About
I love meeting entrepreneurs and helping them build bigger, better and more sustainable…
Articles by Neil
Contributions
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How can you use content marketing to build a loyal following?
We are overloaded with information and inputs. Thus, short and sharp insights that can cut through the noise and help navigate an audience's attention to content they might find genuinely useful, creates value and earns a following. Consistency is key: both in terms of frequency of posts (out of sight, out of mind) but also relevance. We have all see 'experts' and celebrities berated when they sway 'off topic' and come out of their lane. Hence some folks have two X accounts - one for posting work-related content and another private account for moaning that their bins weren't collected :).
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How can you stay focused and calm in a business strategy interview?
Preparation is important but you can't prepare for every question / scenario in advance and reel off perfectly scripted answers, even if you have a photographic memory. It's important to be able to develop a framework so you can respond thoughfully when you're thrown a curve-ball. I find contemplating what those difficult questions may be and covering uncomfortable topics in advance, helpful. Getting fresh eyes and outside perspectives from those with unbiased views of the content is useful. Others find (multiple) rehearsals and/or drafting detailed memos useful too. I also agree with Carl Davies about the dangers of throwing around terminology and buzz words or even name-dropping, unless you can back it all up. Prepare to be challenged!
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You're starting a consulting business. What tools should you use to create a winning business strategy?
I was taught SWOT analysis at a young age at school and today it remains the first place I start when assessing a new problem. What are my strengths, where do I need help, what's the prize and what could detail my plans. I find it a useful framework to revisit from time-to-time too.
Activity
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I’m glad Man U are not in the fund management business. #BuyLowSellHigh Happy September! Good luck to all the kids going back to school. I hope you…
I’m glad Man U are not in the fund management business. #BuyLowSellHigh Happy September! Good luck to all the kids going back to school. I hope you…
Shared by Neil Shah
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Great profile on the front page of The Sunday Times business section today on our Harry Potter launch. I had a great chat with Oliver Gill who wrote…
Great profile on the front page of The Sunday Times business section today on our Harry Potter launch. I had a great chat with Oliver Gill who wrote…
Liked by Neil Shah
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I have been fortunate enough to invest in 13 unicorn founders over the last 10 years and 12 shared one core trait: They excelled at video games in…
I have been fortunate enough to invest in 13 unicorn founders over the last 10 years and 12 shared one core trait: They excelled at video games in…
Liked by Neil Shah
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Continuing to feel incredibly sad about Mike Lynch - such a tragedy. I first got to know Mike back in 2010 - I was working in No10, and one of the…
Continuing to feel incredibly sad about Mike Lynch - such a tragedy. I first got to know Mike back in 2010 - I was working in No10, and one of the…
Liked by Neil Shah
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Creating lasting memories with my 13-year old son last week as we crossed England from coast-to-coast, walking the best parts of Hadrian’s Wall. A…
Creating lasting memories with my 13-year old son last week as we crossed England from coast-to-coast, walking the best parts of Hadrian’s Wall. A…
Liked by Neil Shah
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People don't like it when I say this... but ideas are easy. That's the reason I give away so much value online for free. You don't charge for…
People don't like it when I say this... but ideas are easy. That's the reason I give away so much value online for free. You don't charge for…
Liked by Neil Shah
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EE Times | Electronic Engineering Times London bureau editorial meeting, as I head of to India for Bangalore and Delhi for Semicon India and Sally…
EE Times | Electronic Engineering Times London bureau editorial meeting, as I head of to India for Bangalore and Delhi for Semicon India and Sally…
Liked by Neil Shah
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I am thrilled to step into the role of CEO at Zevo! A huge thank you to our board – Richard Murphy, Bill Donoghue, and ScaleUp Capital for your…
I am thrilled to step into the role of CEO at Zevo! A huge thank you to our board – Richard Murphy, Bill Donoghue, and ScaleUp Capital for your…
Liked by Neil Shah
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This is why I love my job. Being able to improve financial literacy and be a source of inspiration to younger generations is a privilege; and I am…
This is why I love my job. Being able to improve financial literacy and be a source of inspiration to younger generations is a privilege; and I am…
Liked by Neil Shah
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