Misinformation is a growing threat to public health, yet it is often overlooked. Misinformation about health, spread through the Internet and amplified by social media, can lead to serious consequences, including increased health risks and a loss of trust in medical advice. One alarming example is the spread of false information about birth control on platforms like TikTok. Girls have been exposed to videos on platforms like TikTok that spread false information about birth control pills. These videos claim that the pills can cause serious health issues, such as hormonal imbalances, infertility, or severe psychological problems. Some of these posts suggest that birth control pills are dangerous and should be avoided in favor of "natural alternatives," which are often promoted as safer and free of side effects. As a result of this misinformation, many young women have started to doubt the safety and effectiveness of birth control pills. Convinced by these alarming claims, some have decided to stop taking the pills, even though there is no solid scientific evidence to support these concerns. This decision increases their risk of unintended pregnancies, as the alternatives promoted in these videos are often ineffective or entirely unreliable. You can read more about this issue here: https://lnkd.in/gJUaefW6 #HealthMisinformation #PublicHealth #ReproductiveHealth #BirthControl #SocialMediaImpact #InformedDecisions #HealthAwareness #TrustScience #OnlineSafety #DigitalWellness
McCann Health Brain & Heart
Servicii de publicitate
Bucharest, Bucharest 1.229 adepți
An IPG Health Associate Company | The only one-stop-shop for integrated healthcare communications established in Romania
Despre noi
McCann Health Brain & Heart, an IPG Health Associate Company, is a leading creative healthcare communications agency based in Romania that serves the Central Eastern European region. McCann Health Brain & Heart is guided by our founding philosophy, Truth Well Told, and united by one vision – to help our clients’ brands play a meaningful role in peoples’ health. We inspire health brands to innovate their communications, position themselves tactically, maximize portfolios and change behaviors. From patients to healthcare professionals, and traditional press to medical key opinion leaders, our global clients come to us for dynamic, integrated healthcare communications. And they stay for the added value we provide in ensuring our creative, strategic, and scientific consultancy services are delivered through the best channels that make the most impact. We believe that creativity must be led by purpose, strategy must unlock minds, and science must change hearts. And we believe growth, innovation, and EDI are everyone’s responsibility. They are embedded into every step of our journey. Because people come first. Services: • Multi-channel capabilities • Healthcare PR • Consumer health, OTC & wellness advertising • Events & congresses • DTC & HCP communications • Professional training & education • Branding • Scientific services • Strategic planning • Medical communication • Patient engagement programmes • Digital & social communication • Internal communication • Media services
- Sector de activitate
- Servicii de publicitate
- Dimensiunea companiei
- 11-50 de angajați
- Sediu
- Bucharest, Bucharest
- Tip
- Companie publică
- Înființată
- 2022
- Specializări
- Healthcare communications, Advertising, Strategic planning, Multi-channel capabilities, Events & congresses , Pharma, Consumer Health, OTC, Wellness, Medical Devices, Events & Congresses , DTC & HCP communications, Professional training & Education , Branding , Scientific Services , Patient Engagement Programmes , Digital & Social Communications , Internal Communications , Media Services, Advocacy, Public Affairs și Creative PR
Locații
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Principal
Strada Sfantul Petru Tei nr. 31, sector 2, Bucuresti
Bucharest, Bucharest 020359, RO
Angajați la McCann Health Brain & Heart
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Marius Geanta, MD
President and Co-Founder la Centre for Innovation in Medicine | Health Innovation Honest Knowledge Broker
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Oana - Teodora Anghel
Account Director McCann Health Brain & Heart
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Andreea Stăicuţ
Senior Account Executive at McCann Health Brain & Heart
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Raluca Andreica
Creative Director at McCann Health Brain & Heart
Actualizări
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Is AI the key for fighting superbugs? When bacteria, viruses, fungi or other microorganisms become unresponsive to substances that kill or stop their growth, antimicrobial resistance (AMR) occurs, narrowing the options for clinical treatment and increasing the risk of complications and mortality rates. It is estimated, for example, that antimicrobial resistance contributed to over 4.95 million deaths worldwide in 2019, many scientists already comparing AMR to an actual pandemic and fearing its long-term repercussions for the future of healthcare. In the face of this threat, scientists are using innovative technologies in the search for a solution. And the answer might prove to be… AI. Using deep learning techniques, MIT researchers have discovered compounds that can kill a specific drug-resistant bacterium, according to a study published at the end of last year. The results replicate another successful attempt from 2020, in which MIT researchers discovered, through deep-learning, a powerful drug capable of killing multiple species of antibiotic-resistant bacteria. Named Halicin, after the fictional AI system from “2001: A Space Odyssey”, signaled a paradigm shift in antibiotic and drug discovery overall. Read more here: https://lnkd.in/gjbxZnpx #AIForHealth #AntimicrobialResistance #AMRChallenge #DeepLearning #Superbugs #HealthInnovation #MITResearch #DrugDiscovery #AIInMedicine #Halicin #AntibioticResistance #FutureOfHealthcare #CombatSuperbugs #TechInMedicine
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The decline of mental health in recent years has disproportionately affected the younger generations, signaling the need for active dialogue and prevention measures to mitigate its effects. Thus, we want to congratulate our client, Regina Maria, Reteaua de sanatate, for bringing the discussion about mental health to one of the largest music festivals in Europe. At the Emotional First Aid Point opened at UNTOLD 2024, participants had the opportunity to book free 20-minute therapy sessions with Regina Maria therapists, to open up about their emotions and mental health struggles. Discover more about this initiative: https://shorturl.at/Q9PGP #ReginaMaria #EmotionalFirstAid #Untold #Wellbeing #EmotionalSupport #MentalHealth #HealthcareInnovation #SocialImpact
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🌟 The Pursuit of Longevity: Investing in a Healthier, Longer Life 🌟 In our fast-paced world, the concept of longevity is becoming increasingly significant. It's not just about adding years to our lives but adding life to our years. M. D. Roxana Voica, gastroenterologist and primary infectious diseases doctor at the Regina Maria, Reteaua de sanatate, mentions that "The foundation of longevity takes place in the first 1,000 days of a person's life. This is calculated from the day the embryo is conceived until the age of 2 years." The specialist also mentions that - "At any point in life, we can change something in our lifestyle. If we make changes at the age of 40, we add a decade of quality to our life, while if we make this improvement at the age of 60, we can gain an additional 3-4 years of healthy living." Learn more about longevity and our well-being in the next article: https://lnkd.in/dniUqdRZ
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Sunglasses: your best choice for eye health. In a recent interview for Republica, Dr. Ioana Ruxandra Rusu, a leading ophthalmologist at the Regina Maria, Reteaua de sanatate, reveals the key criteria for selecting the perfect pair of sunglasses, essential prevention strategies, and the latest treatment innovations for serious eye conditions like cataracts and glaucoma. "Sunglasses with only tinted lenses, without UV protection, can do more harm than good. In dim light, our pupils dilate, allowing more harmful rays to enter the eye, causing damage to the lens, retina, and other ocular structures. Protecting ourselves from UV rays is crucial as they are a significant risk factor for cataracts and age-related macular degeneration," warns Dr. Rusu. More insights from Dr. Rusu on how to safeguard our vision, on the link -> https://lnkd.in/d_QgHfwX #EyeHealth #UVProtection #Ophthalmology #ReginaMaria"
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Today we mark an important mission that we have conveyed in the past few years as healthcare professional communicators. As #WorldLungCancerDay unfolds, our role has been driven by the need to support authorities, healthcare professionals, medical societies or patient associations in their mission to transform lung cancer from a death sentence disease to a chronic disease, which the patient can survive, provided it is early detected. Today is about all the things we need to know, the discussions we need to have regarding lung cancer, a disease that has become, in the past few years, one of the most frequently diagnosed types of cancer globally. It is among the first types of cancer in Romania, both in terms of number of diagnosed cases and in terms of number of deaths registered among men. Through effective communication, awareness and educational campaigns, objectives such as an early diagnosis, a better access to treatment, a shorter path from diagnosis to treatment, a higher survival rate, a better screening plan, are objectives that can be reached step by step. #worldlungcancerday #lungcancerawareness #educationalcampaign
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🌍🔬WHO Prequalifies First Self-Test for Hepatitis C We recently came across some exciting news: the World Health Organization (WHO) has just prequalified the very first self-test for diagnosing hepatitis C. 🔹 What does this mean? WHO prequalification ensures that the self-test meets the highest international standards of quality, safety, and efficacy. This crucial step facilitates early detection and prompt treatment of hepatitis C, significantly reducing the transmission rate of the disease. 🔹 Global Impact Distributing the self-test across healthcare networks worldwide will profoundly impact public health, especially in resource-limited regions. This move underscores our ongoing commitment to supporting initiatives that enhance access to quality healthcare. Source: https://shorturl.at/G6MZX #WHO #HepatitisC #SelfTest #PublicHealth #Diagnostics #MedicalInnovation
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We are happy to welcome Maria Grosaru to our team as Account Executive! Her approachable nature and readiness to lend a helping hand make her an invaluable addition to our team. We are confident that her collaborative will greatly benefit our entire organization. Please join us in welcoming Maria! We are excited about the positive impact she will bring to our team. #Welcome #NewTeamMember #AccountExecutive #ClientRelations #TeamGrowth #CompanySuccess
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🌍🧠 Celebrating World Brain Day 2024! 🧠🌍 World Brain Day is celebrated annually on July 22nd to raise awareness and promote global initiatives for brain health. Organized by the World Federation of Neurology (WFN), this day emphasizes the importance of neurological research, education, and policy advocacy to enhance our understanding and treatment of brain disorders. World Brain Day is more than just a date on the calendar—it’s a powerful reminder of our role in shaping public perception and understanding of brain health. Our brains are the command centers of our bodies, responsible for our thoughts, emotions, movements, and sensations. Ensuring brain health is vital for overall well-being and quality of life. #WorldBrainDay #BrainHealth #Neurology #BrainandHeart
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We are excited to welcome Andreea Iacobescu as an Account Executive in our team! Andreea brings with her a strong passion and enthusiasm for public relations. Her excellent communication skills and proactive attitude make her a committed professional, ready to discover and bloom in our dynamic healthcare communication work environment. Please join us in giving Andreea a warm welcome! We're looking forward to achieving great things together. #Welcome #NewTeamMember #AccountExecutive #ClientRelations #TeamGrowth #CompanySuccess