Wingman MSP Marketing

We’re thrilled to announce that our Director, Mark Copeman, will be delivering an unmissable seminar at one of the SuperOps Super Summits on 8th September in Kelowna, Canada. His session, "From Meh to Wow!" features 28 game-changing marketing tactics designed to make your MSP’s prospects and customers love you (even) more. Whether you're just starting your MSP journey or navigating your path to success, this event is your chance to learn from industry leaders who truly understand what it takes to thrive. It’s all about YOU, and the best part? It’s absolutely FREE! Don't miss this incredible opportunity to level up your marketing game and fuel the growth of your MSP business. Register here: https://lnkd.in/eRiyrb3B See you there! #SuperOps #SuperSummits #MSPMarketing #MSPs #ITSupport

Are you ready to stand out in the competitive MSP world? Our latest blog dives deep into the art of email prospecting. This is the first in a 3-part series around prospecting in different ways. In future posts, we’re going to discuss prospecting on the phone and in a face-to-face environment. Whether you’re new to prospecting or looking to refine your strategy, we’ve got actionable insights to help you create emails that connect, build trust, and hopefully lead to meaningful client relationships. In this post, we explore: • Why the right approach to prospecting is everything • How to create personalised, value-driven emails that resonate • Real-life examples of how a thoughtful email can turn a “no” into a future “yes” Check out the blog now and start transforming your outreach: https://lnkd.in/ehg-YTHa #prospecting #msps #mspmarketing #itsupport #cybersecurity

Happening now! The incredible Mark Copeman is teaching #MSPs how to drive their business growth and marketing. He will also do some LIVE website reviews! Be brave- and volunteer! 🙋♀️ Don't miss it- this is your time to LEARN & GROW! https://lnkd.in/eExbDFaE Wingman MSP Marketing SonicWall

Join us at CanITCon in Kelowna from September 8-10, 2024! One of our Directors, Mark Copeman, will be speaking on "How to Build a Marketing Engine for Your MSP" — a must-attend session for anyone looking to move beyond referrals and build a scalable marketing strategy. Walk away with actionable tips, a website benchmark tool, and a chance to win one of Mark’s books. Don't miss this opportunity to meet our other Director & Founder, Dave Sutton, at our booth as well. Let's connect and grow together. See you at #CanITCon #MSP #MSPMarketing #ITSupport #CyberSecurity #MSPEvent #Speaker

This is the week of Techital announcements... first we made the Inc 5000 list, and now we have a new website. Our new awesome website is ready and has been launched. Over the next weeks an months stay tuned as we add loads of custom content, blogs and video. Thank you to the amazing team at Wingman MSP Marketing for working on this with us, special shout out to Cally Booth and Mark Copeman You can find the new site at www.techital.com, let us know what you think

We are pleased to introduce you to one of the powerhouses behind our copywriting, Emily Holding! Emily is a skilled copywriter who brings creativity, precision and storytelling magic to every word she touches. Whether it’s creating compelling blogs, conversion-driven website copy, or developing insightful case studies, Emily has an incredible knack for delivering content that resonates with our clients and their prospects. Her work helps us amplify our clients’ voices, strengthen their messaging, and drive engagement – one expertly crafted word at a time. Thank you, Emily, for your dedication and the impact you make across our projects. Our clients are lucky to have you behind their content controls. #mspmarketing #meettheteam #itsupport #msps #cybersecurity

Telemarketing sometimes gets given a bad rep, but when done right, it can be a powerful tool for MSPs. It’s not about making random calls and asking if someone wants IT support – it’s about strategic, targeted outreach that reflects your MSP’s message. Successful telemarketing starts with identifying the right prospects. Instead of casting a wide net, focus on businesses that align with your services and could genuinely benefit from what you offer. Make sure your script resonates. Rather than launching straight into a sales pitch, open with a message that reflects the prospect’s needs and shows you understand their challenges. Remember, your goal is to start a conversation, not just sell a service. Finally, remember that telemarketing is part of a larger strategy. Each call should fit into broader plan of relationship-building and brand awareness. When done correctly, telemarketing isn’t just about finding clients – its about creating meaningful connections that last. #msps #mspmarketing #telemarketing #itsupport #itservices

Imagine boarding a plane without knowing the destination. You wouldn’t do it, because it’s a surefire way to end up somewhere you didn’t want to go. Some spontaneous people might find it fun, but it’s probably not the best way to go. The same principle applies to marketing—without a clear strategy with an end goal, your efforts can lead to wasted time, resources, and missed opportunities. A well-defined marketing plan acts as your flight path, ensuring every campaign, social post, blog, message and so on, are aligned with your business goals. It allows you to target the right audience, set measurable goals, and track progress effectively. Before you launch your next bit of marketing collateral, take the time to map out your strategy. Knowing exactly where you’re headed will not only save you from unnecessary turbulence but will also ensure a smooth journey toward achieving your business goals. #mspmarketing #cybersecurity #itsupport #itservices #msps

Eeeek - our new website is live! 🚀 Thanks to Cally Booth and all the team at Wingman who have worked on this project with us.

Are multiple calls to action cluttering your website? It's time to rethink your strategy! In our latest blog, we dive into why a single, human-centric call to action can make all the difference. Discover the power of connection and how focusing your message can drive real engagement and trust. Check out "Why One Call to Action on Your MSP's Website is the Right Approach" and learn how to make your website more effective today! Blog here: https://lnkd.in/epicQNyT #mspmarketing #msps #calltoaction #itsupport #humanconnection