Kaja Beauty
LEVEL UP
This Three-Shade Palette Makes Deciding on an Eye Shadow Look a Breeze
Kaja Beauty’s Bento Bouncy Shimmer Eyeshadow Trio is the answer to my indecisiveness.
By Sarah Kinonen
Allure Beauty Box
$203 Worth of Fall Beauty Favorites for Just $10? Yes, Please!
Eve Lom’s Rescue Mask, Kristin Ess’s Moisture Mask, and Kiehl’s Midnight Recovery Face Oil are all inside the September Allure Beauty Box.
By Allure Editors
Ride or Die
31 Unique Valentine's Day Gifts to Give Your Best Friend
Show some love to the person who's always there for you.
By Sarah Han
EYES ON THE PRIZE
11 Best Eyeliners on Amazon for Your Sharpest Cat-Eye Ever
We've got you covered with liquid and gel options alike, starting at just $3.
By AnaMaria Glavan
ALLURE BEAUTY BOX
Get an Allure Editor-Approved Moisturizing Skin Care Routine, a $134+ Value, for $15
The October Allure Beauty Box features skin care staples from Belif, Saturday Skin, Fleur & Bee, and more. This month, new members can get their first box for $15 with the code FALLSALE plus a $25 credit to our member store.
By Elizabeth Siegel
Essential Shopping
August's Best Makeup Launches Will Help You Switch Up Your Staples
Get ready to fall in love with your new favorite liner, skin tint, and eye shadow palette.
By Devon Abelman
FINE LINE
15 Black Liquid Eyeliners for Perfectly-Sharp Wings Every Time
Crooked lines? Don't know her.
By Devon Abelman and Jennifer Hussein
THE CELESTIAL TWINS
Your Gemini Friends Will Love You for These Gifts
These presents are written in the stars for your favorite air sign.
By Jennifer Hussein
MOUSSE TRACKS
TikTok Loves K-Beauty Brand Kaja, and Now, So Do I
Here, my honest review of the dewy new launches all over your feed.
By Taylore Glynn
Latest Launches
The Best New February Makeup Launches to Invite Into Your Beauty Bag
Foundation formulas are more skin-loving than ever before, and glowy lip tints are making their (kiss) mark this month.
By Marci Robin
Small but Mighty
27 Best Stocking Stuffers That'll Impress Just About Anyone
Size isn't everything, and these petite, budget-friendly picks prove it.
By Nykia Spradley and Emily Rekstis
Fall Fragrance Win
Here's How to Get Viktor & Rolf's Fan-Favorite Fragrance for Just $23
The best-selling scent, plus more editor favorites, can be found in this month's Allure Beauty Box.
By Allure Editors
ALLURE BEAUTY BOX
You Can Get Seven of Allure’s Fall Beauty Must Haves for $23
In the October Allure Beauty Box, you’ll get Kaja’s Best of Beauty Award winning eyeshadow trio, Boscia’s skin-smoothing retinol, NatureLab’s hard-working de-frizzer, and more!
Short Stack
Kaja Beauty Bento Bouncy Eye Shadows are Cute as Hell In and Out of the Pan
The little stacks have major color payoff
By Jihan Forbes
Lashes on Lock
Kaja's Innovative, 3-in-1 Mascara Makes the Case for Layering Formulas
It includes a lash primer, lengthening mascara, and volumizing mascara for your fullest lashes yet.
By Sarah Han
Makeup Launches
The Most Exciting New Makeup Products Hitting Shelves in August
Including Rihanna's very first fragrance.
By Sarah Han
K-Beauty Inspired
17 Best Cushion Makeup Products for Your Glowiest Look Yet
Pat your way to an impossibly natural, dewy complexion with these innovative formulas.
By Sarah Han
Feel the Love
The Prettiest Valentine’s Day Gifts to Give Your Favorite Beauty Lover
Spread the love or treat yourself to romantic and indulgent skin care, hair products, and makeup.
By Marci Robin and Nykia Spradley