📢 Big and exciting news alert! 📢 We’re extremely excited to share that Walnut and the rest of UNLIMITED is now part of Accenture. With our deep expertise in human understanding and our breadth of capabilities across comms, digital, marketing, and insight and analytics, this acquisition enhances Accenture Song's capabilities in driving marketing transformation and growth for clients. We’re delighted to be part of the Accenture Song family! Read all about it here: https://hubs.ly/Q02spY200
Walnut Unlimited
Market Research
London, England 7,166 followers
The human understanding agency. Sunday Times 100 Best Small Companies to Work For 2020. 3* Best Companies Accredited.
About us
Walnut Unlimited, the human understanding agency and proud recipients of the 2018 MRS Award for Best Breakthrough Business, helping brands reconnect with and understand people. Interpreting human behaviour is a science, and an art. Knowing why people do what they do, what motivates, and doesn’t. Peeling back the layers to grasp the complex truth inside. Through innovative thinking, we use no-nonsense science drawing on specialisms in neuroscience and behavioural psychology and economics across all quantitative and qualitative research methodologies. We work across retail and customer experience, technology, financial, FMCG, brand and communications. More information about Walnut Unlimited can be found here: www.walnutunlimited.com
- Website
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http://www.walnutunlimited.com
External link for Walnut Unlimited
- Industry
- Market Research
- Company size
- 51-200 employees
- Headquarters
- London, England
- Type
- Public Company
- Founded
- 2017
- Specialties
- Behavioural Analysis, Brand/Branding, Business-to-Business, Concept Testing, Customer Communities, Customer Satisfaction , Data Analytics, Online Panels, Packaging/Design, Neuroscience, Qualitative Research, Quantitative Research, Customer Journey, Polling, Omnibus, Behavioural Economics, Market Research, Market Insight, Product Testing, Claims Testing, Sensory Research, Online Surveys, Phone Surveys, NPD, NPS, CATI, CAPI, Behavioural Economics, Shopper Research, Claims Testing, UX Testing, Behavioural Science, Data Science, Online Qual, Concept Testing, and Consultancy
Locations
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Primary
7-11 Lexington Street
London, England, GB
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1a St Cross Rd
Winchester, Hampshire SO23 9JA, GB
Employees at Walnut Unlimited
Updates
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📣 Exciting News! 📣 We’re excited to share that our very own Michal Matukin will be taking the stage alongside Samantha Lister and Morna Hegharty from GroupM at the Behavioural Science Summit 2024! 🎤✨ 🗓️ When: Thursday, 26th September, 4pm (BST) 📍 Where: Radisson Blu Edwardian, London Together, they’ll explore the psychology behind TV advertising, dive into their ground-breaking research on consumer motivations and behaviours, and unveil some truly fascinating insights. 📺🧠 Will you be there? Don’t forget to stop by and say hi! 👋 Want to attend? Secure your spot today 👇 [Book your ticket here] https://lnkd.in/eyNrBEvU
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🎒 ✏ As a new school year begins, we look at the complexity of parent’s attitudes towards school fines and why for some, paying that penalty is worth the cost... 📖 Read more about our Omnibus survey and how you can question the nation here: https://lnkd.in/eBAsx_E3
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📣 Some exciting news to end the week! Andreea Redfern (née Tarasescu) has been promoted to Head of Behavioural Science at Walnut. Along with Jenifer Eketone and Jamie Halliday, this will strengthen our offering even further as we continue building out the practice to deliver deeper, more actionable insights for our clients. Congrats team! 👏 Read all about it in Research Live. https://hubs.ly/Q02PPjfG0
Walnut Unlimited promotes three in behavioural science team | News
research-live.com
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✨Did you know that humour can be a powerful tool in communication and marketing? Learning how humour affects the brain can help brands engage with global audiences on a much deeper level 🧠 Cristina de Balanzo, Ph.D. explores the science of laughter for WARC, looking at its profound impact on advertising, and how we connect with others. Our takeaway? Embrace humour to its fullest! 📖 Read the article here: https://hubs.ly/Q02PGP_k0
THE SCIENCE OF LAUGHTER: WHY HUMOUR IS SERIOUS BUSINESS - Walnut Unlimited
https://walnutunlimited.com
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What a fun project to get our teeth stuck into! We really enjoyed working with Kat and the team on this new plant-based custard. We used our Agile Packmaster tools to understand how the differences in colour and design can vary and impact consumer perceptions, purchase rates, and overall breakthrough on shelf. A challenge considering the product is a plant-based version of the already popular and easily identifiable Ambrosia Custard. Having such an in-depth knowledge of the business means that collaborating with Premier Foods is always a seamless process. Onto the next one!
NEW 🌱 Plant-based Ambrosia launches #plantbased version of its canned custard Available now in Morrisons stores for rsp: £1.95/390g Read more here: https://bit.ly/3WPAJex
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🦸♂️ San Diego Comic Con 2024 sent shock waves across the Marvel Cinematic Universe with the announcement of Robert Downey Jr's casting as Dr Doom in the upcoming Avengers movies. Double casting is not entirely a novelty for these kinds of franchises, but how will the risky decision sit with the fans? 🚀 🥼 Our intern John Sesay applied behavioural science to investigate the challenges that Marvel might face, with Keytrin Gyumova bringing the findings to life with design below. Check out their findings. 👇👇
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⚡ Why do topics closest to our hearts get overshadowed online? ⚡ Our Research Director Claire Morris explores our latest Understanding the Nation survey findings, which revealed a surprising disconnect leading up to the UK election. 🗳️ Read all about it in Research Live. https://hubs.ly/Q02MK8m70
Why do important topics get overshadowed online? | Opinion
research-live.com
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🧠 At last month's Brainy Bar, we dove into the fascinating role of negative emotions in branding (among other things)! One of our speakers Dr Dean Burnett explored why embracing these emotions, in the right context, can strengthen your brand's connection with its audience. Check out his thoughts and make sure you’re first on the list for our future events by signing up below. ⬇️ ⬇️ https://hubs.ly/Q02LrRRN0
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🧠 Do emotions ever spill into the physical? What does this mean for brand marketing? Those were just a few of the questions we answered at last month's Brainy Bar with the help of Dr Dean Burnett and other leading neuro-marketing minds. 💡 👇👇 Be the first on the list for our future events by signing up below. https://hubs.ly/Q02KWlMf0