Catrin Folkesson

Catrin Folkesson

Stockholm, Stockholms län, Sverige
2 tn följare Fler än 500 kontakter

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EXECUTIVE SUMMARY
- Experienced and passionate Digital Director, driving value-adding activities towards positive results in the digital and omnichannel landscape
- Transformational leader in new market spaces and circumstances, propelling a newness locally/globally and developing business models into the 'new normal'
- Entrepreneurial communicationalist – skilled in networking, change management and stakeholder management
- Seasoned executive – heading teams with 200+ employees
- Strategic manager – positioning business in line with market demands
- Experience runs from operational to executive management, managing director roles as well as working in board of directors-settings

KEY WORDS
Customer Focus - Digitalization – Omnichannel/E-commerce – IT – Business Development – General management - FMCG/Retail/Service/Health sectors

DESCRIPTIVE PERSONA
- Strategic thinker, result-oriented, strong business acumen, thriving in heading change and progressive work.
- Doer, positive, ambitious, innovative, curious, dedicated/loyal, analytical, and social. Driven by passion for digitalisation, transformation and the people around me making the magic happen.
- Used to a fast paced environments, tight deadlines and multiple responsibility areas in situations that demand both leadership, drive, entrepreneurial skills, strategy and change management.
- A believer in operational excellence and customer centricity, as well as data driven decision making. Customer experience obsessed :)
- Proven capabilities in listed as well as private and crowed funded firms; virtual-, line- and matrix organizations.

ADDITIONALLY: Experienced public speaker at events like Almedalen, D-congress, Future Retail, Nordic eCommerce Summit, Webbstrategidagarna, Digitala Mediedagen, PostNord e-handelsforum etc. as well as working on Executive Boards, often contributing in the digital, omnichannel and sales & marketing arenas.

ABOUT ME: Passionate in what I do, treasure my family and friends, have lived and worked in many countries and travel is a passion (as is downhill skiing, music and some other things) and I recharge the batteries at our lovely country house in Dalarna.

Aktivitet

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Erfarenhet

  • Rexel Sverige-bild

    Rexel Sverige

    Stockholm County, Sweden

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    Stockholm County, Sweden

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    Stockholm, Stockholm County, Sweden

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    Malmo, Sweden

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    Stockholm

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    Stockholm, Sweden

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    Stockholm, Sweden

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    Stockholm

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Utbildning

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    Aktiviteter och föreningar:Vice president: Föreningen Uppsalaekonomerna, Chairman of the board: SERO (Sveriges Ekonomföreningars Riksorganisation), Member of start-up committee and the board: Alumniföreningen vid Företagsekonomiska Institutionen vid Uppsala universitet, Treasurer and active singer: V-Dala Nation's choir

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    Aktiviteter och föreningar:Performed an internship at one of the world's most renowned advertising agencies, DDB Needham.

Volontärarbete

  • Barnfonden-bild

    Sponsor

    Barnfonden

    –nu 20 år

    Barn och ungdom

    I currently sponsor one girl in Ethiopa and one girl in Kenya. I earlier sponsored a girl in Dominica until she finished school and got a job being able to support herself. This is a long term commitment for me for the past 10 years and years to come. I feel very grateful to be able to make a positive impact in these girls' lives.

  • SOS Barnbyar-bild

    Sponsor

    SOS Barnbyar

    –nu 20 år

    Barn och ungdom

    I sponsor a children's village in Kenya since 2004. I have had the opportunity to visit Kenya and feel strongly for the country, culture and people there.

  • Charity

    Private initiative

    –nu 13 år

    Ekonomisk trygghet

    I had the opportunity to support a private initiative where they are educting a group of people in Tanzania in forestry and building a mill where they can refine the timber and sell it to earn a living. This is an initiative that aims to secure longterm possibilities for this group of people to build a business and support themselves and their families. In parallell, helping local schools with supplies and inspiration. It was a very rewarding experience to be there and spend time with this…

    I had the opportunity to support a private initiative where they are educting a group of people in Tanzania in forestry and building a mill where they can refine the timber and sell it to earn a living. This is an initiative that aims to secure longterm possibilities for this group of people to build a business and support themselves and their families. In parallell, helping local schools with supplies and inspiration. It was a very rewarding experience to be there and spend time with this group of people and the surrounding community.

Publikationer

Utmärkelser och priser

  • Best Customer Experience 2014

    Nordic eCommerce Summit 2014

    The jury's motivation:
    ”Clas Ohlson makes sure the customer has a great experience throughout the purchase process and with their knowledgeble staff it's a pleasuse to shop there.”

    Statement from the award organizer:
    ”The award for Best Customer Experience is determined through a Mystery eShopper-survey of 100 Nordic eCommerce sites. Clas Ohlson received the highest score in the test, which encompasses 400 measurements, and this is a great achievment in a very tough survey. It's…

    The jury's motivation:
    ”Clas Ohlson makes sure the customer has a great experience throughout the purchase process and with their knowledgeble staff it's a pleasuse to shop there.”

    Statement from the award organizer:
    ”The award for Best Customer Experience is determined through a Mystery eShopper-survey of 100 Nordic eCommerce sites. Clas Ohlson received the highest score in the test, which encompasses 400 measurements, and this is a great achievment in a very tough survey. It's also encouraging that a traditional offline retailer is so successful with their eCommerce.”
    - Louise Ahokas at Nordic eCommerce Knowledge, organizer of the Nordic eCommerce Awards.

  • Best eCommerce site 2012

    Norwegian Post

    The Jury's motivation:
    'Through their eCommerce site, Clas Ohlson has transferred its' expertise of useful products for everyday life since 1918 into the digital century. The eCommerce site is professionally done, well organized and has a rich assortment of smart products.'
    - Tore K. Nilsen, CEO of the Norwegian Post

Språk

  • English

    Fullständig professionell nivå

  • German

    Professionell yrkeskunskap

  • Swedish

    Modersmåls- eller tvåspråkig nivå

  • French

    Grundläggande kunskaper

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