About
With over 10 years of experience in tech marketing, I currently lead and own the…
Articles by Ina
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More than Tech: Why you need content and community for FinTech success
More than Tech: Why you need content and community for FinTech success
By Ina Yulo Stuve
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Live in September: BrightTALK's Digital Banking Summit
Live in September: BrightTALK's Digital Banking Summit
By Ina Yulo Stuve
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BrightTALK's first Fintech summit goes live tomorrow!
BrightTALK's first Fintech summit goes live tomorrow!
By Ina Yulo Stuve
Contributions
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How can Twitter threads help you tell a compelling brand story?
Use the search field or hashtags to discover topics that you have an expertise in. You'll only be able to speak confidently about something if you have the lived experience and data to back up your opinions. On Twitter, people are looking for personal opinions but earning trust comes with time. Use Twitter threads to take your audience on a journey and help them see why you are a thought leader in a particular space.
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What are the steps to becoming a marketing manager?
Test and iterate. Marketing managers need to set clear goals for all campaigns so that you can test different channels and find out what works best. By setting goals from the beginning, you'll be able to measure the success of a campaign or channel in a straightforward way and can report back to the business on what works and what doesn't. This helps you stay innovative whilst making data-driven decisions.
Activity
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Learn how Pinterest is able to reduce their compute resources, lower their carbon emissions, and reduce their workloads costs by using AWS…
Learn how Pinterest is able to reduce their compute resources, lower their carbon emissions, and reduce their workloads costs by using AWS…
Liked by Ina Yulo Stuve
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My vision board at the beginning of the year had mostly career development points to it, with two exceptions. Start running again - and start…
My vision board at the beginning of the year had mostly career development points to it, with two exceptions. Start running again - and start…
Liked by Ina Yulo Stuve
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I am really happy to start with the Video Games Growth Programme (Accelerator) by Ukie in partnership with Tencent. 🤜 🏔 🤛…
I am really happy to start with the Video Games Growth Programme (Accelerator) by Ukie in partnership with Tencent. 🤜 🏔 🤛…
Liked by Ina Yulo Stuve
Experience
Education
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Activities and Societies: Ateneo Softball Varsity, Ateneo Association of Communication Members, Asia-Pacific team in Big League Softball World Series, Manila team in South East Asian Youth Baseball and Softball Tournament, Collegiate Society of Advertising, Ateneo Student Exchange Council
• Graduated Cum Laude (top 10% of class)
• Valedictorian Candidate
• Minor in Hispanic Studies
• Finalist for European Studies Program Award
• Finalist for Ambrosio Padilla Award for students who excel in athletics and academics
• Captain of Ateneo Softball Varsity
• Dean's List -
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Projects
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Communication Effectiveness of Virgin Atlantic campaign
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Prepared and presented an analysis of a case study on the Communication Effectiveness of a Virgin Atlantic campaign. Communication strategies had to be proposed as solutions based on research gathered such as market data, product information and consumer data.
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Walt Disney Corporation Brand Audit
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Working as part of a team, we made an in-depth analysis of the Walt Disney Corporation. After, we presented strategic recommendations in order to strengthen the company's brand equity. For this project, my team won the award for Best Presentation.
Honors & Awards
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WeAreTheCity Rising Star Winner 2018
WeAreTheCity
The Rising Star awards were introduced to showcase the UK pipeline of female talent below management and to create female 100 role models across different industries and professions.
The awards were entered by 1,250 individuals were judged by a panel of 54 independent judges with over 35,000 public votes received. The awards were kindly sponsored by The Times & The Sunday Times and supported by 3M, Accenture, Aon, Barclays, Bloomberg, Cancer Research UK, CMI Women, Edit Development…The Rising Star awards were introduced to showcase the UK pipeline of female talent below management and to create female 100 role models across different industries and professions.
The awards were entered by 1,250 individuals were judged by a panel of 54 independent judges with over 35,000 public votes received. The awards were kindly sponsored by The Times & The Sunday Times and supported by 3M, Accenture, Aon, Barclays, Bloomberg, Cancer Research UK, CMI Women, Edit Development, EPAA, Jessica Huie Public Relations (JHPR), Jobbio, Kier, Lloyds Banking Group, Lloyd’s, Northern Trust, PedalSure, Reed Smith, Royal Navy, SAGE and Sodexo. -
Women in FinTech Powerlist 2016, 2017, 2018
Innovate Finance
The list celebrates the contribution of female talent that increasingly plays a crucial role in the development of the FinTech sector.
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Cum Laude
Ateneo de Manila University
top 10% of graduating class
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Director's List
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Top 2% of applicants of the Ateneo College Entrance Test, 2007
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Best Speaker
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Awarded Best Speaker at European Diplomacy final conference which was staged in a Model United Nations (MUN) fashion
Languages
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English
Native or bilingual proficiency
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Filipino
Native or bilingual proficiency
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Spanish
Professional working proficiency
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Norwegian
Elementary proficiency
Recommendations received
9 people have recommended Ina
Join now to viewMore activity by Ina
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Proud tonight to be keynote for the UKI AWS She Builds kick-off, a tailored mentorship programme with one purpose - to accelerate diversity in tech!…
Proud tonight to be keynote for the UKI AWS She Builds kick-off, a tailored mentorship programme with one purpose - to accelerate diversity in tech!…
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Exactly five years ago, I was selected for the UK’s Chevening Awards to study Innovation, Technology, and the Law at the The University of Edinburgh.…
Exactly five years ago, I was selected for the UK’s Chevening Awards to study Innovation, Technology, and the Law at the The University of Edinburgh.…
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Selling out quicker than any Oasis event, it was a pleasure to host yesterday’s AI startup demo day. Over 120 engineers, founders, and investors…
Selling out quicker than any Oasis event, it was a pleasure to host yesterday’s AI startup demo day. Over 120 engineers, founders, and investors…
Liked by Ina Yulo Stuve
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Love this customer story highlighting our work alongside Amazon Web Services (AWS) and Amazon Connect
Love this customer story highlighting our work alongside Amazon Web Services (AWS) and Amazon Connect
Liked by Ina Yulo Stuve
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Tonight's LONDON BIO celebrates one year since I co-founded this community and event series - I am looking forward to hosting it once again and…
Tonight's LONDON BIO celebrates one year since I co-founded this community and event series - I am looking forward to hosting it once again and…
Liked by Ina Yulo Stuve
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Thrilled to share that my dear friend Bailey wrote a wonderful children’s book during her maternity leave! 📚✨ A beautiful example of how creativity…
Thrilled to share that my dear friend Bailey wrote a wonderful children’s book during her maternity leave! 📚✨ A beautiful example of how creativity…
Liked by Ina Yulo Stuve
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Have you heard about the Great Retention?? During Covid, there was a lot about the Great Resignation - TL;DR there were people shortages, a lot of…
Have you heard about the Great Retention?? During Covid, there was a lot about the Great Resignation - TL;DR there were people shortages, a lot of…
Liked by Ina Yulo Stuve
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Utterly delighted to see this awesome customer Zilch reaching profitability. Incredible performance on revenue…what a customer, what a team and…
Utterly delighted to see this awesome customer Zilch reaching profitability. Incredible performance on revenue…what a customer, what a team and…
Liked by Ina Yulo Stuve
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😰 Would you turn up at someones office unannounced? Hats off to the hustle of Safwaan M. 👏 Safwaan just graduated from Salford uni and saw that…
😰 Would you turn up at someones office unannounced? Hats off to the hustle of Safwaan M. 👏 Safwaan just graduated from Salford uni and saw that…
Liked by Ina Yulo Stuve
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