Supermom Business

Happy Thursday Everyone! We’re excited to announce that our CEO, Luke Lim, will be speaking at the TechInAsia Conference 2024 (24-25th of July) at the Hilton Hotel, Kuala Lumpur, Malaysia! The inaugural TechInAsia Conference is the place to be if you are looking to meet startups, founders, investors, and business leaders in South-east Asia to exchange insights and build your network on the untapped potential of Malaysia. https://lnkd.in/gf8MJbmJ See you all there! #Malaysia #Innovation #Entrepreneurship #Networking #MalaysiaTech #TechInAsia #DigitalTransformation #BusinessInnovation #TechConference #TechIndustry #StartupEcosystem #DigitalEconomy #FutureTech #AsiaTech #BusinessNetworking

Grivy is excited to announce its partnership with Supermom Business, ASEAN’s largest data platform for parenting and women! Supermom is a digital platform created for and by moms. With the mission to empower millions of families across SEA to live better and smarter, it offers recommendations on products and services through a community of moms and provides earning opportunities by sharing insights and user-generated content, fostering connections among like-minded parents. We are committed to enhancing how parents can learn, earn and share to support their parenthood journey, providing personalized consumer experiences based on their engagements and interactions with Supermom and our partnering brands.

Congratulations Nestlé Singapore on winning several awards at the Supermom Brand Awards 2024 with: Nestle NAN, Platinum winner in Favourite Growing Up Milk Brand Singapore Nestle Gerber, Platinum winner in Favourite Baby Food Brand Singapore Nestle Cerelac, Gold winner in Favourite Baby Food Brand Singapore! Our Vice President of Commercial Sales, Rajan Batra and our SG Sales Director, Powen Hsueh visited the Nestle Singapore office to present the Award. The Supermom Brand Awards is 100% voted by consumers. Check out the list of winners for this year's Supermom Brand Awards here: https://lnkd.in/gRAR-89N #SelfCare #Healthcare #HealthTech #GreenTech #PaperIndustry #FMCG #CircularEconomy #Singapore #Childcare #Parenting #eCommerce #Retail #Hygiene #CommunityEngagement #BrandStrategy #ProductDevelopment

Southeast Asia is emerging as a powerhouse in the #PersonalCare industry, poised to become one of the world's largest and fastest-growing markets. With projected revenue of $38.96bn in 2028, the region offers significant opportunities for brands and #eCommerce retailers globally. Rising consumer awareness and demand for personalised products are key drivers and reshaping #SoutheastAsia's personal care landscape. Discover what parents in #Singapore, #Indonesia, #Malaysia, and #Vietnam truly value in personal care products through the Supermom Brand Awards 2024 report: https://lnkd.in/db-kGSGy #SupermomBusiness #BeautyBusiness #CGIndustry #DigitalCommerce ##MarketIntelligence #IndustryTrends #SocialCommerce #BeautyIndustry #ConsumerGoods #FashionIndustry #FashionRetail #Cosmetics #Makeup

Congratulations Medela Singapore on winning Silver as the Favourite Breastfeeding Accessories Brand in Singapore at the Supermom Brand Awards 2024! Our Vice President of Commercial Sales, Rajan Batra, visited the Medela Singapore office to present the Award to Eric Lee, Sales Director at Medela Singapore. The Supermom Brand Awards is 100% voted by consumers. Check out the list of winners for this year's Supermom Brand Awards here: https://lnkd.in/gRAR-89N #SelfCare #Healthcare #HealthTech #GreenTech #PaperIndustry #FMCG #CircularEconomy #Singapore #Childcare #Parenting #eCommerce #Retail #Hygiene #CommunityEngagement #BrandStrategy #ProductDevelopment

Widespread access to digital devices has greatly accelerated #brandawareness and preference development among #GenAlpha consumers. By 2030, their purchasing power is expected to surpass that of #Millennials and #GenZ, reaching an astounding $5.39 trillion. Discover the largest tech-driven cohort shaping #retail in #SoutheastAsia today - Gen Alpha’s distinctive purchasing requirements compared to their counterparts, and how their consumption is impacting regional household spending. Learn more today. #Supermom #RetailInnovation #eCommerce #Gamification #Omnichannel #ConsumerBehavior #FMCG #MarketResearch #BusinessIntelligence #DigitalMarketing #Children #CommunityEngagement #EdTech #RetailTrends

W-O-W. We’re still reeling from the whirlwind of insights learning and networking opportunities presented at the Supermom x NielsenIQ collaborative event that focuses on “Impacting the Next Generation of Parents” earlier this week. The event saw an overwhelming attendance of over 200 B2B brand leaders to explore pivotal themes that focused on shaping the future of parenting and family dynamics of the next generation of #parents. These discussions not only sparked innovative ideas but also strengthened #partnerships crucial for driving sustainable solutions. A heartfelt thank you to our speakers, participants, and the dedicated organizing team from Supermom & Nielsen whose commitment and collaborative efforts ensured the success of this event: 🎉 Ms Dewi Mayasari of Corporate Communication at Prudential Indonesia (PT Prudential Life Assurance) 🎉 Mr Jordy Herfandi, VP of Revenue Growth at Lazada 🎉 Ms Adelia Theresia, Head of Vitamin at PT Kalbe Farma, Tbk; 🎉 Ms Cahya Gemilang Pramono, Head of Trade Marketing at Galderma Indonesia Health Care Keep a lookout for our upcoming WhitePaper release in Q3 to help sharpen your brand’s marketing strategies to the next level to remain relevant to the next generation of parents. We’ll be building strength on strength to build on this momentum and shape a future where every parent feels empowered and supported. Contact us at [email protected] to find out how you can tap on Supermom’s ecosystem of solutions to make a difference to your business. #B2BEvents #ConsumerBehavior #FMCG #ParentingInnovation #NextGenParents #IndustryInsights #ImpactfulEvents #Collaboration #Supermom #AI #Retail #Supermomindonesia #ConsumerGoods #CGIndustry

🌟 Reflecting on an insightful collaboration! 🌟 A big thank you to everyone who joined us at the recent NIQ and Supermom Business event focused on "Impacting the Next Generation of Parents." In today’s dynamic landscape, parenting styles and household decisions are evolving rapidly, driven by the unique perspectives of #GenZ and #Millennial parents. At our event, we delved into key insights essential for brands and marketers aiming to engage effectively with this next generation of #parents: ✅ Understanding the current parenting styles of Indonesian young parents within the Supermom community and its impact on their purchasing behaviors and preferred shopping channels. ✅ Valuable discussions led by industry leaders from the financial sector, online retail, and #FMCG brands on effective strategies to resonate with today’s parents. Special thanks to our esteemed panelists: Dewk Mayasari, Head of Corporate Communication at Prudential Indonesia (PT Prudential Life Assurance); Jordy Herfandi, VP of Revenue Growth at Lazada, Adelia Theresia, Head of Vitamin at Kalbe; and Cahya Gemilang Pramono, Head of Trade Marketing at Galderma Indonesia Health Care. Stay tuned for more insights and innovations as we continue to navigate the evolving landscape of #consumerbehavior and parenting trends. #Supermom #NielsenIQ #ConsumerInsights #MarketingTrends #NextGenParents #consumergoods #CPGIndustry

A vast majority of Southeast Asians (77%) are becoming more health-conscious than ever before. Over 48% now prioritise holistic #healthcare regimens, while 72% are willing to spend more on hand sanitisers, to safeguard their daily well-being against unseen and harmful #bacteria. Discover Supermom's insights into Southeast Asia's expanding hand sanitation market today. Based on a comprehensive survey of 11,000 parents, our findings reveal the leading factors influencing #parents' decisions on the best sanitizer brands for their households. Unlock our full report:  https://lnkd.in/db-kGSGy #Supermom #Singapore #Indonesia #Malaysia #Vietnam #FMCG #Retail #PersonalCare #HealthAndWellness #HealthPromotion #ConsumerInsights #HealthCareMarketing #PublicHealth #HealthcareIndustry #SocialImpact

Parenting styles and household decisions are evolving, driven by the mindsets of #GenZ and #Millennial parents. How are modern #families making choices? What values do they prioritise in raising their #children? Uncover the answers at our exclusive event. Join Supermom & NielsenIQ as we gather firsthand insights on how marketers and brand owners can effectively impact the next generation of #parents, based on real experiences from the Supermom community in #Indonesia. Should you be keen, please write to [email protected] to indicate your interest in attending the event. #Supermom #NielsenIQ #DigitalMarketingTrends #ConsumerInsights #AI #MarketingTrends #MarketingStrategy #BrandStrategy #BrandMarketing #CPGIndustry #ConsumerGoods