About
I help businesses grow:
👉🏽 Performance Marketing Expert: Growth Strategy…
Articles by Stefan
-
We should be talking about how much an office is worth, not how much it costs.
We should be talking about how much an office is worth, not how much it costs.
By Stefan Bardega
-
What makes a successful marketing freelancer ?
What makes a successful marketing freelancer ?
By Stefan Bardega
-
Slow hiring in the marketing industry costs UK businesses £1.4 bn revenue p.a
Slow hiring in the marketing industry costs UK businesses £1.4 bn revenue p.a
By Stefan Bardega
Contributions
-
What are the most effective strategies for marketing AI software products and services?
In my experience taking a data driven approach to audience sizing helps mitigate (if not eliminate) the risk. Understanding how big your TAM (total addressable market) is enables you to calculate potential share of that market you want to take. When launching a new product it is generally sensible to aim for single digital share of TAM. So if the audience you have identified is 100m keep your target at a realistic 1-10m. This in turn enables you to calculate commercial feasibility of success. And that, is where the hard work starts.
Activity
-
Another win for The Athletic with 2024’s summer of sport. With new sports seasons just beginning, we have all the news, in-depth analysis and all…
Another win for The Athletic with 2024’s summer of sport. With new sports seasons just beginning, we have all the news, in-depth analysis and all…
Liked by Stefan Bardega
-
I’m excited to join the panel of judges for this year’s Oystercatcher Agency Awards. Looking forward to seeing all the great Agency entries…
I’m excited to join the panel of judges for this year’s Oystercatcher Agency Awards. Looking forward to seeing all the great Agency entries…
Liked by Stefan Bardega
-
Thanks for all the support over the years Good Growth its always a pleasure and so exciting to watch our growth story unfold!
Thanks for all the support over the years Good Growth its always a pleasure and so exciting to watch our growth story unfold!
Liked by Stefan Bardega
Experience
-
-
-
-
-
-
-
-
-
-
-
More activity by Stefan
-
An important message for 15-year-old me panicking on GCSE results day... “It’s better to be successful at life than successful at school, because…
An important message for 15-year-old me panicking on GCSE results day... “It’s better to be successful at life than successful at school, because…
Liked by Stefan Bardega
-
Evening all, We are looking for a Head of Marketing, ideally someone that has been involved in a start up and the launch of an app, need someone to…
Evening all, We are looking for a Head of Marketing, ideally someone that has been involved in a start up and the launch of an app, need someone to…
Liked by Stefan Bardega
-
Lime to the Lime!!!! 🚲🍋🟩 Nando's UK & IRE have brought back their iconic mango & lime spice, and to celebrate they have teamed up with Lime to…
Lime to the Lime!!!! 🚲🍋🟩 Nando's UK & IRE have brought back their iconic mango & lime spice, and to celebrate they have teamed up with Lime to…
Liked by Stefan Bardega
-
There’s nothing more beautiful than creations born out of passion and effort. — We are thrilled to be working on something special with the…
There’s nothing more beautiful than creations born out of passion and effort. — We are thrilled to be working on something special with the…
Liked by Stefan Bardega
-
In most industries you could just switch ad spend if you weren't happy with the response to a problem but in paid search..... 🤷♂️ As most people…
In most industries you could just switch ad spend if you weren't happy with the response to a problem but in paid search..... 🤷♂️ As most people…
Liked by Stefan Bardega
-
Hyde London City Hotel to open in September Ennismore’s Hyde Hotels brand is debuting in London this September. Hyde London City Hotel will open…
Hyde London City Hotel to open in September Ennismore’s Hyde Hotels brand is debuting in London this September. Hyde London City Hotel will open…
Liked by Stefan Bardega
-
Morning all - as some of you know I am dyslexic and have had to deal with the positives and negatives of this throughout my life. When I was at…
Morning all - as some of you know I am dyslexic and have had to deal with the positives and negatives of this throughout my life. When I was at…
Liked by Stefan Bardega
-
Whilst on a recent business trip to New York, my first to this city, I took the opportunity to see one of the well known symbols that represents the…
Whilst on a recent business trip to New York, my first to this city, I took the opportunity to see one of the well known symbols that represents the…
Liked by Stefan Bardega
-
Happy First Birthday Dis-loyalty! 🎉 Here’s to one year of beating boring by breaking free from routine and rewarding members for exploring new…
Happy First Birthday Dis-loyalty! 🎉 Here’s to one year of beating boring by breaking free from routine and rewarding members for exploring new…
Liked by Stefan Bardega
-
At least once a week, I get asked, "What is it like to work at Kohler Co.?" Last week, someone celebrated 50 years of Kohler employment. 90 people…
At least once a week, I get asked, "What is it like to work at Kohler Co.?" Last week, someone celebrated 50 years of Kohler employment. 90 people…
Liked by Stefan Bardega
-
Graham Thorpe’s passing has really hit me. ‘Thorpey’ was a hero of mine growing up; taking it to the Aussies time after time in a long suffering…
Graham Thorpe’s passing has really hit me. ‘Thorpey’ was a hero of mine growing up; taking it to the Aussies time after time in a long suffering…
Liked by Stefan Bardega
-
Do you love drinking wine but find buying wine confusing? Corkable helps you navigate the intimidating wall of bottles you face every time walk…
Do you love drinking wine but find buying wine confusing? Corkable helps you navigate the intimidating wall of bottles you face every time walk…
Liked by Stefan Bardega
Other similar profiles
Explore collaborative articles
We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
Explore More