Prahlad Jaya

Prahlad Jaya

Startup Events & Podcast Host | Community Builder | Sales & Marketing

Singapore
4K followers 500+ connections

About

I’m a media professional and startup enthusiast, constantly improving myself by connecting with talented people, reading books by leaders and experts, and watching and listening to documentaries/podcasts on the economy, business, marketing, philosophy and self development.

I have a unique perspective in marketing, as I view it holistically by going in-depth into the user experience and features of products, while having a keen grasp on the larger business objectives, given my background in developing apps and building a startup

I’m all about connecting with people, exchanging and debating ideas, and having fun and thought provoking conversations!

Activity

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Experience

  • kurate Graphic

    Founder

    kurate

    - Present 1 year 4 months

    Singapore

    Startup community with early-stage founders and investors - 700+ members

  • Near Graphic

    Client Partner - South East Asia

    Near

    - 7 months

    Singapore

    - Responsible for managing and growing revenue from brands, channel partners, and media agencies

  • dentsu international Graphic

    Account Executive ⋅ Merkle | CXM

    dentsu international

    - 1 year

    Singapore

    - Responsible for allocating Fortune 500 client's APAC media spends by working with agencies, partners and platforms
    - Planned and executed B2B & B2C campaigns within multiple sectors - Consumer Goods, Electronics, Healthcare, Industrial Equipment, Consulting
    - Leveraged social, search and programmatic channels to run campaigns to primarily target professional decision makers
    - Managed relationships with clients, publishers, partners, and vendors

  • Strategist

    ADPR

    - 1 year

    Singapore

    - Worked with startups and corporates across industries, namely Finance, Consulting, Media, IT, Consumer Goods
    - Combining creative and analytical aspects to drive brand awareness and expand marketshare
    - Researching competitive landscapes and analysing trends to best position products
    - Developing frameworks to organise multiple brands and marketing campaigns

  • Funwatch Graphic

    Founder

    Funwatch

    - 3 years 9 months

    Singapore

    - Media startup creating an all-new experience to discover movies and shows from multiple streaming services
    - Compiled my predictions on major industry shifts in ‘The Future of Cinema Business’ ebook and video series
    - Developed the platform as a team, using agile process to incrementally release and test features
- Built an initial user base through organic marketing and developed metrics to visualise usage patterns
    - Mapped out proposed revenue streams with investors and venture…

    - Media startup creating an all-new experience to discover movies and shows from multiple streaming services
    - Compiled my predictions on major industry shifts in ‘The Future of Cinema Business’ ebook and video series
    - Developed the platform as a team, using agile process to incrementally release and test features
- Built an initial user base through organic marketing and developed metrics to visualise usage patterns
    - Mapped out proposed revenue streams with investors and venture capitalists

Licenses & Certifications

Volunteer Experience

  • Techstars Startup Weekend Graphic

    Marketing Lead

    Techstars Startup Weekend

    - 7 months

    Economic Empowerment

    - Global initiative for entrepreneurs, developers, designers, marketers, mangers and startup enthusiasts come together for 54 hours to develop ideas, build solutions and launch startups.
    - Created extensive promotional content to boost publicity and attract participants and sponsors
    - Hosted interviews with well-known corporate leaders, entrepreneurs and venture capitalists
    - Building a library of educational content targeted at aspiring startup founders

  • Art of Living Graphic

    Marketing Lead

    Art of Living

    - 5 months

    Health

    - Organised and designed promotional campaigns for a range of courses.
    - Having complete mastery over the mind allows me to be my most creative self, 100% involved in building something new and meaningful.
    - I'm keen on making it more attractive for people to explore the benefits of being with yourself and engaging in exercises for the mind and body

  • Dyslexia Association of Singapore (DAS) Graphic

    Product Owner

    Dyslexia Association of Singapore (DAS)

    - 4 years 3 months

    Education

    - Created an interactive learning platform
    - Transformed extensive print study material into a digital, human-central interface
    - Interacted with educational specialists to incorporate proprietary methods for effective learning
    - Mapped multiple user journeys for teachers and students to create an immersive experience
    - Developed capabilities for presenting personalised content and seamlessly tracking progress
    - Conducted an initial pilot with 50+ classrooms islandwide
    -…

    - Created an interactive learning platform
    - Transformed extensive print study material into a digital, human-central interface
    - Interacted with educational specialists to incorporate proprietary methods for effective learning
    - Mapped multiple user journeys for teachers and students to create an immersive experience
    - Developed capabilities for presenting personalised content and seamlessly tracking progress
    - Conducted an initial pilot with 50+ classrooms islandwide
    - Featured as cover stories on education magazine and national media

Publications

  • The Future of Cinema Business (Book)

    - Business - how has the global box office been going?
    - Financing - an overview on how are movies made
    - Distribution - how do studios show their movies around the globe?
    - Censorship - why exactly it’s redundant and how its limiting the industry
    - Innovation - my thoughts on how cinemas should innovate to stay ahead

    See publication

Languages

  • English

    Full professional proficiency

  • Hindi

    Full professional proficiency

  • Tamil

    Full professional proficiency

  • Malayalam

    Full professional proficiency

  • French

    Limited working proficiency

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