“Kit delivered a series of briefing workshops at BBC Studios for our marketing and in-house creative teams in May. I would thoroughly recommend these sessions, as they're a great mix of theory, case studies and practical exercises on how to brief a creative team in an inspiring way. The training was incredibly engaging, for both junior and senior members of the team. We have actively been applying the learnings. In fact, we reworked our whole briefing template following this training! Kit's delivery was inspiring and engaging, and she kept her audience interested throughout. This was no mean feat when ours was a hybrid session, with some participants based halfway across the world and on a screen. On a personal note, this was the best briefing training I’ve had in my 10+ year marketing career!”
About
I’m interested in making positive change happen.
I'm proud to be CSO at The Gate London, which is a beautiful turnaround story. Together with my brilliant partners, we've taken it from 147 to 34 in the Top 100 Agencies, with a unique and vibrant "Walk Through Walls" culture that is a strategic and creative force to be reckoned with right across the customer journey.
Recognition for my time at The Gate includes Campaign's Global Strategic Planner Of The Year; 3 APG Creative Strategy Golds; a D&AD Yellow Pencil; a Gold Cannes Lion; the TFL Diversity in Advertising Award; Oystercatchers Small Agency of The Year, The Drum's Strategy Team of the Year, a Gold Effie for Long Term Effectiveness; and The Marketing Society's Most Effective Use of Data and Insight Award three times in a row.
My other change agent role is educator and mentor. I design and deliver training and interactive talks for the likes of SXSW; D&AD; the APG and the IPA, and for agencies and brands worldwide. I love teaching, and am constantly inspired by the incredible creativity people can achieve when given the right tools and the correct inspiration/perspiration cocktail.
I have mentored for many organisations including the IPA, Creative Equals and Bloom and have judged at D&AD; the Effies, Gerety and Creative Circle.
Activity
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James Denman is one of the most astute commentators about fashion and culture today. His writing is the very definition of insight - something you…
James Denman is one of the most astute commentators about fashion and culture today. His writing is the very definition of insight - something you…
Liked by Kit Altin
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When your work is in an exhibition dedicated to saving lives for 200 years 💙 Alice Hooper-Scott and I co-founded an agency within the Leo Burnett…
When your work is in an exhibition dedicated to saving lives for 200 years 💙 Alice Hooper-Scott and I co-founded an agency within the Leo Burnett…
Shared by Kit Altin
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Well said Gregory Jones - absolutely delighted about this and rather proud 😎
Well said Gregory Jones - absolutely delighted about this and rather proud 😎
Liked by Kit Altin
Experience
Volunteer Experience
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Trustee
Awamu
- 3 years 4 months
Economic Empowerment
Awamu is a pioneering charity with a unique model of community empowerment. We work with determined women in the worst urban slums of Kampala, Uganda, to create long-lasting, sustainable change in the lives of women and children.
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Co-Founder
The Picture House
- Present 8 years
Civil Rights and Social Action
Co-founder of a community cinema, offering a programme of film events throughout the year, along with food, drink and specially themed decor, all at very accessible prices. The cinema has achieved its aim which was to be a valuable community resource, bringing different generations together and connecting people who would otherwise be isolated. It raises significant funds which are reinvested into the local community. I manage the programming, decor, advertising, set-up and work in the kitchen.
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Consultant
Resa Living
- 3 years
Economic Empowerment
Consultant on a new brand: Resa Living. I advise on all aspects of brand design and development from the brand's creation to its continued growth. Resa Living is a lifestyle brand based on a balance between beautiful design; quality, sustainable materials and economically empowered people, especially women. It is dedicated to contributing to the UN's Sustainable Development Goals for 2030, working on 7 key areas as part of the business model, from gender equality to responsible consumption and…
Consultant on a new brand: Resa Living. I advise on all aspects of brand design and development from the brand's creation to its continued growth. Resa Living is a lifestyle brand based on a balance between beautiful design; quality, sustainable materials and economically empowered people, especially women. It is dedicated to contributing to the UN's Sustainable Development Goals for 2030, working on 7 key areas as part of the business model, from gender equality to responsible consumption and production.
https://resaliving.com/pages/about-us -
Marketing consultant
ABC Trust
- 1 year
Children
2009 - 2010: Consultant for ABC Trust on strategy and marketing of Festinho, a boutique music festival run entirely by volunteers to raise money for Brazilian street children.
Courses
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IPA 4
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IPA Business Leadership
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Honors & Awards
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Future Impact Pencil
D&AD
https://designcollector.net/public/a-colourful-life
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Best Small Agency Of The Year
Oystercatchers
Judges said: “Ballsy. Culture is strong; loved the idea of sending staff home energised and ready for the weekend. All the judges decided they wanted to work here. Highly creative and innovative. Expect something spectacular to follow.”
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Gold Award For Effectiveness
MAA "Do Different" Awards
Best effectiveness for NSPCC Alfie the Astronaut campaign.
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Gold Award for Brand Strategy
MAA "Do Different" Awards
Best brand strategy for NSPCC Alfie the Astronaut campaign.
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Gold Award For Effectiveness, Effie Awards 2016
Effies
Gold Effie for NSPCC campaign "Flaw In The Law". One of only 13 finalists in the UK and one of only 4 Golds awarded.
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Gold Award for Brand Strategy
MAA Awards
Best Brand Strategy for NSPCC Share Aware
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Gold Award for Effectiveness
MAA Awards
Best Effectiveness Award for "Suffocation" campaign for Karma Nirvana
http://www.adweek.com/adfreak/leo-burnett-designed-shocking-cover-cosmopolitan-protest-honor-killings-162355 -
Direct Agency of the Year
Campaign Big Awards
Direct Agency of the Year for Leo Burnett in recognition of Change's NSPCC campaigns and the #RememberShafilea campaign for Karma Nirvana. #RememberShafilea continued its winning streak as it was awarded Gold in the Charity Digital Single category.
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Winner, Not For Profit Category, Marketing Society Awards For Excellence
Marketing Society Awards For Excellence
Best Campaign for NSPCC "Flaw In The Law"
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D&AD Yellow Pencil
D&AD
https://www.dandad.org/awards/professional/2015/graphic-design/24609/suffocation/
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Richard T O'Reilly Award for Outstanding Public Service
ANDY Awards
Richard T. O’Reilly Award for Outstanding Public Service for the ‘Suffocation’ campaign for the Karma Nirvana charity.
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Women of Tomorrow
IPA
Nicola Mendelsohn, VP Facebeook EMEA: “Kit is an incredible self-starter, she’s had the most extraordinary career path which shows you you don’t have the follow the conventions that a lot of people do in the industry. She’s got her eye very clearly on the future, and the work that she’s doing, especially the pioneering work in setting up Change, really makes her a standout.”
Karen Blackett, Co-Chairwoman of Judges: “These Women of Tomorrow are clearly women who are excelling at their…Nicola Mendelsohn, VP Facebeook EMEA: “Kit is an incredible self-starter, she’s had the most extraordinary career path which shows you you don’t have the follow the conventions that a lot of people do in the industry. She’s got her eye very clearly on the future, and the work that she’s doing, especially the pioneering work in setting up Change, really makes her a standout.”
Karen Blackett, Co-Chairwoman of Judges: “These Women of Tomorrow are clearly women who are excelling at their careers, but what sets them apart and makes them our future leaders is their ability to use their energy and passions to make a difference, pioneer and break new grounds. Confident, smart, innovative and crucially likeable women who are fabulous ambassadors for our industry. Our future is bright!”
Says Maisie McCabe, News Editor, Campaign and Co-Chairwoman of Judges: “All the women who we interviewed for this initiative were already doing great things in their current role. However, this year’s ten winners demonstrated that they have the drive, ambition and confidence to not only become one of the next generation of leaders but also to determine the shape of the industry in the future. I look forward to following all their successful careers for years to come.” -
Grand Prix
DMA
https://www.campaignlive.co.uk/article/why-leo-burnett-won-dma-grand-prix/1325306
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Winner, Marketing Communications Category, Marketing Society Awards for Excellence
Marketing Society Awards for Excellence
Best campaign for "We All Make The Games", the Olympics campaign for McDonald's
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Agency of the Year
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IPM Agency Of The Year for Change for the RNLI Respect The Water campaign
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Grand Prix
IPM Awards
Grand Prix for RNLI Respect The Water campaign
Languages
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French
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German
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Italian
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Spanish
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Recommendations received
6 people have recommended Kit
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