We're thrilled to announce that our very own CEO, Travin S., has been honored as a Tatler Gen.T Leader of Tomorrow 2024 🤙 in the exciting fields of Food & Beverage, Sustainability, and Technology! The annual Gen.T Leaders of Tomorrow list is all about spotlighting the most promising young leaders shaking things up and shaping Asia's future. These are the trailblazing entrepreneurs, creatives, and changemakers who are making waves and driving positive impact across the region. Travin's inclusion in this prestigious list highlights his unwavering commitment to innovation and sustainability, which are the heart and soul of what we do at LESS & CO. Under Travin's dynamic leadership, LESS & CO has been pioneering the transformation of surplus food into top-notch, sustainable products. Our mission? To harness innovation and technology to cut down on food waste, boost economic value, and champion a healthier planet. This accolade isn't just a feather in Travin's cap—it's a big shoutout to our incredible team and the amazing support from our partners and stakeholders. We're bursting with pride over this achievement and are more fired up than ever to keep pushing the boundaries of sustainability. We're here to create impactful change and lead the charge in the Food & Beverage, Sustainability, and Technology industries. A huge thank you to everyone who’s been part of our journey and believed in our mission. This recognition energizes us to keep building a brighter, more sustainable future for all! 🌍✨ Tatler Asia #tatlergent #leadersoftomorrow #lessandco #crust #crop
LESS & CO
Food and Beverage Services
Sustainable Consumer Brands Platform. Every sip supporting both your needs and the planet's well-being. #CRUST #CROP
About us
At LESS & CO, our mission is to harness innovation and technology to transform surplus food into premium-quality, sustainable beverages. Through our B2B Valorisation as a Service (VaaS) model and our proprietary brands, #CRUST and #CROP, we aim to collaborate with F&B chains, retailers, and hospitality partners to reduce food waste, drive economic value, and foster positive environmental impact. We are committed to creating a platform that empowers businesses to embrace sustainability, cultivate thriving communities, and contribute to a healthier planet for future generations Our brands: CRUST - Our line of alcoholic beers made using surplus, unused food such as bread and grains CROP - Our line of non-alcoholic sodas made from fruit loss such as fruit peels and pulp. Instagram & Facebook: crustsingapore | cropsingapore
- Website
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http://www.crust-group.com
External link for LESS & CO
- Industry
- Food and Beverage Services
- Company size
- 2-10 employees
- Headquarters
- Singapore
- Type
- Privately Held
- Founded
- 2019
- Specialties
- beer, brewery, brewing, craft beer, bread beer, bread, alcohol, beverage, custom beer, food waste, save a crust, minimise waste, bread waste, crust beer, soda, sustainable, sustainable beverage, and crop soda
Locations
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Primary
62 Ubi Road 1, Oxley Bizhub 2
#02-01
Singapore, 408734, SG
Employees at LESS & CO
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Christina Teo
Christina Teo is an Influencer PROUDLY 60 | SOUNDINGBOARD | ANGEL INVESTOR | World's 1st C-suite angel syndicate | Launched world's 1st Windows smartphone | Board advisor |…
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Raj Rao
CPO | Managing Director | Partner | Board Advisor
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Hiroyuki Hirano
Co-Founder, Chief Commercial Officer - LESS & CO | Impact Entrepreneurship | Japan | Singapore | B Corp Certified | Food-Tech |
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Haoming Lee
CEO, Louken Group | Board Advisor | Prestige 40 Under 40
Updates
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This hot weather calls for refreshing ice cold beers! We partnered with ERGO • Better All Round and RedMart to make sustainable beers more accessible :) Find our Toasted Lager and I Knead An Easy IPA on RedMart now! I Knead An Easy IPA https://lnkd.in/g8mAfRjM Toasted Lager: https://lnkd.in/g86RRBWg
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January wasn’t dry for us, take a look at what we’ve been up to! - CRUST beers at Truck Yeah by Resorts World Sentosa’s Gourmet Park last weekend - CRUST flagship beers launch in Cold Storage Singapore / CS Fresh stores islandwide! - Mandarin Oriental x CRUST Toasted Lager available at Mandarin Oriental’s Bay@5 Bar - Rich & refreshing CRUST beers on tap when you dine in RISE at Marina Bay Sands - Delicious food and tasty CRUST beers at Ma Maison outlets islandwide - Hoppy & flavourful CRUST I Knead An Easy IPA on tap at Sake+ by Sakuraya Thank you all our partners and CRUST Buds for being with us on this journey to create, consume and live for good! Let’s continue to use LESS to create more 😎 PS. Stay tuned for our PUB x CROP collaboration and more ;)
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We are thrilled to be part of DayDayUp’s Global Innovation Alliance programme, supported by Enterprise Singapore! Thank you for giving us this opportunity!
We've selected top startup companies from Singapore to take part in Batch 7 of the Global Innovation Alliance Beijing Acceleration programme! Through the programme, they will have the opportunity to travel to China to understand the business landscape while connecting with industry experts, mentors, and investors from around the world, and gain valuable insights and support to help accelerate their growth and success. 1. Staple 2. LESS & CO 3. Polymerize 4. Checkup We are excited to see how these startups will thrive and make an impact in their respective industries through the support of the GIA programme and ESG Singapore. Let's wish them the best of luck on their exciting journey! In partnership with Enterprise Singapore #GIAprogramme #EnterpriseSingapore #startupsg #innovation #collaboration
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Come visit us this weekend at the Conscious Festival! We'll be at South Beach serving up refreshing beer and soda at our booth. Don't miss out on the chance to stop by and say hello! - The Conscious Festival brings together the best local and international conscious brands, experts, entrepreneurs and business owners who work tirelessly to make meaningful changes in their industries, The Festival unfurls as a curated platform to raise awareness about sustainable consumption and lifestyle choices, so people can make better decisions about the way they live.
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It was great to meet our industry fellows and share our passion for food tech and sustainability. As we continue to innovate, we will fight for a sustainable future not just for Singapore, but for the world. Let's keep up the fight against food waste! #sustainability #innovation #foodtech #Saveacrust
Could sea-free seafood be a thing? Together with Enterprise Singapore's #Food Innovation & #Sustainability team, our #foodtech startups are working towards a more resilient and sustainable food system in Singapore and beyond. From plant-based tuna to fruit pulp sodas, our community of investors, corporates and industry leaders came together at #DealFridays earlier this year to witness eight Singapore-based foodtech startups present their innovative solutions aimed to build a sustainable future of food around the world. Deal Fridays is a platform for dealmaking opportunities and leads up to the Singapore Week of Innovation and Technology (SWITCH). Find out more about Deal Fridays: https://lnkd.in/gfZQaqgw Accelerating Asia | Agua Foods | Ants Innovate | LESS & CO | ImpacFat | Prefer | bean-free coffee | Xavoury Foods | tHEMEat Company | Vitality Foods
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🏁 Get Ready for Race for a Better Earth at GPSS! 🌍🏎️ Join us on September 8th at 1-Arden for a night of sustainable race partying like never before! Sip on refreshing sustainable beers, savor delectable bar bites, and groove to live music all night long. Introducing our exclusive CROP cocktails in collaboration with 1-Arden and Ben & Jerry’s: CROP x 1-Arden: Better Earth A gin-based cocktail with zesty citrus notes, crafted from CROP’s upcycled Mulberry Lime soda and 1-Arden’s farm-to-table ingredients. CROP x Ben & Jerry's: Milky Way Indulge in a creamy, fruity milkshake featuring Ben & Jerry’s Berry Revolutionary ice cream and CROP upcycled soda. Brace yourself for excitement with a mini treasure hunt and a chance to win fantastic prizes!🏎️🏎️🏎️ (Tips: look for mini race cars) Dress in your favourite F1 team jersey and enjoy a complimentary beer on us. 🍻 Don't miss out on the eco-friendly fun – see you at the track! 🚀 #RaceForABetterEarth #GPSS #communityparty #sustainablebeer [Get tickets: https://lnkd.in/g_sExUM4 ]