The Insights and Trends content stream revealed strategic challenges, behaviours and cultural shifts that are driving the industry forward. Heart and humour were key themes – and so was embracing the weird. Read the full report and bring all the Festival learnings back to your team | https://lnkd.in/edxfKi_K
Cannes Lions International Festival of Creativity
Advertising Services
The home of creativity.
About us
The home of creativity. LIONS is the destination for those in the pursuit of creative excellence. From the team behind Cannes Lions. Part of Ascential plc.
- Website
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https://www.lionscreativity.com/
External link for Cannes Lions International Festival of Creativity
- Industry
- Advertising Services
- Company size
- 51-200 employees
- Headquarters
- London
- Type
- Public Company
- Founded
- 1954
- Specialties
- marketing
Locations
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Primary
33 Kingsway
London, WC2B 6UF, GB
Employees at Cannes Lions International Festival of Creativity
Updates
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At Cannes Lions 2024, the Creativity Toolbox Content Stream saw talks from global brands, industry-leaders and pioneering creatives. A return to traditional craft techniques, embracing constraints and robust research emerged as three strong themes – with a clear shift towards the fundamentals. Read the Official Cannes Lions Wrap-Up Report today to get the full picture | lnkd.in/edxfKi_K
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Create better, make history. Explore all the 2024 Grand Prix winners in the Official Cannes Lions Wrap-Up Report. You’ll find all the key themes to take back to your team – ready for another year of progress-driving creative excellence. Download the report today | lnkd.in/edxfKi_K
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A lot happened at Cannes Lions 2024 – and you can’t always see it all. But don’t sweat it. The Official Cannes Lions 2024 Wrap-Up report gives you all the insights, inspiration and industry movements you need to know. We’ve made sure you don’t miss a thing. Read the report today | lnkd.in/edxfKi_K
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Early access to the Official Cannes Lions 2024 Wrap-Up report, in collaboration with WARC x Contagious, is here. Culture-shifting talks, industry insights, Titanium decisions – we’ve covered it all. We’ve been inside every judging room, and taken a seat in every talk so you can take home all the history-making moments from the Festival. It’s your access all areas badge. Tomorrow, the Wrap-Up report will be available to everyone.
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At Cannes Lions 2024, Pedigree made history with ‘Adoptable’. With 12 million dogs waiting in shelters around the world, Pedigree knew making an ad about adoption wasn’t enough. Using machine learning, it spruced up images of shelter dogs and made every one of its ads into an adoption ad – so the dogs had a chance at finding their forever homes. The result? 50% of featured dogs were adopted in the first two weeks. Adoptable | Pedigree | Colenso BBDO | 2024 🏆1 Grand Prix 🥇1 Gold Lion 🥈1 Silver Lion 🥉1 Bronze Lion 🎗️1 Shortlist See the most prominent industry moments of the Festival in the Official Cannes Lions 2024 Wrap-Up Report. Sign-up now for early access | lnkd.in/eEJRqzaR
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Last week, Specsavers took home two Grand Prix – by rick-rolling Britain's ears. The work aimed to battle the stigma around hearing loss by uniting the nation over a common experience – misheard lyrics. In the world’s first mass hearing test, it partnered with Rick Astley to re-record ‘Never Gonna Give You Up’, but with lyrics people have been mishearing for years. The result? A nationwide discourse around hearing loss, and a 1220% above target increase in hearing test bookings. The Misheard Version | Specsavers | Golin London | 2024 🏆2 Grand Prix 🥇1 Gold Lion 🥈3 Silver Lions 🎗️7 Shortlists Access all areas of the Festival with the Official Cannes Lions 2024 Wrap-Up Report. Sign-up now to be the first in: lnkd.in/eEJRqzaR
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Cannes Lions International Festival of Creativity reposted this
Founder & CEO, Director, Filmmaker, Creative, Cannes Lions Speaker 2024, Creative Director, Public Speaker
What would our creative landscape look like today, if more people was able to Unlock their Creative Genius? This is what I asked the delegates in my talk at Cannes Lions International Festival of Creativity It was my mission to remind everyone in the room that we are all creative individuals in this world, and we have to remember how to ‘tap in’ to unlock it. I shared my creative practices with the audience in a term I call ‘The Visual Alchemy Process’. To show the audience how to rediscover a part of themselves they may have forgotten in their careers, and unlock their creative genius. In a world that is increasingly focused (and dependent) on A.I. (artificial Intelligence) I wanted to remind everyone that the greatest technology at our disposal is I.I. (Infinite Intelligence). Thank you to everyone in the audience who attended and online! Let’s keep creating and making magic for the world. Special thanks to the entire Cannes Lions International Festival of Creativity team! 🎥: Bereng Monareng 🙏🏾 #canneslions2024 #visualalchemy #infiniteintelligence #romainereid #visualalchemist #cannesspeaker #publicspeaking #filmmaker #cannesnoir
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In the Debussy Theatre, we were joined by entrepreneurial duo Chrissy Teigen and John Legend for a live taping of the award-winning podcast, 'On with Kara Swisher'. In the session that covered how to build up brands, Chrissy spoke specifically about why you should put total trust in your hires. Catch up on all Festival talks on The Work, available with your delegate pass until 12 July | lnkd.in/eU6inpXT #CannesLions2024
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Lisa Smith, Global Executive Creative Director of Jones Knowles Ritchie, took to the Rotonde stage at Cannes Lions 2024. As part of WARC’s Creative Impact series, she explained why communicating with stakeholders is key – and avoiding silos is a must. Catch up with all Festival talks on The Work, available with your delegate pass until 12 July | lnkd.in/fpvCbdy #CannesLions2024