SHARE Creative

With the warm weather today bringing those typical summer vibes, we're looking back at our May drop from O'Neill’s SS24 campaign, 'Feel Your Summer’ ☀️ This campaign captures the essence of sun-soaked days and laid-back moments we all love. Read the full case study here: https://lnkd.in/eUktyQ49 #FeelYourSummer #ONeill #SHARECreativexONeill 

Brat summer is over, demure is TikTok’s latest obsession ✨ From NASA to the White House, brands are all becoming #demure this week. But, not every brand should wade into these waters. Read our thoughts in this week’s Social Status. Also: 🤳 Instagram tests new vertical format 🎶 TikTok's Songs of the Summer 2024 revealed 📊 Meta add to their ad metric arsenal #LinkedInNewsletter #SocialMedia #SocialRoundup #SocialUpdates #SocialMediaMarketing #IndustryUpdates

Celebrating wins 🍻 Good news means time for a Gin Run - our impulsive way of celebrating, by running for a drink during the day when the news lands. This is from our most recent win, stay tuned for the announcement 👀 #LifeAtSHARE

Pepsi took to social media to announce this ingenious gadget, and we have to say: They hit the nail on the head. Read about the campaign in our new Social Status 💅 Also: 💰 TikTok is literally paying for new users 📈 Bluesky signups are soaring in the UK 🎶 Meta & UMG’s new licensing tune-up 📸 You can now add up to 20 photos or videos in carousels The full newsletter is out now👇 #LinkedInNewsletter #SocialMedia #SocialRoundup #SocialUpdates #SocialMediaMarketing #IndustryUpdates

We’re #hiring a Mid-Senior Video Editor 🎥 We’re looking for a passionate and innovative Mid-Senior Video Editor to bring their creativity and technical expertise to our growing client base. You’ll work alongside a talented team creating polished and leading-edge video content, from initial concept to final edit, while taking the lead on projects, guiding junior creatives, and staying ahead of the latest industry trends. SHARE is part of SAMY Alliance and is one of the fastest-growing agencies in London. Ready to take the next step in your career? Find out more and apply here 👉 https://lnkd.in/dR5rRr5p #VideoEditor #campaignbestplacetowork

Summer isn’t just a season – it’s a feeling ☀️ Our SS24 campaign for O'Neill, ‘Feel Your Summer,’ captures the essence of those unforgettable summer moments, from nostalgic beach days to spontaneous adventures. The campaign highlights the real experiences and emotions summer brings, offering audiences a chance to connect with the true spirit of summer. Check out the full case study: https://lnkd.in/eUktyQ49 #FeelYourSummer #ONeill #SHARECreativexONeill

Content oversaturation, declining trust, and evolving expectations are reshaping the influencer marketing landscape. Alex Hill, ECD of SAMY Alliance's agency SHARE Creative, explores how influencers can overcome these challenges and continue to thrive. Key strategies include: ✅ Embracing strategic and authentic partnerships ✅ Evolving into true co-creators with brands ✅ Focusing on genuine engagement with audiences Read the full article on Creativepool to learn more about how these approaches can help influencers adapt and succeed 🤝 [https://lnkd.in/d88-B2hb] & find our full Influencer Fatigue report here: https://lnkd.in/dyR97Hb4 #SAMYAlliance #marketingagency #influencermarketing #creativepool

The real winners of the 2024 Paris Olympics? The athletes capturing our hearts one TikTok at a time. Read about it in our Social Status 🤝 Also: 📊 Instagram's metrics are changing 🙅 Meta has removed detailed targeting exclusions 💸 Musk took it personally 🗞️ LinkedIn boost their newsletters The full newsletter is out now 👇 #LinkedInNewsletter #SocialMedia #SocialRoundup #SocialUpdates #SocialMediaMarketing #IndustryUpdates

Our ECD, Alex Hill, shares insights on the evolving world of influencer marketing in his latest article for MediaCat Magazine. With influencer fatigue setting in, brands need to reset their influencer relationships and harness the power of authentic voices in marketing. 🔗 Check out Alex’s article to see how focusing on genuine relatability can transform your influencer strategy

With surfing featured in the Olympics, we were reminded of our 'Move Responsibly Together' campaign with Kia Europe 🏄 This 360 campaign explored eco-friendly movement through four progressive start-up brands in board sport cultures, including the French surfboard brand polyola SAS. Did you catch the Olympic surfing events? #MoveResponsiblyTogether #Olympics2024