About
People who work with me describe me as inspirational, enthusiastic, energetic, down to…
Articles by Lorna
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Priming the Human Search Engine - a framework for building distinctive assets
Priming the Human Search Engine - a framework for building distinctive assets
By Lorna Hawtin
Activity
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Spending time in the mountains has always been important to me. The good and bad days have helped shape me as a person, given me perspective and…
Spending time in the mountains has always been important to me. The good and bad days have helped shape me as a person, given me perspective and…
Liked by Lorna Hawtin
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If your agency is transitioning from selling billable hours to productizing your firm's value, you'll need new metrics to steer your work culture...…
If your agency is transitioning from selling billable hours to productizing your firm's value, you'll need new metrics to steer your work culture...…
Liked by Lorna Hawtin
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Can't believe I get to do this 🚀. 26 Pirates, 13 Countries, 6 Disciplines, is the recipe that made up another career-defining season TBWA\GLP's…
Can't believe I get to do this 🚀. 26 Pirates, 13 Countries, 6 Disciplines, is the recipe that made up another career-defining season TBWA\GLP's…
Liked by Lorna Hawtin
Experience
Education
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University of Oxford
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Activities and Societies: Welfare Officer. Student Council. Theatre productions.
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Activities and Societies: Talent Management Creative leadership Business strategy Economics Accounting and business valuation Innovation Organisational energy Leadership communication Talent management and the creative career Financial Planning and Budgeting
Winner of the inaugural Sir John Hegarty Scholarship and Michael Conrad Award for most Outstanding Thesis.
My thesis centered on Introversion, leadership and creativity.
Essentially it explored the Extravert Ideal and whether introversion is a disadvantage in today's workplace. I wanted to know whether culture-changing creative ideas were being ignored because they're originated by introverts and what we might do as leaders and individuals to unlock the creative potential of the…Winner of the inaugural Sir John Hegarty Scholarship and Michael Conrad Award for most Outstanding Thesis.
My thesis centered on Introversion, leadership and creativity.
Essentially it explored the Extravert Ideal and whether introversion is a disadvantage in today's workplace. I wanted to know whether culture-changing creative ideas were being ignored because they're originated by introverts and what we might do as leaders and individuals to unlock the creative potential of the introvert mind. -
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Head of house. Theatre production.
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Applied suicide intervention skills training
Licenses & Certifications
Volunteer Experience
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Dog Walker
MANCHESTER AND DISTRICT HOME FOR LOST DOGS LIMITED
Animal Welfare
Taking out dogs for a few moments of precious freedom
Publications
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Marketing Effectiveness in the digital age
Thinkbox / Google
Panel discussion chaired by Mark Earls discussing the outcomes and out-takes from Binet and Field's latest dive into the IPA databank looking at marketing effectiveness in the digital age. An event held as part of the IPA's EffWeek and staged in partnership with Google and Thinkbox
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Unpicking the extravert ideal in Adland
Berlin School EMBA Thesis
Does a culture of charisma and collaboration impede the value creation potential of introverts in the UK's creative industries?
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Forbes, Campaign, Adworks, Admap, IPA, Manchester Evening News
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Courses
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Accounting and business valuation
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Business strategy
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Creative leadership
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Economics
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Financial Planning and Budgeting
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Google Brand solutions masterclass
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Innovation
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Leadership communication
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Organisational energy
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Suicide prevention
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Talent Management
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Talent management and the creative career
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Honors & Awards
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Sir John Hegarty Scholdarship to the Berlin School of Creative Leadership
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Languages
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Get along french
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Organizations
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IPA
Member of the Effectiveness Leadership Group
Recommendations received
9 people have recommended Lorna
Join now to viewMore activity by Lorna
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Let's take a moment to say a huge congratulations to our Founder and ECD Trevor Robinson OBE Robinson who received an honourary fellowship from…
Let's take a moment to say a huge congratulations to our Founder and ECD Trevor Robinson OBE Robinson who received an honourary fellowship from…
Liked by Lorna Hawtin
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