Carousell Media Group

Carousell Media Group at the 2024 Be The Change Summit 💡 Our Managing Director, JJ Eastwood, joined industry leaders at the Singapore Fashion Council’s Be The Change Summit to discuss the future of fashion. 👗🌍 He highlighted a crucial insight: while fashion accounts for 10% of global carbon emissions, the real solution is #resale — not just sustainable materials. Resale helps reduce emissions, build customer loyalty, and unlock new revenue streams, benefiting both the planet and businesses. ♻️ Interested in exploring resale partnerships with Carousell? Reach out to us here: https://lnkd.in/g8KCGxTV #SustainableFashion #CircularEconomy #BetheChangeSummit2024

Looking for a “chair-iffic” platform to reach high-intent furniture shoppers? 🪑✨ Tap into Carousell's first-party audience segments to attract new customers and increase sales! 📈 Chat with us to learn more: https://lnkd.in/g8KCGxTV #Audience #Advertising #FirstPartyData

How can brands reach their target audience in a way that’s powerful but non-intrusive? "With Google and Apple restricting third-party data, and TV viewership on the decline, retail media networks (RMNs) offer you the perfect solution. By leveraging first-party data and expansive reach, RMNs connect you directly with your target buyers right when they’re ready to buy. 🎯 In 2023, the RMN market soared to $45 billion, and is projected to surpass $100 billion by 2027. So, it’s no surprise that 64% of retail merchants plan to jump on the RMN bandwagon by the end of 2024." 📈 🔍 Read more about RMNs here: https://lnkd.in/g5AeSuze #RetailMedia #Advertising #RMNs

💳 1 in 3 credit card holders on Carousell is considering applying for an additional card. 💰 Cashback is the most influential factor that drives credit card applications. Unlock more insights from Carousell Media Group's latest Consumer Insights report. Drop us a message to learn more: https://lnkd.in/g8KCGxTV #AdTech #DigitalAdvertising #DataInsights

With over half a million mothers on Carousell Hong Kong, Vanish effectively engaged this audience through targeted advertising placements like Category Billboards and Double Panel Ads. 🎯 🚀 Want to learn more about our successful case studies with other brands? Let’s chat: https://lnkd.in/g8KCGxTV #RetailMedia #Advertising #CaseStudy

"The global secondhand apparel market continues to grow exponentially, and retailers are taking note, too. Several brands including Kate Spade, American Eagle, J. Crew and H&M have launched resale programs. All totaled, 163 brands now offer resale shops. And executives expect those divisions to generate a significant percent of theirs companies' total revenues within the next five years." 🌱💰 #resale #sustainability #brandsolutions

Discover how Carousell Shopping Ads can connect your brand with new customers and drive sales! 📩 Interested in testing this advertising placement? Contact us here & we'll get in touch with a customised package based on your marketing needs: https://lnkd.in/g8KCGxTV #Advertising #DigitalMarketing #ShoppingAds

Retail media networks (RMNs) offer a triple win: 🎯 Brands achieve precise targeting based on recent shopping behaviors. 🛒 Consumers receive relevant ads, enhancing their shopping experience. 🛍️ Retailers unlock new revenue streams with access to specialised audiences. "Relevant ads to the right people and in the right context is a great combination, especially now that third-party cookies and other legacy identifiers are (slowly) being deprecated. No wonder 70% of global marketers say retail media networks are more important to their 2024 media plan than the previous year.” Learn more: https://lnkd.in/gYnPKffS #RetailMedia #Advertising #DigitalAdvertising

Huge thanks to Omnicom Media Group Asia Pacific for hosting us at your office for another fun-filled roadshow! 💖 We loved bringing the energy with our claw machine 🕹️ and an amazing lineup of giveaway prizes, including a Marshall speaker, Logitech keyboard, Razer mouse, and more! 🎁 We hope everyone enjoyed learning about Carousell Media Group's advertising solutions through our interactive quiz. Keen to advertise? Message us here: https://lnkd.in/g8KCGxTV #AgencyRoadshow #OmnicomMediaGroup #Singapore #Carousell

Carousell Media Group is trusted by global brands across diverse verticals for its effective advertising solutions. Want to learn more about our successful partnerships? 🎯 Contact us today 👉: https://lnkd.in/g8KCGxTV #Advertising #BrandPartnerships #Marketing