Nicole Nason

Nicole Nason

CEO/COO/Fitness Industry Veteran with over 20+ years of international leadership, operations and growth experience. Passionate about supporting public and private entities in reducing their carbon footprint.

United Kingdom
1K followers 500+ connections

About

Nicole is a fitness industry veteran with more than 20 years of experience leading franchise development, operations, and growth across 27 global territories. Beginning her career in the USA, she has spent the better part of the last decade overseas including three years in Saudi Arabia and Egypt. Inclusive of her passion for operational excellence, Nicole is eager to solve our global climate crisis by facilitating solutions in combination with a real time methods of implementation to create more sustainable, healthier buildings.

In addition, Nicole spent nine months working alongside Therabody, the worlds leader in recovery technology, to create and deliver their pre and post ride Theragun equestrian protocol (which can be found in the Therabody app). She is also the Co-Founder of Team Eques which has created four fitness programs for equestrians available via a mobile app and approved by NASM.

In her time away from work, you will find Nicole with her young family, riding horses or exercising.

Activity

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Experience

  • VP of Government and Commercial Development

    The Aerem Group

    - Present 2 years 1 month

    London, England, United Kingdom

    Focused on helping governments and militaries around the world improve well being and building security through sustainable technology.

  • Team Eques

    Team Eques

    4 years 5 months

    • Chief Executive Officer

      Team Eques

      - Present 4 years 5 months

      United Kingdom

      I am thrilled to bring my last two decades of fitness industry experience to Equestrian Athletes.

    • Chief Executive Officer

      Team Eques

      - Present 4 years 5 months

  • Connected Innovations Graphic

    Senior Consultant

    Connected Innovations

    - 4 months

  • Gold's Gym

    Gold's Gym

    4 years 4 months

    • Gold's Gym Graphic

      Director of International Franchise Operations

      Gold's Gym

      - 4 years 1 month

      London, England, United Kingdom

    • Gold's Gym Graphic

      Senior Manager of International Franchise Operations

      Gold's Gym

      - 4 months

      London, United Kingdom

  • Chief Operating Officer

    Gold's Gym Egypt

    - 1 year 5 months

    Cairo Governorate, Egypt

  • Gold's Gym Arabia Graphic

    Chief Operating Officer

    Gold's Gym Arabia

    - 8 months

    Jeddah, Saudi Arabia

    Responsible for all aspects of club operations, policies, procedures, and financial targets for five female facilities. Effectively implemented fundamental Gold’s Gym International operating policies and reporting. Increased revenues a combined total of 64% across all female facilities in under six months, breaking the highest sales record in company history in September 2014. Developed an annual marketing strategy and budget reflective of the GGI recommended annual calendar, based on KSA…

    Responsible for all aspects of club operations, policies, procedures, and financial targets for five female facilities. Effectively implemented fundamental Gold’s Gym International operating policies and reporting. Increased revenues a combined total of 64% across all female facilities in under six months, breaking the highest sales record in company history in September 2014. Developed an annual marketing strategy and budget reflective of the GGI recommended annual calendar, based on KSA appropriate concepts and in correlation with religious and local law. Assisted in increasing and developing staffing needs throughout all departments and managerial roles. Provided weekly management training and monthly staff training for all five facilities. Successfully implemented a proper operating budget with departmental targets as approved by CEO, CFO, and Risk Officer. Provided consultation for potential development of female sub franchises in additional regions in KSA.

  • Owner

    Your PR Pro

    - 3 years 4 months

    Launched Your PR Pro in January of 2011. Your PR Pro provides Marketing, Business Development and Public Relations consultation services for individuals and businesses. Primarily serving the fitness, health care, financial/mortgage, and non profit industry. Notable events include the 2010 Habitat for Humanity “Raise the Roof” Fundraiser with Hall of Fame Football Player, Terry Bradshaw, and the 2012 and 2013 International Tour of the Gila Bicycle Race (the only International Non Profit…

    Launched Your PR Pro in January of 2011. Your PR Pro provides Marketing, Business Development and Public Relations consultation services for individuals and businesses. Primarily serving the fitness, health care, financial/mortgage, and non profit industry. Notable events include the 2010 Habitat for Humanity “Raise the Roof” Fundraiser with Hall of Fame Football Player, Terry Bradshaw, and the 2012 and 2013 International Tour of the Gila Bicycle Race (the only International Non Profit Cycling competition in the US).

  • Business Development Manager

    The Legacy Group

    - 1 year 3 months

    Bellevue, WA

    After serving as an independent contractor for two years, The Legacy Group requested the strategies developed by Your PR Pro be implemented company wide. These strategies were utilized in all branches across the US to organize all marketing, public relations, and business development efforts. Ensuring quality and increasing the loan production volume for individual loan officers.

Licenses & Certifications

  • Economic Development - WNMU

    Western New Mexico University

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