin-bedazzled satin jackets, leather jackets, classic windbreakers and more.
Additionally, from 1-4 p.m. PT – with help from Method Man and Warren Moon – Starter will be taking over the LIDS Store on the Strip, giving fans the chance to enter a raffle to win two tickets to the WuTang Clan residency concert in Sin City. Fans can also shop the exclusive limited edition Starter SB58 Collection at The NFL Experience Store Mandalay Bay from Feb. 7-Feb. 10.
SUNDAY, FEB. 11
TikTok Tailgate
Gwen Stefani will be headlining this year’s TikTok Tailgate, the NFL’s ultimate pregame party, taking place live from Allegiant Stadium on Feb. 11.
On Super Bowl Sunday, fans can tune in to @NFL on TikTok for hours of live programming leading up to the championship game, with portions of the “Hollaback Girl” singer’s performance to air during CBS’ Pregame Show.
Stefani will be joined by NFL special guests and TikTok creators throughout the duration of the stream.
“We all know how massive of an event Super Bowl is, and I am so honored I get to be a part of it and perform at the Super Bowl TikTok Tailgate,” Stefani said in a press release announcing the news. “Can’t wait to see you all in Vegas!”
Guy Fieri’s Flavortown Tailgate
Guy Fieri is inviting over 15,000 fans to attend his tailgate party for free in celebration of Super Bowl 2024.
Taking place across from Caesars Forum – just steps away from the iconic Las Vegas strip – the food festival will include over 20 restaurant pop-ups, musical performances from Dustin Lynch and Diplo and more starting at 10:30 a.m. PT.
Fans can register to attend the event, free of charge, at guysflavortowntailgate.com.
Super Bowl LVIII
The Kansas City Chiefs and San Francisco 49ers will face off at Allegiant Stadium in Paradise, Nev., at 6:30 p.m. ET/3:30 p.m. PT.
Fans tuning in to watch the game – or just for a glimpse of Taylor Swift supporting boyfriend Travis Kelce – can watch live on CBS or Nickelodeon. The game will also be available to stream via Paramount+ on all platforms, along with CBS.com and CBS Sports apps by signing in with your TV provider.
The Apple Music Super Bowl Halftime Show will be headlined by Usher while pregame talent includes Reba McEntire performing the national anthem, Post Malone singing “America the Beautiful” and Andra Day performing a rendition of “Lift Every Voice and Sing.”
Find tickets to the game here.
Flipper’s Roller Boogie Palace Afterparty
Following Sunday’s big game, Flipper’s Roller Boogie Palace will host one of the biggest afterparties in Vegas to keep the celebrations going all night long!
The star-studded bash – hosted by Dr. Dre and Snoop Dogg – will kick off at 9 p.m. PT at Encore Beach Club, located in the Wynn Las Vegas.
Throughout the evening, guests can dance and skate to sounds by Diplo, along with a special performance from Hardy and a yet-to-be-announced surprise act.
The fête will also serve as a celebration for the release of halftime performer Usher’s “Coming Home” album, complete with food provided by Chef Sarah Thompson of Casa Playa.
