Elspeth Lynn
Unbound Founding Partner + CCO. Zig co-founder and co-CCO. Writer. Campaign 'AD of the Century'. Cannes Lion, D&AD, One Show, LIA, BIMA winner+Judge. Entrepreneur. Space Designer. Speaker. Mentor. Cold Water swimmer.
London, England, United Kingdom
3K followers
500+ connections
About
I believe in figuring out a brand purpose and the brand world where everything is integrated through a brand's point of view, strategy, design, art direction and language.
I’m interested in the way the brand looks sounds and feels like in any space it occupies, including the mind and heart.
And how digital, technology, social and media help us do ideas we couldn't have done before.
I believe data gives us truth, which can give us insight, which can lead to ideas;
and that our industry doesn’t use it as much as it should,
I believe in taking experience from above, below and through the line
to make sure modern, insightful, well-executed ideas are done for clients.
There is no ‘lesser’ channel for me.
I consider the film to be as important as the app, which is as important as the brand experience.
All customer touchpoints count, and need equal integrity of idea and execution.
And I believe an algorithm can be as interesting to work on, as an ad.
Activity
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Advice for young creatives: You laf*, but it’s not as simple as it seems. By the standards of many award shows out there, an ad that runs in the year…
Advice for young creatives: You laf*, but it’s not as simple as it seems. By the standards of many award shows out there, an ad that runs in the year…
Liked by Elspeth Lynn
Experience
Education
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McMaster University
B.A. Art + Art History
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Also attended Ontario College of Art and Design '87-'90
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More activity by Elspeth
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THREE YEARS OF 'THE CREATIVE NUDGE' It's hard to believe but my socials tell me it's been three years since 'The Creative Nudge' hit the shelves…
THREE YEARS OF 'THE CREATIVE NUDGE' It's hard to believe but my socials tell me it's been three years since 'The Creative Nudge' hit the shelves…
Liked by Elspeth Lynn
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What a great project, and what a dream team 🕊️🎉 Congratulations to everyone who was a part of bringing this to life.
What a great project, and what a dream team 🕊️🎉 Congratulations to everyone who was a part of bringing this to life.
Liked by Elspeth Lynn
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These Olympic Games have come at a time when the world needs to feel unity above all else. It gives me so much joy seeing my kids off their phones…
These Olympic Games have come at a time when the world needs to feel unity above all else. It gives me so much joy seeing my kids off their phones…
Liked by Elspeth Lynn
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My episode with Aaron Starkman set a new high-listener mark. In the first five days, it beat the previous downloads set by my interview with Malcolm…
My episode with Aaron Starkman set a new high-listener mark. In the first five days, it beat the previous downloads set by my interview with Malcolm…
Liked by Elspeth Lynn
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I am lucky to have spent some time this week in #Paris, and needless to say, in my eyes the Games is still the greatest show on earth. 😎 As…
I am lucky to have spent some time this week in #Paris, and needless to say, in my eyes the Games is still the greatest show on earth. 😎 As…
Liked by Elspeth Lynn
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https://lnkd.in/exhBmpyn
https://lnkd.in/exhBmpyn
Liked by Elspeth Lynn
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Wow. Who’d have thunk it. 5 years ago today, UNKNOWN started with a simple idea and a £13K credit card limit. Today, we're proud to have…
Wow. Who’d have thunk it. 5 years ago today, UNKNOWN started with a simple idea and a £13K credit card limit. Today, we're proud to have…
Liked by Elspeth Lynn
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You won’t find a cooler picture from any Olympics. 8 frames from 8 lanes in the 100m Final last night. Sport is untouchable. Credit: Hector…
You won’t find a cooler picture from any Olympics. 8 frames from 8 lanes in the 100m Final last night. Sport is untouchable. Credit: Hector…
Liked by Elspeth Lynn
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I really do admire IKEA's long-term commitment to lowering prices, and the fact that "Start the Car" is as relevant then, as it is now! After 20…
I really do admire IKEA's long-term commitment to lowering prices, and the fact that "Start the Car" is as relevant then, as it is now! After 20…
Liked by Elspeth Lynn
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I’ve never spoken about my challenging childhood and my own mental health journey so publicly before. Thank you Tony Chapman for asking great…
I’ve never spoken about my challenging childhood and my own mental health journey so publicly before. Thank you Tony Chapman for asking great…
Liked by Elspeth Lynn
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Ever wondered what drives Debbi Vandeven, VML’s Chief Creative Officer? Her #MuseByClio interview reveals her core strengths and her passion for…
Ever wondered what drives Debbi Vandeven, VML’s Chief Creative Officer? Her #MuseByClio interview reveals her core strengths and her passion for…
Liked by Elspeth Lynn
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