YF

YF

Food and Beverage Services

London, London 24,880 followers

Unlocking growth through innovation in FMCG.

About us

Nowhere needs change more than the consumer goods industry, but nowhere is change harder. The products we consume every day have a profound impact on our health, wellbeing, and that of the world around us. However, what is accessible to the average consumer remains stuck in the past. YF is here to fix that. Our goal is to drive innovation in FMCG. We do this by working hand in hand with retailers and investors to make it easier for them to find and scale high potential brands. At the same time, we provide advisory and support services to brands to help them achieve their potential. Together, we believe this drives the flywheel of progress. Our solutions include: ✅ Supply Chain & Product services ✅ Sales & Commercial services ✅ HR & People services ✅ Recruitment services ✅ Finance & Investment services ✅ Buy-side Advisory ✅ Market Insight ✅ Product Discovery and Sourcing ✅ Innovation Advisory ✅ And more...

Website
https://weareyf.com/
Industry
Food and Beverage Services
Company size
11-50 employees
Headquarters
London, London
Type
Privately Held
Founded
2017
Specialties
Supply Chain & Logistics, People & Recruitment , Community, Business Operations, Investment & M&A, Product & Technical , Sales & Commercials, Growth, Innovation, FMCG, Retailers, Investors, and HR & People

Locations

  • Primary

    2.09 The Food Exchange New Covent Garden

    London, London SW8 5EL, GB

    Get directions

Employees at YF

Updates

  • View organization page for YF, graphic

    24,880 followers

    It might feel like everything is winding down. But here’s the thing... While the office might be quieter over Summer. The opportunity to make impactful decisions for your business is greater than ever. If you aim to strengthen your team in Q4, now is a great time to ramp up your hiring process. Here are some reasons why: 1️⃣  You can ensure new hires are ready to hit the ground running when the end-of-year push begins. 2️⃣ Even though it is holiday season, many candidates—especially fresh-faced graduates—are actively looking for opportunities. By recruiting now, you can tap into this motivated talent pool before the competition steps up in Q4. 3️⃣ It's a smart time to assess your team’s needs. Identify key roles and make strategic hires that will drive your success in the coming months. Don’t let the summer lull slow your momentum. Use it to prepare for a strong finish to the year.

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  • View organization page for YF, graphic

    24,880 followers

    As we approach Q4, it’s the perfect time to strengthen your team for the busy months ahead. Whether you are looking to: → Boost your marketing efforts → Streamline operations → Scale up your sales Look through our team's top 3 candidates this week. If you are hiring into these roles, reach out to the team to learn more about these exceptional candidates. Molly Edwards | Alec Farlow

  • View organization page for YF, graphic

    24,880 followers

    Successfully pitching to major retailers can be a big turning point for any high-growth FMCG brand. We've seen countless clients thrive by securing strong retail partnerships, opening doors to: 🚀 New opportunities 🚀 And new growth And with programmes like the Tesco Accelerator nearing their August deadlines, it is time for brands to prepare their pitches. If you're looking for advice on perfecting your pitch or application, flick through this post for our top 4 tips. With 20 years of experience, the YF team have seen firsthand how even the most innovative brands can miss the mark.

  • View organization page for YF, graphic

    24,880 followers

    Registration for YF OpsFest 2024 is now open 🎉 Powered by our great friends at Unleashed Software, OpsFest is a day filled with all things supply chain, including: → Insider strategies → Forward-thinking discussions → Unmatched networking opportunities All designed for operations professionals at challenger FMCG brands. If you are part of the YF Community, you can register today to secure your spot. For those outside the Community, any remaining tickets will be made available next month. https://lnkd.in/enNFR_ye Get in touch with the YF Ops team if you have any questions. Phil Peters | Alex Townson | Sophie Roberts | Tom Felice

    View profile for Phil Peters, graphic

    Driving Growth & Innovation in FMCG | Head of Supply Chain Services | Transforming Challenger Brands' Supply Chains

    It's the day you have all been waiting for... Registration for YF OpsFest 2024 is now OPEN. Powered by our great friends at Unleashed Software, OpsFest is the must-attend event for operations professionals at challenger FMCG brands, packed with insider strategies, bold discussions and unparalleled networking opportunities. It's happening on Tuesday 8 October at the stunning new home of Candy Kittens, right in the heart of London town. There may be sweets. We don't think it's fair for sales and marketing teams to have all the fun at their tradeshows and expos... If you are part of the YF Community, you can register today and guarantee your spot at this exclusive event. For those outside the Community, hang tight - any remaining tickets will be made available next month. Spaces are limited, so don't miss your chance to be part of something truly unique. We cannot wait to see you there - registration link in the comments. Theadora Alexander | Alex Townson | Sophie Roberts | Tom Felice

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  • View organization page for YF, graphic

    24,880 followers

    There comes a point in your brand’s life, where it is imperative that you are trained in Negotiation. Why? Because those opposite you are. This 2 day intensive training will ensure you can get the most business value out of every conversation. 📆 9th & 10th October 2024 🌍 In-person in Central London This includes: • Behaviours over feelings • Unlocking value and power • Getting comfortable being uncomfortable • The difference between selling and negotiation • Tactics to make the other party feel strong • How to take charge of the negotiation process • How to adjust your behaviour to different situations Secure your spot today: https://lnkd.in/eneS_fGf

  • View organization page for YF, graphic

    24,880 followers

    Make AI integration the norm, not the exception. Because when your operations excel, so does your business. What are you doing to embrace AI and make it work for you?

    View profile for Phil Peters, graphic

    Driving Growth & Innovation in FMCG | Head of Supply Chain Services | Transforming Challenger Brands' Supply Chains

    The impact of AI on operations. It should be as common as using a smartphone. Yet for many businesses, it's still uncharted territory. AI can transform how operations are managed. Even small AI implementations can boost efficiency. But it's more than just automation. It's about: → Predicting demand with greater accuracy. → Optimising supply chains in real-time. → Enhancing decision-making with data-driven insights. And here's the thing: Integrating AI isn't just about technology. It's also about strategy. When AI is used effectively: → Efficiency improves. → Costs decrease. → Customer satisfaction rises. A smart AI strategy is a competitive advantage. So, founders and leaders, here's your wake-up call: Make AI integration the norm, not the exception. Because when your operations excel, so does your business. ♻ Take your first step and work out how you can make AI work for you.

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  • View organization page for YF, graphic

    24,880 followers

    The YF Community is dedicated to providing fast-growth SMEs with a platform to rub shoulders with those who can really make a difference in FMCG. The opportunity to learn from brands who are facing the same challenges and get closer to relevant retailers or investors is invaluable. By joining the YF community, you can: → Attend insight focused events from industry leaders → Access our Founders & Leaders YF Whatsapp Group → Receive regular YF news and industry knowledge → Gain press opportunities with The Grocer → And so much more... If you would like to join our community of like-minded FMCG brands, visit the link to learn more. www.weareyf.com/community

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  • View organization page for YF, graphic

    24,880 followers

    "This is the most important partnership a brand has." We could not have said it better ourselves. The YF supply chain team have been helping Jenny and the Rubies In The Rubble team outsource their supply chain since January. This has involved (but not limited to): → Working on closer relationships with manufacturers → Improved forecasting through monthly S&OP meeting → Reviewing all raw material suppliers and logistics and working to find efficiencies And this week, the team got the chance to visit their supplier in Europe. Speaking with stakeholders face-to-face is invaluable for fast-growth SMEs looking to expand their operations outside the UK. Jenny and the team are a prime example of this in action and we cannot wait to see where this takes them. Read Jenny's Grocer article to learn the full story 👇 https://lnkd.in/eBqrEzTN

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