Constantin "The Gaming Copywriter" Dumitru

- Writing articles and reviews for old, popular, or newly-released video games.

• I helped write nearly 50 articles about the international employer market over 40 newsletter issues.
Results: I helped the newsletter pass the 5000 subscribers mark.

• Wrote and reviewed copy for: marketing campaigns, social media posts, press releases, blogs, articles

• Established clear email sequences for outreach campaigns, polishing details like: sequence length, writing impactful subjects, email length, relevant keywords, relevant company materials & case studies, prospect research, and complaint handling
Results: Doubled the email open rate after each campaign

• Drove an in-depth qualitative analysis of the Home Automation apps… Afișați mai multe

• Wrote and reviewed copy for: marketing campaigns, social media posts, press releases, blogs, articles

• Established clear email sequences for outreach campaigns, polishing details like: sequence length, writing impactful subjects, email length, relevant keywords, relevant company materials & case studies, prospect research, and complaint handling
Results: Doubled the email open rate after each campaign

• Drove an in-depth qualitative analysis of the Home Automation apps market on Google Play and AppStore, using Python to scrape relevant data
Results: A comprehensive report on the most important, desired, and problematic features of each app

• Introduced LinkedIn as a tool to contact prospects + documented, wrote, and edited the Direct Messaging approach
Results: High connection request acceptance rate from prospects

• Introduced the use of ChatGPT for outreach campaigns by: setting rules to limit the number of irrelevant answers, adjusting its tone of voice to fit the industry, defining flows for idea generation, defining flows for market research, engineering copywriting prompts, creating GPTs for various writing tasks
Results: Halved the time required for writing tasks, improving the quality of idea generation and content

• Introduced the use of Leonardo.AI and DALL-E for social media image generation, engineered image prompts and improved their accuracy in terms of: returning accurate human-looking characters, displaying desired emotions, using on-brand colors, tweaking camera settings for impact, eliminating aberrations
Results: Improved the time for finding a suitable photo in the company’s database from 20+ minutes to less than 5 minutes by generating it

• Improved the prospect-searching process using Apollo by tweaking it with relevant: job titles, companies, locations, industry keywords, company revenues, and eliminating irrelevant criteria
Results: Winning time by having access to a database of predefined filters for prospect-searching Afișează mai puține

• I was one of the very first writers to help with gaming articles about Riot Games’s Legends of Runeterra
Results: Reached the top 5 most-read articles page.

• I participated in over 50 broadcasts as a commentator.
Results: I became one of Riot’s recognized top creators and received the Fistbump Creator Cardback.

• I produced and recorded 3 gaming podcasts totaling nearly 70 episodes.
Results: I interviewed top players and the first Legends of Runeterra World Champion and Runner-Up.