Eugene Macey

Customers in Asia are rapidly adopting digital technologies for their day-to-day lifestyle and financial needs. Recognising this, banking regulators across Asia, including the Monetary Authority of Singapore (MAS), have started to open the banking markets with the granting of new banking licenses for digital-only banks.

So how are customers responding to this change? Are they ready to make the switch to digital banks? How open are they to the idea of sharing their data with digital… Show more

Customers in Asia are rapidly adopting digital technologies for their day-to-day lifestyle and financial needs. Recognising this, banking regulators across Asia, including the Monetary Authority of Singapore (MAS), have started to open the banking markets with the granting of new banking licenses for digital-only banks.

So how are customers responding to this change? Are they ready to make the switch to digital banks? How open are they to the idea of sharing their data with digital banks?

We (PwC) conducted a survey to explore what customers in Singapore have top of mind when they are thinking about the shifting banking landscape, if/how/when they are likely to react, as well as the potential implications for players in the banking industry, especially the digital entrants.

Over 4,500 bank account owners across Malaysia, Singapore, and Hong Kong were interviewed, of which 1,501 respondents were from Singapore. Show less

As customers are always on and connected, our 'Connected Banking' report explores what banks and financial institutions need to do in order to keep pace with the ever-evolving and demanding customer.

75% of global CCOs believe an enhanced customer experience is key to deliver their organisational strategy and to remain relevant in tomorrow's world. Yet only 33% say they have a clear roadmap to get there. And it's not all fluffy - 60% of CCOs say that 'customer focused' initiatives drive higher returns on investment than other initiatives in their organisation.

What does it take to design and successfully execute the customer experience of tomorrow? Check out our latest PwC thought… Show more

75% of global CCOs believe an enhanced customer experience is key to deliver their organisational strategy and to remain relevant in tomorrow's world. Yet only 33% say they have a clear roadmap to get there. And it's not all fluffy - 60% of CCOs say that 'customer focused' initiatives drive higher returns on investment than other initiatives in their organisation.

What does it take to design and successfully execute the customer experience of tomorrow? Check out our latest PwC thought leadership - a piece I've helped co-author with the help of our amazing global colleagues! Show less