POCKLA

Quantity of content vs quality of content? It is estimated that the average consumer sees up to 10,000 ads every day, a figure that has doubled since 2007. Yet less than a quarter of these ads will be relevant and of course the vast majority you will never know you've seen. Our take - there is a shift taking place, away from brands relying on the sheer volume of content they put out to achieve their targets to increased pressure to consistently create higher quality, differentiated, engaging content. This is near impossible without a deep understanding of your customer base in order to enable high quality content ideation, and for this --> app.pockla.io is the first step in the process. Rupert Hugo Kate Hodsdon Lucy O'Boyle 🖊️Hilary Owen #contentmarketing #contentideas #contentstrategy

The content creation food chain is more active than ever, flush with solutions for your every need. Creation. Distribution. Optimisation. You name it. But the very first step of them all - before all else - is coming up with the idea 💡 Many are beginning to play around with AI tools, many are reliant on riding the ‘trends’ and finding the latest search traffic spike, more still prefer a good old fashioned meeting room and whiteboard. Pockla is supporting all content marketers with ideation delivered straight to your fingertips, generated from a deep understanding of your audience. Find out more ➡ www.pockla.io

We are at the start of a paradigm shift in the process of creating marketing content. Companies must now find ways to dig a layer deeper into the emotions of their customer in order to drive engagement. In an ever more content hungry world, dreaming up impactful content on a regular basis is challenging and forecasting reactions from within your audience is unpredictable. Are you: ✅ A marketeer or branding professional in a consumer facing capacity ✅ A founder, builder or creator with high content creation requirements Who: ❌ Spends big portions of your week scanning news/social media and ideating content to make current topics relevant to their business ❌ Is uncertain of how content will perform within your audience Pockla is providing early access to a maximum of 100 users who will receive content ideation directly to your fingertips, generated from a learned understanding of emotions and moments happening in your target audience. Sign up by spending one minute creating your BrandProfile below. Sign Up ➡ https://lnkd.in/e-Gjg9wk