A big congratulations to our team at M&C Saatchi Group AUNZ for securing 7 shortlists at the B&T Awards, including the inaugural For The Planet award. 👏 Best Media Campaign ➡ M&C Saatchi Group AUNZ, “UNCLOUD”, Minderoo Foundation B&T Award for Bravery ➡ M&C Saatchi Group AUNZ, “BWSHHHH”, BWS ID Checks ➡ M&C Saatchi Group AUNZ, “UNCLOUD”, Minderoo Foundation B&T Award For The Planet ➡ M&C Saatchi Group AUNZ Best Digital Campaign ➡ M&C Saatchi Group AUNZ, “UNCLOUD”, Minderoo Foundation Best Direct Response Campaign ➡ M&C Saatchi Group AUNZ, “UNCLOUD”, Minderoo Foundation Best Integrated Ad Campaign ➡ M&C Saatchi Group AUNZ, “UNCLOUD”, Minderoo Foundation 🤞🤞🤞 #mcsaatchi #awards #creativity #bantawards #innovation #advertising
About us
Founded in 1995, we are an independent global network of best-in-class brand and marketing specialists dedicated to helping brands and businesses turn change into advantage. We are also proud to be Principal Patron of Saatchi Gallery, London.
- Website
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http://www.mcsaatchi.com
External link for M&C Saatchi Group
- Industry
- Advertising Services
- Company size
- 1,001-5,000 employees
- Headquarters
- London, England
- Type
- Public Company
- Specialties
- CRM, Advertising, Digital, Mobile Media, Social Change, Behaviour Change, Public Relations, Brand Design, Social Listening, Research, Consultancy, Integrated Communications, Marketing, Sport, Culture, Entertainment, Tourism, Government, and Beauty
Locations
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Primary
36 Golden Square
London, England W1F 9JX, GB
Employees at M&C Saatchi Group
Updates
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With help from our team at M&C Saatchi Group AUNZ, Ryman Healthcare shows retirees how to 'live remarkably'. ⬇ https://lnkd.in/eyGiF73x #mcsaatchi #work #creative #retirement #campaign
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🎉 Exciting news! A massive welcome to Rob Doubal and Laurence (Lolly) Thomson who have officially joined M&C Saatchi Group as the new joint Global Chief Creative Officers! With an impressive track record, delivering award-winning work for major brands like Xbox, Just Eat Takeaway.com, Microsoft, Aldi, and Sky these two creative powerhouses have already amassed over 100 Cannes Lions and 800+ creative awards internationally! We can’t wait to dive into a new era of creativity under their leadership. Here’s to bigger, bolder ideas and continued success! #creativity #advertising #creative #mcsaatchi
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🌊 Financial Brands Need to Shore Up Trust… or We’re All Going to Sink 🌊 As consumers navigate a brewing economic storm and younger generations turn to snazzy fintech brands over big institutions, Nadja Bellan-White (she/her/ella), CEO at M&C Saatchi SS+K, argues that the finance sector needs to focus on bolstering brand trust. Brands must act with purpose, build trust, and steer your brand through the storm. It's not about being "woke" or sacrificing profit—it's about staying relevant and resilient. Is your brand ready to make the shift? 👉 Dive into the full article now here https://lnkd.in/eczuBggq
Financial Brands Need to Shore Up Trust… or We’re All Going to Sink | LBBOnline
lbbonline.com
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Check out our latest collaboration with O2 (Telefónica UK) and the Women's Sport Trust - a limited edition fashion drop aimed at closing the gender awareness gap in rugby. Available to O2 and Virgin Media broadband customers via Priority from Monday! 🏉⚡ Kudos to our team at M&C Saatchi Sport & Entertainment London #mcsaatchi #O2 #gendergap #rugby #womeninsport
New work for O2 (Telefónica UK) drops today, alongside the Women's Sport Trust, as we release the first ever wearable report, seeking to close the gender awareness gap in Rugby by speaking to a new audience, via an unexpected medium! Our limited edition fashion drop features key stats and data points that celebrate the progress made so far (awareness up from 25% to 15 % in 12 months) as well as representing the challenge that still lies ahead of us. O2 and Virgin Media broadband customers can get their hands on the exclusive collection via Priority from O2 from Monday 9th September! 🏉 ⚡
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Our doors are open! Yesterday marked the launch of Open House, our annual free training programme, which has returned for its fifth year. Zaid Al-Qassab, our Global CEO, kicked off with an introduction to the world of M&C Saatchi. Followed by Rehana Nanji, our Global Head of DE&I and Engagement, who introduced us to six Open House alumni who shared their experiences and key takeaways from the course. A huge thanks to the 3,343 registered participants for joining Open House, along with the 1,000 more in our Australian programme running simultaneously over the next 8 weeks! Looking forward to hearing from our experts Tim Spencer and James Calvert next Wednesday for their session on Data & Insights!
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💡 In an era where online retail options seem endless, Emily Vassallo, our Managing Partner at M&C Saatchi Talk, shares her insights on why brands are reopening physical stores to boost online success. #mcsaatchi #Sephora #Missoma #TedBaker
I've always loved working with retail clients and seeing how much consumer trends impact even the most established brands. Just this week we see the final closure of troubled Ted Baker stores across the UK, at the same time as Wilko rises from the ashes, announcing a seventh store opening, yet again leaving mixed messages about the fate of the high street. With the ever-growing options for online retail, and the rising costs of everything from rent to utilities the reasons to write off bricks and mortar are stacking up now more than ever. Why add a whole building, and staff, to your bottom line when Gen Z are shopping direct from TikTok and influencers are driving click throughs to your website in droves? And yet. Just when we all started to write off the high street there’s a quiet but significant resurgence in brands building a physical presence to enhance their online success. Missoma, having built a cult following online, opened its first permanent store last year. Sephora, launched online in the UK, is quickly rolling out stores across the country, each drawing the type of queue an online drop can only dream of (with a little help from M&C Saatchi Talk!). So, if the high street is back does this mean the internet is dead? Of course not. And perhaps the mistake retailers and marketers alike have made is assuming that one can’t survive if the other succeeds. The brands that are flourishing with bricks and mortar are those who understand that stores are part of the eco system. That footfall and clicks are not metrics to be pitted against each other, but to work together and drive growth. A store is a destination, a home, a place to build affinity and connection. As AI content makes it harder to assess quality (or even if something exists!) from a picture, the presence of a physical store brings comfort and connection that can’t be seen through a screen. The Missoma store on Monmouth street includes a piercing studio, in-store welding service and consultations on layering and stacking jewellery. All take up valuable space, but they create a destination. An experience. A reason to plan a visit that a website simply can’t provide. From a comms point of view, our mindset needs to follow suit. We can get caught up in whether the objective is to drive footfall or web clicks, but we should be pursuing growth with everything at our disposal. By working with retailers to support stores designed for experience, we add a huge weapon to the marketing arsenal. Blending the online with the physical by creating experiences for influencers and media, hosting events that engage those who influence customers and even consumers themselves. Even building a social strategy around the people working in the stores can add the personality and connection today’s consumers seek from the brands they buy from. Real estate is pricey, but with the right space and the right comms strategy you can work every square foot extremely hard to get your money’s worth.
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Are you superstitious? 👀 The 2024 NFL season kicks off tomorrow and our team at M&C Saatchi Sport & Entertainment North America are helping The Athletic explore the world of (ir)rational fan love with the “Superstition Swap” campaign. 🏈🔮 Until September 30, fans can trade their quirky game-day rituals for exclusive access to The Athletic’s football features. Gain insights with behind-the-scenes reporting, advanced statistics, and playoff predictions to navigate the football season with confidence. Submit your superstitions at https://lnkd.in/ewrupyvv and stay ahead this season with a mix of passion and insights! #SuperstitionSwap #mcsaatchi #NFL #TheAthletic #passions
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Congratulations to our team at M&C Saatchi Performance who have been named finalists at the Marketing Excellence Awards in Indonesia by MARKETING-INTERACTIVE! We've been shortlisted in multiple categories, including Excellence in Performance Marketing, Media Strategy, Personalisation, and Loyalty Marketing. Fingers crossed! 🤞 #mcsaatchi #awards #marketing #performancemarketing #indonesia
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Excited to share our latest work for Ballentine's from M&C Saatchi Sport & Entertainment London 🥃 #EltonJohn #JohnLennon #music #mcsaatchi
VERY proud day today as we reveal our latest Ballantine's Stay True Icons limited editions, featuring the very iconic Elton John and John Lennon. Pairing iconic music with iconic whisky and celebrating those who Stay True, both artists, renowned for their unparalleled contributions to global music culture, have inspired the new collectible Ballantine’s Finest bottles which will be available across the world. As well as negotiating the partnership deals with both artists, we landed exclusive use of their collaborative track "Whatever Gets You Thru The Night" by John Lennon ft Elton John on backing vocals and piano- check it out 👇 This second release in the True Music Icons series follows the success of our inaugural volume last year, which paid homage to rock and roll legends AC/DC and Queen. This comes hot off the heels of Ballantine’s celebrating a decade of its True Music platform, building on its rich heritage in music culture by celebrating artists who forge their own path, stay true to who they are, and do things their own way. 😎 🎸 🎹 🥃