Get all the news and insight you need. The people, agencies and campaigns that are changing the game are all here. Sign up to Marketing Beat for free >>> https://lnkd.in/eztte4N4
Marketing Beat
Internet News
West End, England 5,649 followers
Beating the drum for UK marketing professionals.
About us
Beating the drum for UK marketing professionals and keeping the industry up-to-date with the latest news, trends, interviews, opinions and insight. Our news is free and always will be. Follow us now - don't miss a beat.
- Website
-
http://www.marketing-beat.co.uk
External link for Marketing Beat
- Industry
- Internet News
- Company size
- 11-50 employees
- Headquarters
- West End, England
- Type
- Privately Held
- Founded
- 2022
Locations
-
Primary
Cavendish Square
West End, England, GB
Employees at Marketing Beat
Updates
-
TikTok has named SHOUT by UniTaskr as its first-ever UK marketing partner The move will see the agency officially recognised for its early adoption of marketing on the platform Full story 👉 https://lnkd.in/eQzvNn23 #marketing #advertising #tiktok #socialmedia Joseph Black Melissa Yang
-
Dancing up and down, ketchup covered fries, fizzy drink highs...remember! Leo Burnett UK and McDonald's are honouring 80s nostalgia in a massive 50th birthday extravaganza. "It’s a true privilege to help McDonald’s celebrate it’s first 50 years in the UK, and to do it in the most joyful way possible – by inviting the nation to enjoy the incomparable feeling that only McDonald’s gives you" - James Millers Andrew Long Have a watch of the hero here 📽 https://lnkd.in/emwZ-pm7 #advertising #marketing #adland
-
Oatly is calling out the ‘Big Milk’ lobby with a provocative guerrilla campaign Aimed at highlighting the negative environmental impact of intensive dairy farming, the upstart brand calls out 'Big Dairy's' attempts to cover up their climate misdeeds Full story 👉 https://lnkd.in/eCYBHrHb #marketing #advertising #guerillacampaign #dairy Michael Lee
-
Channel 4's 'Mirror On Transgender' study with The Diversity Standards Collective, Wavemaker and Karo has revealed that transgender people feature in less than 1% of adverts. Suggestions it makes include featuring fewer stereotyped, getting the small details right, not sensationalising 'transness' and keeping in mind that the community is far from a monolith. "Advertising holds tremendous influence, which is why we need to see more ads with positive, creative and thoughtful portrayals of Transgender people. Doing so not only has the potential to shift perceptions, but would also connect brands with Transgender people in a way they haven’t been able to so far" - Samantha Cannons More insights here 👉 https://lnkd.in/edxQrt-f #advertising #equality Featured image: E45's award winning campaign with T&Pm
-
Publicis' Zenith has secured The Very Group's immensely lucrative media account after a three-way competitive pitch With the incumbent Dentsu X declining to re-pitch, Zenith was able to fend off stiff competition from both Wavemaker and Walk-in Media Full story 👉 https://lnkd.in/eyCxvYEu #marketing #advertising #media #retail Jessica Myers
-
🐶 They may be cute, but are flat faced dogs in adverts contributing to the proliferation of a painful problem among dogs? Activists are calling on brands like Churchill and Vitality to stop using dogs with 'extreme conformations' in their adverts because of the many associated health problems. The group ICE Dogs has made the global call. More here >>> https://lnkd.in/encEmKEG #marketing #advertising #awareness Image: Saatchi & Saatchi's 'Enjoy the Leap' ad for Churchill
-
⚽ Could football really be coming home? Well either way, the beer is. Some might call it a jinx, but Budweiser Brewing Group UK&I has enlisted Sir Geoff Hurst to (very politely, it must be said) write to the King to ask for a Bank Holiday should the Three Lions end 58 years of hurt. Meanwhile, Asda has got people stocking up ahead of the final with a set of 360 activations celebrating today's team. Check out the film from Revolt here 📽 https://lnkd.in/eqvR8UUw #advertising #football #beer
-
"Oh aren't they doing well. You know, considering..." Channel 4 hits back at patronising stereotypes in its new campaign for the 2024 Paralympic Games, after ditching the 'Superhumans' brand platform it has used since 2012. The new take offers "no head starts, no free passes, no patronising pat on the head and another go around. Excellence is excellent, no caveats." - 4creative's Lynsey Atkin Watch the film and see the complete campaign here >> https://lnkd.in/ediYnpQt International Paralympic Committee Katie Jackson #paralympicgames
-
📣 Creatures make noise demanding habitat protection in new RSPB spot! GOOD Agency and Blue Zoo Animation Studio collaborated to make this comedic animation - aimed at raising awareness of the need to protect the habits of birds in an accessible way. "Our native wildlife and their habitats are under threat like never before, so it’s never been more important to campaign on their behalf" - Bryn Attewell Watch the film here 📽https://lnkd.in/eADF-fEM