Lasso Group

Lasso Group

Entertainment

London, England 464 followers

Digital Rights Management, Piracy Protection, YouTube Channel Management, and Digital Distribution.

About us

Lasso Group, part of the Fintage House organisation, was founded in 2015. We help rights holders manage their content in the ever-changing digital environment. Our services are designed to help content owners embrace digital developments by harnessing rights, increasing revenue and protecting your content from online piracy. With the film & TV markets evolving into a tech driven mechanism, it’s important that the essentials are not forgotten – the operational fundamentals and the intelligence behind the way we work. Our company's focus from day one was to develop pro-active and intelligent strategies for our clients that really protect their rights, and grow their brands online.

Website
http://www.lassogroup.com/
Industry
Entertainment
Company size
11-50 employees
Headquarters
London, England
Type
Privately Held
Founded
2015
Specialties
Digital Rights Management, Digital Anti-Piracy, Pre Release-Protection, YouTube, Facebook, Instagram, Analytics, Digital Distribution, Digital Delivery, iTunes, Google, and Amazon Prime

Locations

Employees at Lasso Group

Updates

  • View organization page for Lasso Group, graphic

    464 followers

    It is just 3 weeks until we’re back in Cannes for the film festival! Our team will be there from the 16th - 21st May discussing; YouTube strategy, digital distribution, FAST, piracy, content strategies, and rosé. If you see anything there you want to talk about, just get in touch, it's [email protected] to arrange a meeting!

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  • View organization page for Lasso Group, graphic

    464 followers

    We're climbing more and more mountains. Often, the barrier to entry for a successful channel on YouTube is the YouTube Partner Program (YPP) and surpassing the 1,000 subscribers and 4,000 hours of watch time needed to apply for monetisation. Publishing films or series that don't generate revenue is a tough sell, so it's a fine line between "wasting" good content, but still reaching YPP as fast as possible. At Lasso, we are proud of the work our team puts into launching new channels, and that hard work is being consistently rewarded. Last month we launched 4 new channels that were all accepted into YPP within 7 days of launching, and not only did they get into YPP, they have taken off generating over 6 million views, 2.5 million hours watch time, and over 25,000 subscribers since launch! Anyone can launch a YouTube channel, doing it well takes a solid mix of skill, strategy and a lot of TLC. If you want to know how we're doing it, just shout!

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  • View organization page for Lasso Group, graphic

    464 followers

    Hey everyone. We are looking for another colleague to join our team! If this looks like something up your alley definitely give it a shot!

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